How Hearst’s Product Team Helps Build Audience, Revenues

“We don’t do anything without an audience opportunity and a revenue opportunity,” Robertson Barrett, President of Digital Media at Hearst Newspapers, Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-08-08 15:06:02 UTC ]
News tagged with: #hearst newspapers #hearst #digital media

Other Publishing stories related to: 'How Hearst’s Product Team Helps Build Audience, Revenues'


Kobo Rebuffs Apple, Will Build HTML5 Bookstore

The ebook seller released an app meeting Apple's new policies but also announced plans to build an HTML5 e-reading app that will work in the iOS browser that it'll control itself, with no requirement that it follow Apple's rules. Continue reading at PC World

[ PC World | 2011-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announced plans


Publishing Revenue Slips 3.2 Percent for MSLO in Second Quarter

Martha Stewart Living Omnimedia, Inc. reported revenue of $54.9 million for the second quarter of 2011 compared to $55.3 million during the same period last year. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reported revenue


Conde Nast, Other Publishers Look to Standardize Audience Metrics In Digital Editions

Digital editions, the oft-dubbed “Wild West” of the publishing world, may be charted in the near future. Many publishers are investing large amounts of time and resources to navigating user behavior in tablet editions of magazines, and this data is being used in a variety of ways. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #digital editions #publishing world #tablet editions


Hearst, Bonnier Agree to MediaVest Demand for Tablet Data

Today brought two steps forward for transparency when it comes to readership of tablet media. With the tablet market still in its infancy, media buyers have been reluctant to put ad dollars towards an unproven platform where there’s little consumer data. One prominent buyer, MediaVest’s Robin... Continue reading at AdWeek

[ AdWeek | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #popular science #subscription sales #market research #digital subscriptions


Hearst-Owned Magazines Launching Daily Deals With Group Commerce

Hearst-owned magazines is treading on to Groupon's territory with the launch of group-buying discounts, starting off with Road & Track and Car and Driver. Continue reading at AllThingsD

[ AllThingsD | 2011-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #road track


Future restructures business as revenue falls

Magazine publisher Future is restructuring its business in the UK and US following a 5% fall in group revenues over the past nine months. Continue reading at Media Week

[ Media Week | 2011-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #5% fall #group revenues


Bertrams revenues drop 7.5% like-for-like

Written By: Lisa Campbell Publication Date: Thu, 14/07/2011 - 10:06 Revenues at Bertrams have fallen 7.5% on a like for like basis, its parent company Smiths News has said. In a trading statement for the 19 weeks to 9th July, Smiths News said like for like sales had been stronger in its most... Continue reading at The Bookseller

[ The Bookseller | 2011-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #5% like-for- #sales decline #trading statement #smiths news #28th february


The Back-End Tools Sales Teams Use to Manage, Monitor and Close the Integrated Sale

In the more simple days of selling, advertising sales executives dealt in print, closing deals on a monthly cycle. Now, as technology drives opportunities for publishers, sales execs are faced with an ever-growing portfolio of products and services to offer to clients. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #closing deals #ever-growing portfolio


Hearst to Launch Cosmo for Guys for iPad

Hearst staple Cosmopolitan is entering new territory in the digital realm with Cosmo For Guys, an exclusively digital offering available on the iPad August 1. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital realm


Mills & Boon strengthens digital team

Written By: Charlotte Williams Publication Date: Thu, 07/07/2011 - 08:50 Mills & Boon is adding to its team in the UK, recruiting for four new positions across its digital and marketing departments. The publisher, based in Richmond, has already appointed a new web executive and digital... Continue reading at The Bookseller

[ The Bookseller | 2011-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing departments


Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing team #open road


Metamarkets Raises $6 Million To Help Big Web Publishers Corral Big Data

A ad tech startup that promises to help Web publishers make sense of all the data their ad sales generate. Continue reading at AllThingsD

[ AllThingsD | 2011-05-31 00:00:00 UTC ]
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Hearst Completes Most of Lagardere Acquisition, Including Hachette in U.S.

Hearst Corp. announced today that it has completed the U.S. portion and the majority of its $919 million acquisition of Lagerdere SCA's nearly 100 magazines outside the French market. The deal, which had been undergoing regulatory approval in 15 different countries, was expected to close in the... Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst completes #including hachette #hearst corp #announced today #french market


Sphere acquires Seal Team Six book

Written By: Charlotte Williams Publication Date: Thu, 19/05/2011 - 09:02 Sphere is capitalising on the interest surrounding the US Navy Seals following the assassination of Osama bin Laden and has acquired Seal Team Six by Howard E Wasdin and Stephen Templin. Sphere non-fiction publishing... Continue reading at The Bookseller

[ The Bookseller | 2011-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #navy seals #claire roberts #trident media #scott miller #23rd june


Upcoming Yale Publishing Course Features Speakers from Hearst, Dwell, Glamour

For the second year, Yale University will offer a publishing course aimed at long-time magazine industry professionals, slated to begin on with a keynote address from Richard Stolley, senior editorial adviser at Time Inc., on Sunday, July 10. The course will run through Friday, July 15. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yale university #keynote address


Reader’s Digest Revenue, EBITDA Fall Double Digits in First Quarter 2011

The Reader’s Digest Association (RDA) shared its first quarter results this morning, and fallen revenues show that the company is still nursing its wounds since Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter results


Publishers should use authors to help fight piracy

Written By: Philip Jones Publication Date: Thu, 12/05/2011 - 09:31 Publishers should not overspend in the fight against piracy, and should use their authors to present a "human face" in the battle for hearts and minds, a panel discussion at the World e-Reading Congress declared. The industry... Continue reading at The Bookseller

[ The Bookseller | 2011-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #panel discussion #digital director


Build an App on Any Budget

E&P Exclusive: Small publishers don't need deep pockets to build mobile apps for their newspapers. Continue reading at Editor & Publisher

[ Editor & Publisher | 2011-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #deep pockets


Hearst Partner With Pictela’s IAB Portrait Advertising

After a successful initial partnership with Pictela with the OPA Push Down advertising unit, Hearst has decided to give Pictela’s Interactive Advertising Bureau (IAB) Portrait technology a try. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-11 00:00:00 UTC ]
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