How Facebook plays content gatekeeper

For the Win has had success driving referral traffic from Facebook’s trending topics, a feature that, despite becoming a mainstay on Facebook, remains an afterthought for some self-styled “viral publishers.” The post How Facebook plays content gatekeeper appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-08-28 00:00:00 UTC ]
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The Secret to Digital Growth: Investing In Content?

Business Insider's Henry Blodget tells (almost) all. But can online revenue cover the costs of original content? Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #original content #digital growth #business insider


Penguin to treble investment in digital content

Written By: Charlotte Williams Publication Date: Mon, 07/03/2011 - 09:03 Penguin is to treble its investment in digital content in 2011 compared to 2010, as both Pearson and Bloomsbury cited a leap in digital sales as a key reason for growth in their interim full-year results, released last... Continue reading at The Bookseller

[ The Bookseller | 2011-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin group #enhanced ebooks #digital content #digital sales #key reason #john makinson #marketing material


Google Announces Payment System for Digital Content

A day after Apple stirred up online publishers with its digital subscription plan, Google announced a service that aims to be more publisher-friendly. Continue reading at The New York Times

[ The New York Times | 2011-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #online publishers #google announced


iPhone app store, Amazon Kindle: Why ebook sellers should stop playing by Apple's rules.

Over the last few months the tech industry has been inching toward ebook nirvana. For one thing, gadget makers keep improving e-readers while slashing prices. (I'm going to renew my bet that Amazon will begin selling the Kindle for less than $100 by the end of the year.) The bigger story,... Continue reading at Slate

[ Slate | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #slashing prices #begin selling #bigger story #ebook market


Apple Rejects Sony Reader App, Tightens Grip on Content Sales

Apple has reportedly rejected Sony's reader app from the App store for selling content within the app and letting customers make purchases outside the App store (such as within the Sony Reader Store, according to The New York Times. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reader app #app store #content sales #selling content


Apple rewrites rules on selling content via apps

Apple has moved to block third party app developers from selling content, such as ebooks, outside of the app store, leading to speculation that it wants a cut of digital purchases, even when they are made via apps such as the Kindle app. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling content #app store #digital purchases #kindle app


For Publishers, Who Are the Gatekeepers of Social Media?

Ten years ago, as the prospect of monetizing Web sites started becoming a reality for publishers, different departments butted heads over prime real estate: editorial wanted it for content; sales wanted it for advertising; marketing wanted it for promotion. Today, as the emphasis shifts away... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-20 00:00:00 UTC ]
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