How Bookshop Windows Can Support Digital Promotion Campaigns

Dressing bookshop windows is a dying art, but if done with a sense of theatre, it can be a stepping stone to a digital campaign – one that the public unknowingly runs for you. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2013-03-08 00:00:00 UTC ]
News tagged with: #bookshop windows #stepping stone #digital campaign

Other Publishing stories related to: 'How Bookshop Windows Can Support Digital Promotion Campaigns'

How you can support bookstores during the coronavirus pandemic.

Though most bookstores are closing their doors to the public, you can still buy books from them! And because you believe in our shared responsibility to preserve the wellbeing of those most vulnerable among us, you’re staying home and reading books, right? This past weekend saw many book people... Continue reading at Literrary Hub

[ Literrary Hub | 2020-03-16 19:01:49 UTC ]
More news stories like this | News stories tagged with: #support bookstores #coronavirus pandemic #buy books #reading books #past weekend #book people

Meredith Promotes Two to Succeed Grune as VP, Licensing | People on the Move

[caption id="attachment_144315" align="alignright" width="150"] Steve Grune[/caption] Meredith Corp.'s VP of brand licensing, Steve Grune, is stepping down after 18 months in that role and eight years with the company overall. He'll be succeeded by Toye Cody and Sondra Newkirk, who have each... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-13 15:22:57 UTC ]
More news stories like this | News stories tagged with: #online education #senior editor #features editor #strategic initiatives #senior director #digital media #bonnier #hearst

Digital Bestseller Lists: Marian holds the Keyes to the top

Eight new titles have flocked into the Bookstat E-Book top 10 for the week ending 7th March, with Daisy Pearce’s The Silence in the number one spot. Of course, Hilary Mantel’s The Mirror and the Light also broke into the chart, hitting fourth place with an estimated 20,114 units sold. Continue reading at The Bookseller

[ The Bookseller | 2020-03-13 05:16:17 UTC ]
More news stories like this | News stories tagged with: #hilary mantel #sthe mirror #e-book

New York Times Magazine’s Pages Come to Digital Life Through Google Partnership

The New York Times Magazine will come to life this weekend in a whole new way. In partnership with Google Lens, smartphone users will be able to access additional information online that corresponds to the print version of the magazine. Readers who hover their smartphones over many of the pages... Continue reading at AdWeek

[ AdWeek | 2020-03-12 13:50:26 UTC ]
More news stories like this | News stories tagged with: #digital life #google lens #print version

Twitter, Meredith Are Latest NewFronts Participants Moving to Digital-Only Presentations

Just two weeks ago, the International Advertising Bureau had deemed this year's Digital Content NewFronts the "new NewFronts." Indeed, the 2020 slate is going to be very different--just not the way the IAB had initially intended. The spread of the novel coronavirus, which the World Health... Continue reading at AdWeek

[ AdWeek | 2020-03-11 20:24:39 UTC ]
More news stories like this | News stories tagged with: #pandemic today #digital content

YouTube’s Brandcast NewFront Will Shift to Digital-Only Due to Coronavirus Concerns

YouTube's Brandcast, an annual presentation for advertisers that is part of the Interactive Advertising Bureau's NewFronts in New York, will stream over YouTube instead of the traditional in-person event this year, the company said today. The news comes amid growing coronavirus concerns, which... Continue reading at AdWeek

[ AdWeek | 2020-03-11 16:37:06 UTC ]
More news stories like this | News stories tagged with: #coronavirus concerns #digital media

Atwood, Connolly and Carty-Williams campaigns win at PPC awards

Campaigns for The Testaments by Margaret Atwood, Tall Tales & Wee Stories by Billy Connolly and Candice Carty-Williams' debut novel, Queenie, have been named winners at the Publishers’ Publicity Circle (PPC) Annual Awards 2019. Continue reading at The Bookseller

[ The Bookseller | 2020-03-10 22:26:37 UTC ]
More news stories like this | News stories tagged with: #ppc awards #candice carty-williams #named winners

A New Strategy for Digital ARCs? (shelftalker)

Why it might be smart to extend e-ARC downloading rights to booksellers a few weeks past pub date. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-10 12:00:00 UTC ]
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Bonnier Books UK promotes Russell and Stretch

Bonnier Books UK has promoted Francesca Russell to publicity director across its adult trade business while Karen Stretch has been made campaigns director. Continue reading at The Bookseller

[ The Bookseller | 2020-03-06 06:04:33 UTC ]
More news stories like this | News stories tagged with: #bonnier

Cowell, Barr and Hannah to take part in Independent Bookshop Week

Authors including Cressida Cowell, Damian Barr and Sophie Hannah will take part in Independent Bookshop Week (IBW). Continue reading at The Bookseller

[ The Bookseller | 2020-03-05 23:53:15 UTC ]
More news stories like this | News stories tagged with: #damian barr #sophie hannah #independent bookshop

Digital bestseller lists: Koontz’s prophetic novel hits charts

Alex North's The Whisper Man has claimed the Bookstat E-Book number one for the week ending 29th February. In its fourth week in the top 10, the psychological thriller leapfrogged the previous week's number one, Ali Mercer's His Secret Family. Continue reading at The Bookseller

[ The Bookseller | 2020-03-05 16:19:01 UTC ]
More news stories like this | News stories tagged with: #previous week #ali mercer #e-book

The Sunday shows fail to link the coronavirus and the campaign

Over the weekend, two huge news stories—the coronavirus and the 2020 presidential campaign—took significant steps forward. On the virus front, we learned of the first and second deaths on US soil, both of which came at a hospital in Washington state; at least one local scientist believes that... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-03-02 13:00:19 UTC ]
More news stories like this | News stories tagged with: #pro-democracy movement #racist tropes #thomson reuters

Indie bookshop pre-orders boom as Mantel publication nears

Indie bookshops are cashing in on a pre-order boom for Hilary Mantel’s new book and are hosting everything from midnight openings to silent discos this week. Continue reading at The Bookseller

[ The Bookseller | 2020-03-01 15:13:26 UTC ]
More news stories like this | News stories tagged with: #indie bookshops #hilary mantel #midnight openings #bookshop

Digital Bestseller Lists: Secret Family is a winning formula

Ali Mercer’s His Secret Family climbed two places to swipe the Bookstat E-Book number one for the first time, for the week ending 22nd February. Continue reading at The Bookseller

[ The Bookseller | 2020-02-27 20:21:16 UTC ]
More news stories like this | News stories tagged with: #winning formula #ali mercer #e-book

Orme promoted to Zaffre and Manilla Press publishing director

Bonnier Books have revealed promotions for Sophie Orme (pictured) and Claire Johnson-Creek in the editorial team taking place with immediate effect. Continue reading at The Bookseller

[ The Bookseller | 2020-02-25 19:44:22 UTC ]
More news stories like this | News stories tagged with: #bonnier books #bonnier

Flooding forces Shrewsbury children’s bookshop to close

Button & Bear children’s bookshop in Shrewsbury, Shropshire, has been forced to close today (Wednesday 25th February) owing to rising floodwaters. Continue reading at The Bookseller

[ The Bookseller | 2020-02-25 14:31:43 UTC ]
More news stories like this | News stories tagged with: #bookshop

Manilla Press unearths 'pioneering' zero-waste climate manifesto campaign

Manilla Press has unearthed its “pioneering” zero-waste UK campaign for climate action manifesto The Future We Choose. Continue reading at The Bookseller

[ The Bookseller | 2020-02-25 07:40:21 UTC ]
More news stories like this | News stories tagged with: #manilla press