Professional video gaming is the next big thing. How big that is, though, is hard to say. Some estimates pegged it as a $493 million industry in 2016, others said it was nearly twice as big. As for the audience, some say it's 85% male, others say it's 56% male. No one really knows.Nielsen says it's ready to figure it out. The audience-measurement company is introducing a new division, Nielsen Esports, to quantify the rapidly growing industry for teams, sponsors, advertisers and publishers."Nielsen knows sports, Nielsen knows games, and we obviously know audience," says Nicole Pike, VP of Nielsen Games, who will co-lead the new division. "To us that's the perfect confluence of expertise to enter esports." Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-08-18 00:00:00 UTC ]
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Orion has splashed six figures on British screenwriter Alex Michaelides' first thriller, in one of the biggest debut deals agency Rogers, Coleridge & White has cut in the last five years. Continue reading at The Bookseller
[ The Bookseller | 2018-01-20 00:00:00 UTC ]
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Quercus has pre-empted a debut book about maths for a six-figure sum, which tells "true stories of life-changing events where mathematics has played a critical role". Continue reading at The Bookseller
[ The Bookseller | 2018-01-20 00:00:00 UTC ]
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Big sales of Michael Wolff's book contributed to boost sales 9% higher in the week ended January 14, 2018, than in the comparable week in 2017 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-01-19 00:00:00 UTC ]
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The Big Green Bookshop is proposing to set up an alliance of independent bookshops in order to negotiate better discounts on books to compete with the bigger chains and retailers. Continue reading at The Bookseller
[ The Bookseller | 2018-01-18 00:00:00 UTC ]
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Topped by Margaret Atwood, the UK’s Top 10 bestselling authors of literary fiction last year features only one male writer, Haruki MurakamiFlying in the face of Norman Mailer’s infamous comment that “a good novelist can do without everything but the remnant of his balls”, Haruki Murakami was the... Continue reading at The Guardian
[ The Guardian | 2018-01-17 00:00:00 UTC ]
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In 2017 the marginal growth was propelled not by breakout bestsellers, but by undervalued—perhaps literally—midlist writers. Continue reading at The Bookseller
[ The Bookseller | 2018-01-15 00:00:00 UTC ]
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Publishing and literary figures from Bangladesh, Sweden, Hong Kong, Iran, the UK, Hungary, and Cameroon are among the shortlist for the 2018 Prix Voltaire from the International Publishers Association's Freedom To Publish committee. The post Freedom To Publish: The Prix Voltaire 2018 Shortlist... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-01-13 00:00:00 UTC ]
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Brown said that because posts from friends will be weighted most heavily, people are likely to see less content from publishers, brands and celebrities. The post ‘This change will take some time to figure out’: Here’s how Facebook is explaining its feed change to publishers appeared first on... Continue reading at Digiday
[ Digiday | 2018-01-12 00:00:00 UTC ]
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Publishers that have been briefed by Facebook believe this latest move would be a dramatic step in the direction of reducing publishers’ presence in the news feed. The post ‘We’re losing hope’: Facebook tells publishers big change is coming to News Feed appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-12 00:00:00 UTC ]
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After more than doubling the size of its newsletter subscriber base, the business news publisher is putting more resources toward pop-up newsletters. The post Why Quartz is churning out short-run newsletters for big events appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-08 00:00:00 UTC ]
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Scout Press, an imprint of Simon & Schuster US, will publish the debut short story collection of Kristen Roupenian, the author of "Cat Person" in America. Continue reading at The Bookseller
[ The Bookseller | 2017-12-22 00:00:00 UTC ]
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Kristen Roupenian, the author of “Cat Person,” a fiction piece in The New Yorker that became a viral phenomenon, has agreed to a two-book deal. Continue reading at The New York Times
[ The New York Times | 2017-12-21 00:00:00 UTC ]
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Lucy Foley has signed a "strong six-figure deal" for her first crime novel and one other book with HarperCollins. Continue reading at The Bookseller
[ The Bookseller | 2017-12-15 00:00:00 UTC ]
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Gill Books has struck a six-figure two-book deal with journalists Emer McLysaght and Sarah Breen to continue their series about stereotypical Irish girl Aisling, hailed as Ireland's answer to Bridget Jones. Continue reading at The Bookseller
[ The Bookseller | 2017-12-12 00:00:00 UTC ]
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Tina Turner has signed a six-figure deal with Century to publish her autobiography. Continue reading at The Bookseller
[ The Bookseller | 2017-12-12 00:00:00 UTC ]
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Fresh figures have shown the scale of library closures in Great Britain continues unabated, with 105 closed in the UK last year. Continue reading at The Bookseller
[ The Bookseller | 2017-12-11 00:00:00 UTC ]
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Emer McLysaght and Sarah Breen sign two-book deal to follow their breakout debut, Oh My God, What a Complete AislingTwo friends whose novel about a “complete Aisling” is being hailed as the Irish answer to Bridget Jones have landed a six-figure two-book deal.Emer McLysaght and Sarah Breen... Continue reading at The Guardian
[ The Guardian | 2017-12-08 00:00:00 UTC ]
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Hindi pulp fiction writer Surender Mohan Pathak has been made 'the Agatha Christie of India' by HarperCollins India's Minakshi Thakur, now at Westland. The post The Rise of Surender Mohan Pathak: HarperCollins India Wins Big With Hindi Pulp Fiction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-06 00:00:00 UTC ]
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Daniel Bouloud and Aarón Sánchez are among the culinary star contributors to an upcoming cookbook, which features recipes from more than 60 immigrant chefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-12-05 00:00:00 UTC ]
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Mexico has become the first Spanish-language market in the Americas in which Nielsen's research service Bookscan operates. The post Nielsen Bookscan Launches Service in Mexico at Guadalajara Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-01 00:00:00 UTC ]
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