Hearsts Cosmopolitan brand is looking to make headway into the strong and growing Hispanic market through the launch of the new English-language Cosmopolitan Latina. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2011-12-13 00:00:00 UTC ]
The Content Marketing Institute (CMI) launched a strategy consulting practice today. The goal of the practice is to assist companies of all walks in creation of original content strategies that will be beneficial to their overall business. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
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Penton Media today announced its new Marketing Services Group, a unit that will offer custom content, research and digital and sales optimization services to customers in 17 vertical markets. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-12 00:00:00 UTC ]
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Written By: Charlotte Williams and Graeme Neill Publication Date: Mon, 11/04/2011 - 08:30 World Book Night organisers have unveiled future plans for the event, which is scheduled to take place on 23rd April 2012. Foyles marketing manager Julia Kingsford has been appointed WBN chief executive.... Continue reading at The Bookseller
[ The Bookseller | 2011-04-11 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 11/04/2011 - 15:56 Eason has today (11th April) launched a new marketing campaign to emphasise the diversity of the customers it caters for. The Irish bookselling chain's new strapline is "Whatever you're into, get into Eason", and will start... Continue reading at The Bookseller
[ The Bookseller | 2011-04-11 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Mon, 11/04/2011 - 09:06 The publisher behind The Bookseller is launching an ambitious new quarterly consumer book magazine and website this June, We Love This Book. read more Continue reading at The Bookseller
[ The Bookseller | 2011-04-11 00:00:00 UTC ]
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Things are looking up for the magazine industry, if results from magazine database MediaFinder.com are any indication. During 2011s first quarter, 54 new magazine titles were launched, more than double the number (25) of publications that debuted in first quarter 2010. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-11 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 08/04/2011 - 17:06 Vintage Classics has launched its fourth cover design competition for children, choosing The Wizard of Oz as this year's book. The competition, in partnership with the Times' Young Times and Random House Children's Books,... Continue reading at The Bookseller
[ The Bookseller | 2011-04-08 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 07/04/2011 - 15:58 A husband-and-wife team has launched an e-publishing company for new authors. Cornwall-based lawyers Nigel and Abbie Flanagan are calling on unpublished writers to submit the first 50 pages of their work to Wink Publishing.... Continue reading at The Bookseller
[ The Bookseller | 2011-04-07 00:00:00 UTC ]
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Looking to replicate the success of its fast growing Food Network Magazine, Hearst Magazines is going forward with a test of a magazine based on another Scripps network, HGTV. Continue reading at AdWeek
[ AdWeek | 2011-04-07 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 06/04/2011 - 09:16 Independent publisher Continuum has launched an ebook store, featuring a selection of titles across Continuum's humanities, education and religion lists. Around 2,000 titles will be available for download in Adobe PDF and... Continue reading at The Bookseller
[ The Bookseller | 2011-04-06 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 06/04/2011 - 09:13 Gardners will look to create a mobile phone app for Hive after its official launch. The book wholesaler has been working with e-consultancy firm Tangent One to build the Hive website, which will sell books directly to... Continue reading at The Bookseller
[ The Bookseller | 2011-04-06 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Tue, 05/04/2011 - 09:38 Profits surged to £7.5m at Quercus last year, as the independent announced HarperCollins publishing director Susan Watt is to set up a new imprint called Heron Books. In its financial results for the year to 31st December,... Continue reading at The Bookseller
[ The Bookseller | 2011-04-05 00:00:00 UTC ]
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Algonquin Books held the first in its new Algonquin Book Club Author Interviews March 21 at Miami's independent bookseller Books & Books, where local author Edwidge Danticat and local favorite Julia Alvarez sat down to talk about Alvarez's In the Time of the Butterflies. The sold-out event... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-04-04 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 29/03/2011 - 08:25 London Book Fair is launching a Children's Innovation Zone this year, which will include a theatre on the show floor for the first time. The theatre is designed to showcase ideas specific to children's publishing, with... Continue reading at The Bookseller
[ The Bookseller | 2011-03-29 00:00:00 UTC ]
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Written By: Barbara Casassus Publication Date: Tue, 29/03/2011 - 08:20 The French internet portal for independent booksellers, 1011libraires.com, will finally be launched on 4th April after several months of delay due to technical difficulties. Initially, 300 outlets will be hooked up to the... Continue reading at The Bookseller
[ The Bookseller | 2011-03-29 00:00:00 UTC ]
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There have been tons of focus groups, studies and market research done on the topic: how do you intersect content and commerce? Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Wed, 23/03/2011 - 11:58 A third of UK trade publishers think that over 10% of their total book revenue will come from ebooks by 2012, according to new research released by Publishing Technology at BMLs annual Books & Consumers Conference. The... Continue reading at The Bookseller
[ The Bookseller | 2011-03-23 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Tue, 22/03/2011 - 16:40 Two of US publishing's leading commentators are moving into the conference business with Publishers Launch Conferences, which will "convene up to eight events in four cities over the next year", including New York, San... Continue reading at The Bookseller
[ The Bookseller | 2011-03-22 00:00:00 UTC ]
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Written By: Lisa Campbell and Charlotte Williams Publication Date: Thu, 17/03/2011 - 16:06 Gardners is set to launch its Hive.co.uk website within weeks and has 400 retailers signed up, although some indies have expressed mixed views about the initiative. Speaking at the Independent... Continue reading at The Bookseller
[ The Bookseller | 2011-03-17 00:00:00 UTC ]
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