Hearst Magazines will roll out its newest title, Dr. Oz, The Good Life, Feb. 4. With 800,000 copies being distributed, including 375,000 copies on newsstands for $3.99 and another 425,000 going to subscribers of other Hearst titles, The Good Life could well be the biggest consumer magazine launch this year. With The Good Life, Hearst hopes to replicate the stratospheric rise of its other mass, celebrity-based titles. Food Network Magazine rose to a circulation of 1.7 million from a launch distribution of 300,000, while HGTV Magazine grew to 1.1 million from 350,000 at launch. With celebrity-based magazines, there's no guarantee the allure will last, though, as Hearst well knows; O, the Oprah Magazine, while still one of its biggest titles with a 2.4 million circulation, has struggled on the newsstand lately. For now, Hearst is banking on the star power of the telegenic heart surgeon to establish the magazine, though. Oz will appear on the cover of the first several issues of the magazine and throughout. He'll write front-of-book letters to the reader, a page introducing the issue’s contributors, a food column and a back page essay. “I’ll do what needs to be done to help the magazine appeal to people," Oz told Adweek. "If I need to be on every cover, I will be.” He also weighed in on the color of the pilot's cover, a deliberately gender-neutral blue. “I always felt strongly that we treat women too delicately, and putting a little testosterone in the message makes them... Continue reading at 'AdWeek'
[ AdWeek | 2014-01-27 00:00:00 UTC ]
Souvenir Press will publish The Family Firm: A Data-Driven Guide to Better Decision Making in the Early School Years by Emily Oster. Continue reading at The Bookseller
[ The Bookseller | 2020-12-21 19:56:26 UTC ]
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The book, titled “Oh, the Places You’ll Boldly Go!”, hewed too closely to the original to be considered a parody under the “fair use” doctrine, a three-judge federal appeals panel declared. Continue reading at The New York Times
[ The New York Times | 2020-12-21 19:27:18 UTC ]
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Duckworth imprint Farrago has this week launched its own online shop for e-book readers. Continue reading at The Bookseller
[ The Bookseller | 2020-12-21 13:25:47 UTC ]
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Book club and literary community Rebel Women Lit aims to ‘showcase the amazing range’ of Caribbean literature with the newly launched Caribbean Readers' Awards. The post In Jamaica, Rebel Women Lit Launches the Caribbean Readers’ Awards appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-12-18 19:25:33 UTC ]
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Cindy Spiegel and Julie Grau are starting their own publishing company, after seeing their eponymous imprint shuttered by Penguin Random House in a reorganization at the company late last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-18 05:00:00 UTC ]
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Author Laura Treacy Bentley recommends using some ingenuity when hosting a virtual live book event. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-18 05:00:00 UTC ]
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A new Julia Donaldson picture book, The Christmas Pine, will be published by Alison Green Books in autumn 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-12-18 03:31:45 UTC ]
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Independent Denver bookstore BookBar has launched its new publishing division, BookBar Press, with the publication of an anthology of micro-plays written by area playwrights. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-15 05:00:00 UTC ]
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His genius was that his re-imaginings of people and events have proved more memorable than the real things. Continue reading at The Washington Post
[ The Washington Post | 2020-12-14 10:02:24 UTC ]
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A scholar calls for breaking away from relentless “breaking news” to reconnect with the eternal good news found in faith and community. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-14 05:00:00 UTC ]
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The Interactive Advertising Bureau (IAB) has set its upcoming 2021 NewFronts to take place virtually during the week of May 3, 2021. The trade organization extended invitations to linear television broadcasters in addition to the digital media publishers, streamers and platforms that have long... Continue reading at AdWeek
[ AdWeek | 2020-12-10 10:00:00 UTC ]
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The boundary-smashing theater director turns an exuberant flow of reminiscences into a relatively coherent roller-coaster of narrative. Continue reading at The Washington Post
[ The Washington Post | 2020-12-09 12:59:55 UTC ]
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Oxford University Press (OUP) has launched a campaign to highlight the inspiring power of words, involving authors and illustrators such as Anthony McGowan and Lauren Child sharing the quotes they would "gift" to children at Christmas. Continue reading at The Bookseller
[ The Bookseller | 2020-12-08 00:25:09 UTC ]
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Author Lauren James has established The Climate Fiction Writers League, a group of over 50 international published authors writing about climate change. Continue reading at The Bookseller
[ The Bookseller | 2020-12-07 22:31:59 UTC ]
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Anthologies like “The Big Book of Modern Fantasy” cover a lot of ground. Illustrated books like “Flyway” offer something special. Continue reading at The Washington Post
[ The Washington Post | 2020-12-07 14:00:00 UTC ]
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The International Green Book Supply Chain Alliance has this week launched a global industry survey, to gather data about the publishing industry's environmental intiatives. Continue reading at The Bookseller
[ The Bookseller | 2020-12-03 20:48:23 UTC ]
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Writer development scheme Megaphone is to run an extensive mentorship programme next year, after securing funding from Arts Council England's National Lottery project grant. Continue reading at The Bookseller
[ The Bookseller | 2020-12-01 12:32:28 UTC ]
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The University of East Anglia (UEA) has launched two new scholarships for international writers in memory of Sonny Mehta, the editor-in-chief of Knopf and chairman of the Knopf Doubleday Publishing who died aged 77 in December last year. Continue reading at The Bookseller
[ The Bookseller | 2020-11-30 15:40:52 UTC ]
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Ebury is launching a new imprint called Ebury Edge, dedicated to business and performance publishing. Continue reading at The Bookseller
[ The Bookseller | 2020-11-30 02:14:00 UTC ]
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Nikesh Shukla is launching his first podcast series “Brown Baby” in January 2021 in partnership with Acast, ahead of his forthcoming memoir of the same name. Continue reading at The Bookseller
[ The Bookseller | 2020-11-29 12:07:08 UTC ]
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