Hearst Magazines will roll out its newest title, Dr. Oz, The Good Life, Feb. 4. With 800,000 copies being distributed, including 375,000 copies on newsstands for $3.99 and another 425,000 going to subscribers of other Hearst titles, The Good Life could well be the biggest consumer magazine launch this year. With The Good Life, Hearst hopes to replicate the stratospheric rise of its other mass, celebrity-based titles. Food Network Magazine rose to a circulation of 1.7 million from a launch distribution of 300,000, while HGTV Magazine grew to 1.1 million from 350,000 at launch. With celebrity-based magazines, there's no guarantee the allure will last, though, as Hearst well knows; O, the Oprah Magazine, while still one of its biggest titles with a 2.4 million circulation, has struggled on the newsstand lately. For now, Hearst is banking on the star power of the telegenic heart surgeon to establish the magazine, though. Oz will appear on the cover of the first several issues of the magazine and throughout. He'll write front-of-book letters to the reader, a page introducing the issue’s contributors, a food column and a back page essay. “I’ll do what needs to be done to help the magazine appeal to people," Oz told Adweek. "If I need to be on every cover, I will be.” He also weighed in on the color of the pilot's cover, a deliberately gender-neutral blue. “I always felt strongly that we treat women too delicately, and putting a little testosterone in the message makes them... Continue reading at 'AdWeek'
[ AdWeek | 2014-01-27 00:00:00 UTC ]
The University of East Anglia (UEA) has launched two new scholarships for international writers in memory of Sonny Mehta, the editor-in-chief of Knopf and chairman of the Knopf Doubleday Publishing who died aged 77 in December last year. Continue reading at The Bookseller
[ The Bookseller | 2020-11-30 15:40:52 UTC ]
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Ebury is launching a new imprint called Ebury Edge, dedicated to business and performance publishing. Continue reading at The Bookseller
[ The Bookseller | 2020-11-30 02:14:00 UTC ]
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Nikesh Shukla is launching his first podcast series “Brown Baby” in January 2021 in partnership with Acast, ahead of his forthcoming memoir of the same name. Continue reading at The Bookseller
[ The Bookseller | 2020-11-29 12:07:08 UTC ]
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Little, Brown's Sphere and Piatkus imprints are teaming up with digital marketing consultancy The Tandem Collective to launch a new writing prize that champions underrepresented voices in the romance genres. Continue reading at The Bookseller
[ The Bookseller | 2020-11-26 22:16:31 UTC ]
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JoAnn Wypijewski is a writer, editor, and journalist based in New York. From 1982 to 2000, she was an editor at The Nation magazine and co-editor, with Kevin Alexander Gray and Jeffrey St. Clair, of Killing Trayvons: An Anthology of American Violence (2014). She has written for CounterPunch,... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-11-26 18:00:16 UTC ]
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My library is a response to the void of my parents’ house: there are traces of all the public libraries I’ve visited since childhood. Continue reading at The Paris Review
[ The Paris Review | 2020-11-25 15:50:04 UTC ]
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Retail and publishing expert David Roche is launching a mentoring and coaching service through his company David Roche Enterprises. Continue reading at The Bookseller
[ The Bookseller | 2020-11-25 09:19:55 UTC ]
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The Curtis Brown Creative Writing school is launching a Breakthrough Writers’ Programme, which features fully funded courses, mentoring and scholarships for underrepresented writers. Continue reading at The Bookseller
[ The Bookseller | 2020-11-24 13:15:13 UTC ]
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Penguin will publish the sequel to Jordan B Peterson's 12 Rules for Life (Generic, 2018) globally on 2nd March 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-11-24 01:21:52 UTC ]
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Earlier this morning, the Brooklyn Public Library (BPL) announced the winners of the 2020 Brooklyn Public Library Literary Prize for nonfiction and fiction/poetry. The Award, one of the few major literary prizes from a public library system, comes with a $5,000 purse. Previous winners include... Continue reading at Literrary Hub
[ Literrary Hub | 2020-11-23 17:59:11 UTC ]
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Pearson has committed to tackling gender bias and stereotyping in education, unrolling "first of its kind" gender equality guidelines for the resources it produces. Continue reading at The Bookseller
[ The Bookseller | 2020-11-23 00:36:36 UTC ]
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On foreign policy, Obama’s memoir reveals a president fully aware of many of his shortcomings, and ambivalent about many of his accomplishments. Continue reading at Slate
[ Slate | 2020-11-20 21:32:35 UTC ]
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Yesterday, Benjamin Mullin and Keach Hagey, of the Wall Street Journal, broke a huge media-business story: BuzzFeed is buying HuffPost in a stock deal, part of a broader package that will see Verizon Media, HuffPost’s current owner, take a minority stake and make a cash investment in BuzzFeed.... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-11-20 13:25:55 UTC ]
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Whether you're looking for great book themed fabric for a new mask, for a pillow case, or a tote bag, you'll find the perfect pattern here. Continue reading at Book Riot
[ Book Riot | 2020-11-20 11:32:00 UTC ]
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News Corp c.e.o. Robert Thomson has said that it would be a "serious antitrust issue" for the industry if Bertelsmann were to acquire Simon & Schuster. Continue reading at The Bookseller
[ The Bookseller | 2020-11-19 09:05:23 UTC ]
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The National Literacy Trust is to launch an initiative to address the attainment gap and support the wellbeing of children in 14 target areas across the UK, funded by Arts Council England. Continue reading at The Bookseller
[ The Bookseller | 2020-11-19 08:00:06 UTC ]
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As many on this side of the pond may not know, Manchester United and England footballer Marcus Rashford is currently all that stands between the United Kingdom and compete moral ruination. In a year where a particularly grotesque grotesquerie of Brexiteer Tories consolidated power,... Continue reading at Literrary Hub
[ Literrary Hub | 2020-11-17 19:04:34 UTC ]
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Graphic novel publisher SelfMadeHero is launching a social media campaign calling for artists to support bookshops with a drawing of their favourite store. Continue reading at The Bookseller
[ The Bookseller | 2020-11-17 06:10:11 UTC ]
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In early 2022, Yale University Press will debut Black Lives, a series of brief biographies of Black individuals who profoundly shaped history. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
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The Publishers Association’s Work in Publishing campaign, aimed at encouraging young people between the ages of 14 and 24 to pursue a career in publishing, takes place this week (16th–20th November), involving publishers including HarperCollins, Penguin Random House and Hachette UK. Continue reading at The Bookseller
[ The Bookseller | 2020-11-15 21:16:00 UTC ]
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