Hearst Magazines will roll out its newest title, Dr. Oz, The Good Life, Feb. 4. With 800,000 copies being distributed, including 375,000 copies on newsstands for $3.99 and another 425,000 going to subscribers of other Hearst titles, The Good Life could well be the biggest consumer magazine launch this year. With The Good Life, Hearst hopes to replicate the stratospheric rise of its other mass, celebrity-based titles. Food Network Magazine rose to a circulation of 1.7 million from a launch distribution of 300,000, while HGTV Magazine grew to 1.1 million from 350,000 at launch. With celebrity-based magazines, there's no guarantee the allure will last, though, as Hearst well knows; O, the Oprah Magazine, while still one of its biggest titles with a 2.4 million circulation, has struggled on the newsstand lately. For now, Hearst is banking on the star power of the telegenic heart surgeon to establish the magazine, though. Oz will appear on the cover of the first several issues of the magazine and throughout. He'll write front-of-book letters to the reader, a page introducing the issue’s contributors, a food column and a back page essay. “I’ll do what needs to be done to help the magazine appeal to people," Oz told Adweek. "If I need to be on every cover, I will be.” He also weighed in on the color of the pilot's cover, a deliberately gender-neutral blue. “I always felt strongly that we treat women too delicately, and putting a little testosterone in the message makes them... Continue reading at 'AdWeek'
[ AdWeek | 2014-01-27 00:00:00 UTC ]
A Brighton-based literary agency launches this week, headed by former Curtis Brown editor Rufus Purdy. Continue reading at The Bookseller
[ The Bookseller | 2021-02-02 06:33:25 UTC ]
More news stories like this | News stories tagged with:
#literary agency
Kuo-Yu Liang, a veteran comics and pop culture professional, has launched Ku Worldwide, a consultancy offering guidance and industry analysis designed to support firms serving the international pop culture market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-02-02 05:00:00 UTC ]
More news stories like this |
The Booksellers Association (BA) is releasing a new Summer Books catalogue, giving indies a bespoke marketing and sales resource. Continue reading at The Bookseller
[ The Bookseller | 2021-02-02 04:45:50 UTC ]
More news stories like this | News stories tagged with:
#booksellers association
“Truly Like Lightning” is an irreverent and ambitious tale that shows off the “X-Files” actor’s literary chops. Continue reading at The Washington Post
[ The Washington Post | 2021-02-01 13:00:00 UTC ]
More news stories like this | News stories tagged with:
#david duchovny
#book makes
On this episode of Personal Space: The Memoir Show, Sari Botton interviews Pam Mandel, whose book, The Same River Twice: A Memoir of Dirtbag Backpackers, Bomb Shelters, and Bad Travel, is out from Skyhorse Publishing. The book charts Mandel’s travels abroad as a young woman trying to figure out... Continue reading at Literrary Hub
[ Literrary Hub | 2021-01-29 09:48:53 UTC ]
More news stories like this | News stories tagged with:
#memoir show
#personal space
#bomb shelters
#skyhorse publishing
#young woman
#memoir
A bookseller in Wetherby, West Yorkshire, has launched a crowdfund to donate books to children who receive free school meals. Continue reading at The Bookseller
[ The Bookseller | 2021-01-28 17:56:42 UTC ]
More news stories like this | News stories tagged with:
#west yorkshire
#donate books
#bookseller
#children's book
The Financial Times is debuting a vertical dedicated to climate coverage, the publisher announced this morning. The move comes as the organization seeks to increase retention rates and drive subscriptions. "We think about value in two ways," head of digital editorial development Renee Kaplan... Continue reading at AdWeek
[ AdWeek | 2021-01-28 05:35:00 UTC ]
More news stories like this | News stories tagged with:
#climate coverage
#good business
#drive subscriptions
#publisher announced
Hachette UK is launching the Feminist Book Box, a subscription service intended to highlight the best in feminist writing and storytelling across its 10 divisions, including Hodder & Stoughton, Little, Brown and Orion. Continue reading at The Bookseller
[ The Bookseller | 2021-01-28 01:29:39 UTC ]
More news stories like this | News stories tagged with:
#hachette uk
#hachette
While undoubtedly personal, Tyson’s memoir offers an accounting of how far we’ve come — and how far we still must go. Continue reading at The Washington Post
[ The Washington Post | 2021-01-27 15:38:06 UTC ]
More news stories like this | News stories tagged with:
#memoir offers
#memoir
Oyler’s debut novel is about a smart, irascible narrator who is steeped in the concerns and tone of social media. Continue reading at The New York Times
[ The New York Times | 2021-01-26 21:16:27 UTC ]
More news stories like this | News stories tagged with:
#lauren oyler
#fake accounts
#online life
#debut novel
Beginning May 1, Independent Publishers Group will bring field sales in-house and discontinue using commission sales reps, as it has in the past. The new team will cover the East and West Coasts, as well as the Midwest. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-26 05:00:00 UTC ]
More news stories like this |
Egmont Books has created Paper Beach, a community art project backed by events with authors to help children learning at home and connect them with one another. Continue reading at The Bookseller
[ The Bookseller | 2021-01-26 04:03:45 UTC ]
More news stories like this | News stories tagged with:
#egmont books
#egmont
Chair of Virago Lennie Goodings is presenting a radio programme about legendary editor Max Perkins and editor relationships today for BBC Radio 4, with guests including Sarah Churchwell, Emma Paterson, Colm Toibin and Linda Grant. Continue reading at The Bookseller
[ The Bookseller | 2021-01-25 02:43:10 UTC ]
More news stories like this | News stories tagged with:
#emma paterson
#colm toibin
#linda grant
Our latest research confirms that the general public can tell the difference between an unsafe platform and a quality news publisher - so why can’t our industry? Continue reading at Media Week
[ Media Week | 2021-01-21 11:38:36 UTC ]
More news stories like this | News stories tagged with:
#brand safety
#general public
#news publisher
The labor union representing employees of Powell's Books in Portland, Ore., said the decision to sell conservative author Andy Ngô book 'Unmasked' online was regrettable, but the store's decision "alone to make." PEN America said selling the book did not "equal endorsement" and supported the... Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-19 05:00:00 UTC ]
More news stories like this |
Online classroom platform Oak National Academy is launching a new virtual library in partnership with the National Literacy Trust. Continue reading at The Bookseller
[ The Bookseller | 2021-01-17 12:35:54 UTC ]
More news stories like this | News stories tagged with:
#virtual library
She also wrote a memoir about her parents, anthropologists Margaret Mead and Gregory Bateson. Continue reading at The Washington Post
[ The Washington Post | 2021-01-15 14:46:04 UTC ]
More news stories like this | News stories tagged with:
#memoir
Nadia Owusu recounts her sense of dislocation and her search for a place to call home. Continue reading at The Washington Post
[ The Washington Post | 2021-01-15 13:00:00 UTC ]
More news stories like this | News stories tagged with:
#call home
Richard Greene looks past the self-mythology to explore the novelist’s cultural context. Continue reading at The Washington Post
[ The Washington Post | 2021-01-15 13:00:00 UTC ]
More news stories like this | News stories tagged with:
#graham greene
Endpaper Entertainment is a new content development company focused on producing original stories in a variety of media, formats and genres and is being led by Rich Johnson and Syndee Barwick. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-15 05:00:00 UTC ]
More news stories like this |