As the owner of Cosmopolitan, Elle and Esquire, Hearst is known for its globally-recognized media brands. But for its latest content play, the company is keeping things close to home. On Sept. 27, the publisher is set to debut HearstLive, a new multimedia installation that will display curated content from the company's 360-plus brands and partners on more than 100 feet of LED screens in the windows of Hearst Tower in Manhattan. "Ten years ago, Hearst Tower made history as the city's first occupied green skyscraper. As we approach this anniversary, we are proud to be the first to build an LED 'sculpture' merging news, information and entertainment," said Hearst President and CEO Steven R. Swartz. Created with the help of digital agency Code + Theory, HearstLive is part content platform, part digital canvas. Every day, a team of dedicated editors will select a mix of content from Hearst-owned and affiliated brands, including fashion and lifestyle features (think Fashion Week highlights from Harper's Bazaar or a celebrity interview from Cosmopolitan), magazine cover reveals, live news from local Hearst TV stations and newspapers, social media feeds (which will be collected in a dedicated feature called BrandCentral) and videos from outlets like A+E Networks, ESPN, Vice and BuzzFeed (all of which count Hearst as an investor). Content will typically be refreshed each morning, afternoon and evening for a total of around 100 different stories per week. Editors will also... Continue reading at 'AdWeek'
[ AdWeek | 2016-09-21 00:00:00 UTC ]
News tagged with:
#breaking news
#major investment
#single location
#ll pay
#online platforms
In the estimation of LitRes chief Sergey Anuriev, ebooks could double as a factor in Russia's market within two years and audiobooks are showing new strength as well. The prime challenge: piracy. The post One Analyst’s 2018 Look-Ahead: Russian Digital Content Set to Grow appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-01-04 00:00:00 UTC ]
More news stories like this |
At this PubTech Connect breakout session, innovators will share how they’ve brought book content to new platforms and created new experiences for readers Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-01-03 00:00:00 UTC ]
More news stories like this |
Robert Thomson, CEO of News Corp, says platforms need to change their ways to benefit publishers’ long-term business models -- but he doesn't let publishers off the hook, either. The post News Corp’s Robert Thomson: ‘The digital world is dysfunctional’ appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#benefit publishers
#robert thomson
#digital world
Rather than compete for dwindling display ad revenue, local digital news publishers are pursuing branded content and consumer revenue instead. The post Local digital news publishers are ignoring display revenue appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#consumer revenue
A canceled book deal, Amazon buy buttons, and sexual harassment were among the big news stories this past year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-12-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sexual harassment
Ian Bartlett says the ruling that Uber is a transport company not a digital service could also change the way we view other digital giants; and Derek Wyatt suggests a post-Brexit Britain could create a Global Digital Foundation to address these issuesUber is officially a transport company and... Continue reading at The Guardian
[ The Guardian | 2017-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#british council
#soft power
#foreign policy
David Pemsel, CEO of Guardian Media Group, is concerned about Facebook but bullish on the ability of philanthropic contributions to fund publishing. The post ‘Our relationship with Facebook is difficult’: The Guardian’s David Pemsel says the platform doesn’t value quality appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#quality appeared
#david pemsel
Greetings and salutations! I’m Carolyn Kellogg, Books editor of the L.A. Times with this week’s books newsletter. CRITICS PICKS This week the entire Sunday Calendar section is taken up with critics picks for the year in film, television, theater, music, art — and books. Seven of our Critics at... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#books editor
#books newsletter
#favorite reads
#book news
#carolyn kellogg
'Overall the books selling well' in the UK 'are not literary,' Arts Council England's commissioned report from the Canelo team announces. The post Arts Council England’s Alarm for Literary Fiction: ‘The Problem Is a Real One’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#literary fiction
#books selling
With sales of the Australian at 95,000, News Corp says circulation is ‘no longer a representative measure’. Plus: Saturday Paper editor makes it into a movieWhen the sales of printed newspapers fell dangerously low this year, News Corp Australia made a monumental decision. Did they decide to... Continue reading at The Guardian
[ The Guardian | 2017-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#audit bureau
#saturday edition
#herald sun
#festive season
New figures show that fewer UK writers earn enough to live on, as ACE blames falling sales of literary fiction on the recession and the rise of smartphonesThe image of the impoverished writer scratching out their masterwork in a freezing garret remains as true today as it was a century ago,... Continue reading at The Guardian
[ The Guardian | 2017-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#figures show
#century ago
#report commissioned
#book prices
#report found
#print sales
This is the second in a two-part series, providing an in-depth look at new and soon-to-open children’s bookstores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#two-part series
Publishing experts spoke about standing out in a crowded marketplace at the third annual Global Kids Connect conference, held in New York City on December 4. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#crowded marketplace
Bookwire expands its ebook distribution business in Spain. And a new survey finds that American libraries see rising demand for non-English language content. The post Industry Notes: Bookwire Partners With HarperCollins Ibérica; US Libraries Seek Non-English Content appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bookwire expands
#survey finds
For a picture of what life was like in 2017, look no further than the apps, movies, books, and music that topped the App Store and iTunes charts. This week, Apple revealed the most popular titles that iOS users downloaded over the course of the year. In terms of media, the top choices weren’t... Continue reading at Slate
[ Slate | 2017-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#app store
#apple revealed
#paying attention
#popular titles
#tv shows
#facebook messenger
Cambridge University Press is launching a content-sharing pilot on its Cambridge Core platform, which will allow users and authors to share read-only versions of journal articles via a link. Continue reading at The Bookseller
[ The Bookseller | 2017-12-09 00:00:00 UTC ]
More news stories like this |
With Facebook and Google controlling the vast majority of digital ad revenue, all industry eyes are on which media companies perform best on those platforms. For Facebook, the rankings are always a yo-yo, with publishers’ engagement waxing and waning along with the frenetic news cycle and... Continue reading at Fast Company
[ Fast Company | 2017-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fox news
#vast majority
An art director at Penguin Random House US has resigned from his post following sexual harassment allegations. Continue reading at The Bookseller
[ The Bookseller | 2017-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#art director
New bookstore to open in Anchorage; the university trying to buy its bookstore; B&N to close San Jose store; the Texas library bookstore moving online; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bookstore news
The Kremlin-backed Russian Internet Research Agency operated dozens of Twitter accounts masquerading as local American news sources that collectively garnered more than half-a-million followers. More than 100 news outlets also published stories containing those handles in the run-up to the... Continue reading at Advertising Age
[ Advertising Age | 2017-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#swing states
#facebook posts