Like all publishers, Hearst is diversifying revenues to future-proof itself as print circulation is under pressure while digital advertising remains volatile. The post Hearst pushes further into brand licensing with an Esquire capsule collection appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-10-10 04:01:32 UTC ]
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Plus: EmblemHealth, Somos ink value-based deal Northwell's Feinstein Institutes designated key aging-research center, gets $1.7M to fund pilots Covid-19 challenges Montefiore's... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2020-09-10 09:30:00 UTC ]
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An evangelical "manifesto" from Phil Robertson nudges Christian advice and inspiration aside on the nonfiction list while fiction readers escape with romance, suspense and mystery. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-08 04:00:00 UTC ]
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As in “The Girls,” Cline’s wit is on point and her writing is evocative and seductive. Continue reading at The Washington Post
[ The Washington Post | 2020-09-04 08:54:40 UTC ]
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With more books' imagery planned for coming years, the Skechers-Dr. Suess agreement starts with 'The Cat in the Hat' in Europe and North America. The post Green Eggs and Shoes: Dr. Seuss Licenses Footwear appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-08-28 16:07:21 UTC ]
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Beyond the hiring of diverse editors, four publishing insiders said in a conversation sponsored by the Aspen Institute that if the needs of BIPOC readers are to be met, the industry must bring more diversity throughout the book publishing ecosystem. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-26 04:00:00 UTC ]
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Across categories, winners displayed a commitment to crucial social causes, from sustainability to fighting discrimination. The post Sky News, Hearst UK and RT are Digiday Media Awards Europe winners appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-08-21 10:00:09 UTC ]
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Titles leaning more heavily into e-commerce include Cosmopolitan, Good Housekeeping, Digital Spy and Runner’s World. The post How Hearst UK’s e-commerce revenue grew 322% during the second quarter appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-08-21 04:01:50 UTC ]
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The Seuss summer is an expansive one in Europe as Slovakia, Albania, and Germany open new licensing deals with the famous brand. The post Dr. Seuss Powers Ahead, With Newly Expanded Licensing in Europe appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-08-20 17:45:59 UTC ]
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Some of the world's largest brands are spending more on programmatic advertising, just as the practice is set to become much harder. Members of the World Federation of Advertisers (WFA) are directing 41% of their digital media budgets to programmatic channels, up from 16% in 2016. Exact figures... Continue reading at AdWeek
[ AdWeek | 2020-08-20 15:32:30 UTC ]
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An open letter published on Wednesday and signed by 30 members of the National Book Critics Circle entreaties its board of directors to make a number of changes related to its management and to issues of diversity. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-19 04:00:00 UTC ]
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Bookouture is expanding its audio team with the appointment of Alba Proko from Bonnier Books UK as audio manager. Continue reading at The Bookseller
[ The Bookseller | 2020-08-18 16:29:40 UTC ]
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New children’s books published to mark the 19th Amendment’s 100th anniversary provide a wider lens than Alice Paul and dig deeper than “Girls Rule!” Continue reading at The New York Times
[ The New York Times | 2020-08-17 14:15:46 UTC ]
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The full-service, partnership publisher collaborates with authors to elevate bookmaking to an art form. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-17 04:00:00 UTC ]
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Publishers say books of new or familiar prayers appeal to Christians who may struggle to express words of praise, petition or gratitude. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-10 04:00:00 UTC ]
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Layla Saad, Dorothy Koomson, Kate Mosse, Laura Bates and Kerry Hudson are among 40 writers contributing to a "uniquely empowering" feminist charity book collection, spearheaded by the Feminist Book Society, in collaboration with not-for-profit publishers And Other Stories in the UK and The... Continue reading at The Bookseller
[ The Bookseller | 2020-08-05 15:11:50 UTC ]
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The pandemic has found a way to derail more than 25 years of research on Atlantic puffins and a variety of other seabirds on Machias Seal Island in the Bay of Fundy. Continue reading at CBC
[ CBC | 2020-08-04 09:30:00 UTC ]
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Commenters responded to a recent essay about giving away books with a mix of philosophical musings and practical advice. Continue reading at The Washington Post
[ The Washington Post | 2020-08-01 12:00:00 UTC ]
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Chris Kane's job is to take a look at a brand's digital ad buys to see where there are overlaps that can be eliminated to improve the efficiency of the entire strategy. But in order to do that, brands have to understand exactly what they're buying through each exchange. Kane, founder and... Continue reading at AdWeek
[ AdWeek | 2020-07-29 21:03:28 UTC ]
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Should I keep the first edition or the fine dust jacket? Deciding what books should stay or go is more art than science. Continue reading at The Washington Post
[ The Washington Post | 2020-07-29 12:00:00 UTC ]
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Hearst Magazines named an interim president a day before what would've been Troy Young's second anniversary in the role. Executive vice president and chief financial officer Debi Chirichella will serve in the interim position. Young resigned late Thursday after he and the company spent the week... Continue reading at AdWeek
[ AdWeek | 2020-07-24 20:14:14 UTC ]
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