Hearst president David Carey: Apple taught people 'how to buy digital content'

David Carey, president of Hearst Magazines, sat down with AllThingsD's Peter Kafka to kick off Day 2 of D:Dive Into Media here in Dana Point, California, with the interview centering on Carey's take on how digital magazines are working out in a world that seems less and less intrigued by physical books. Carey confirmed that 40 percent of its total unique views [on magazine websites] are mobile, with the majority of those coming from smartphones, and presently, it has around 900,000 paid magazine subscribers (on the digital front) here in America. That's around 100,000 short of the company's goal to hit a million by the end of 2012, but it's now gunning to secure 3 million paid subscribers by 2016. Moving on to the topic of Apple, Carey noted that Steve Jobs doesn't get nearly the credit he deserves for accomplishing one thing in particular -- "teaching consumers how to buy digital content." He continued: "It used to be something that people would steal, but if you make it easy for them, they'll buy it. More than 70 percent [of Hearst's customers] renew because it's easy. On the traditional side, the most frustrating thing is how difficult it is to get people to resubscribe through mailers."Filed under: Tablets, AppleComments Continue reading at 'Engadget'

[ Engadget | 2013-02-12 00:00:00 UTC ]
News tagged with: #digital magazines #physical books #magazine websites #digital front

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B&N, Microsoft team up for digital biz

Barnes & Noble Inc. and Microsoft Corp. are teaming up to create a new Barnes & Noble subsidiary that will house the digital and college businesses of the bookseller and include a Nook application for Windows 8.The companies said Monday that they are exploring separating those businesses... Continue reading at Crains New York

[ Crains New York | 2012-04-30 00:00:00 UTC ]
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Microsoft buys Nook stake; Barnes & Noble shares soar

(Reuters) - Microsoft Corp will invest $300 million in Barnes & Noble Inc's Nook e-reader, gaining a foothold in the fast-growing ebooks market as the bookseller gets more firepower to compete against Amazon.com's Kindle and Apple Inc's iPad. Continue reading at Baltimore Sun

[ Baltimore Sun | 2012-04-30 00:00:00 UTC ]
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Digital Rights Managment to be dropped by Tor and other Macmillan sci-fi books

Digital Rights Management software was originally meant to restrict pirating of ebooks, but many complain because of the restrictions it places on users. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-04-27 00:00:00 UTC ]
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Okri made Caine Prize vice-president

  Man Booker-winning Nigerian author Ben Okri has been announced as the new vice-... Continue reading at The Bookseller

[ The Bookseller | 2012-04-26 00:00:00 UTC ]
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Apple Rakes in $11.6 Billion in Second Quarter Net Income

Tech giant Apple reported a net income of $11.6 billion during the second fiscal quarter of 2012, up from $5.9 billion during the same period in 2011. However, international sales represent 64 percent of Apple’s quarterly revenue. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-26 00:00:00 UTC ]
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Ex-WSJ Editor Defends Apple's Ebook Strategy

The former publisher of the Wall Street Journal has defended Apple's Ebook Strategy saying it is not only good for Apple, but good for consumers and publishers as well. Continue reading at PC World

[ PC World | 2012-04-25 00:00:00 UTC ]
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Bertrams ups profit and revenue following Dawson buy

Bertrams has increased its underlying profit by a third and revenue by 25% following the merger... Continue reading at The Bookseller

[ The Bookseller | 2012-04-24 00:00:00 UTC ]
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Market Transformation Equals Challenges and Opportunities: Content Services in India 2012

In 2006, when PW released the first report on the content services industry in India, the topics centered on XML, PDF, and e-deliverables, and conversations revolved around print- vs. content-centric work flow. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-20 00:00:00 UTC ]
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What Should Bookstores Stock in a Digital Age?

Nothing has challenged bricks-and-mortar bookstores to reconsider their physical space and what they carry more than the recession and the rise of ebooks. Recently, two independents announced that they will reduce their space. Third Street Books in McMinnville, Ore., which expanded in 2006, is... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-20 00:00:00 UTC ]
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Lawyer: Apple wants trial on ebook price-fixing

NEW YORK (Reuters) - Apple Inc wants to go to trial to defend itself against U.S. government allegations that it conspired with publishers to raise prices of electronic books, a lawyer for the Silicon Valley giant said in court on Wednesday. Continue reading at Baltimore Sun

[ Baltimore Sun | 2012-04-19 00:00:00 UTC ]
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Pricing and digital dominate at LBF

Publisher concerns over whether the ebook agency model can survive globally in the wake of the... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
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Hudson tells LBF of 'focus on digital’

Random House will focus on international partnerships, engage directly with customers and... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
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'Traditional' digital for new J K

J K Rowling's first adult book, The Casual Vacancy, will have a more traditional digital... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
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Amazon buys rights to Bond novels

Amazon announced that it has purchased the North American rights to Ian Fleming's James Bond books. James Bond, of course, is the debonair British superspy 007, played on film by a number of actors, including Sean Connery (above). Under the agreement, Amazon will retain republication rights for... Continue reading at Baltimore Sun

[ Baltimore Sun | 2012-04-18 00:00:00 UTC ]
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Apple vs. Amazon: Who Is Really Fixing E-Book Prices?

A brouhaha is shaping up: Apple and book publishers square off against Amazon and the DOJ over the price of an ebook. Who's right? CIO.com's Tom Kaneshige looks back to a Whiz Kid from the '90s for answers. Continue reading at PC World

[ PC World | 2012-04-18 00:00:00 UTC ]
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Digital media takes home a Pulitzer

The Huffington Post—and digital media—has won its first Pulitzer Prize. The award went to David Wood, in the category of national reporting, it was announced Monday by Columbia University, which administers the prizes.A longtime print journalist who did stints at Time magazine and the Los... Continue reading at Crains New York

[ Crains New York | 2012-04-17 00:00:00 UTC ]
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The Coming Book Wars: Apple vs. Amazon vs. Google vs. the U.S.

Unresolved conflicts among publishers, sellers, libraries, and the U.S. Justice Department cloud the future of the publishing industry. Continue reading at The Atlantic

[ The Atlantic | 2012-04-17 00:00:00 UTC ]
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Managing the Digital Audience

Managing a digital audience is truly a mixed bag: on one hand, it is now possible to understand more about who is consuming what content, where and how-maybe even why; on the other hand, it can be incredibly complicated, despite all the advantages, to do so. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-17 00:00:00 UTC ]
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Why Apple's eBook Pricing Defense Is Wrong

Apple responded to DOJ antitrust accusations claiming it simply leveled the playing field against Amazon's virtual monopoly of the ebook industry. I disagree. Continue reading at PC World

[ PC World | 2012-04-16 00:00:00 UTC ]
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Digital Minds: choice not to pay becoming 'more viable'

Getting to the consumer, getting the right content to that consumer, and then making this... Continue reading at The Bookseller

[ The Bookseller | 2012-04-16 00:00:00 UTC ]
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