Hearst Magazines Drives Toward Category Sales

Hearst Autos division will handle industry advertising sales across all magazine titles. The post Hearst Magazines Drives Toward Category Sales appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2017-05-31 00:00:00 UTC ]
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Maine Magazine Finds New Owners After Harassment Allegations Force Sale

A group of investors led by Esteem Media founder Adam Japko has acquired the company six weeks after allegations surfaced against owner Kevin Thomas. The post Maine Magazine Finds New Owners After Harassment Allegations Force Sale appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-14 00:00:00 UTC ]
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Hearst Magazines Digital Media is launching a 20-person data studio

The newly created team's mandate is to prove to brands that advertising on Hearst properties delivers business outcomes. The post Hearst Magazines Digital Media is launching a 20-person data studio appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-15 00:00:00 UTC ]
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Sales in Juvenile Categories Continued to Rise in Early March

Unit sales of print books in the week ended Mar. 12, 2018, inched ahead 1% over the comparable week in 2017, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-16 00:00:00 UTC ]
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Juvenile Categories Drive 5% Unit Gain in Early March

Unit sales of print books in the week ended Mar. 4, 2018, were 5% higher than in the comparable week in 2017 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #5% higher #print books #early march


Red Cars and Tough Tires Drive the Most Recalled Ads in Automotive Magazines

Off-roading tires and banned racing cars resonate the most with automotive readers. The post Red Cars and Tough Tires Drive the Most Recalled Ads in Automotive Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-03-07 00:00:00 UTC ]
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Board Book Sales Drive More February Unit Gains

A 31% leap in the print unit sales of board books in the week ended Feb. 18, 2018, helped drive total unit sales 5% higher than in the similar week in 2017 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-23 00:00:00 UTC ]
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The Case for Category-Based Ad Sales

Publishers tend to merge categories during difficult times—when they really should be doing the opposite. The post The Case for Category-Based Ad Sales appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-23 00:00:00 UTC ]
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Layoffs Continue at Hearst Magazines After Rodale Acquisition

At least 50 more employees have been let go as the integration continues, per sources. The post Layoffs Continue at Hearst Magazines After Rodale Acquisition appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-14 00:00:00 UTC ]
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Hearst Is Laying Off Over A Dozen Staffers At Women’s Health Magazine

The publication’s editorial team will be combined with other Hearst magazines, including Cosmopolitan. Men’s Health faces a similar fate. It’s bad out there for the magazine industry as more consolidation leads to more dismissals. Hearst Media is laying off at least 15 editorial employees from... Continue reading at Fast Company

[ Fast Company | 2018-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine industry #including cosmopolitan #editorial team #health magazine #dozen staffers


Hearst Magazines Taps New Global VP | People on the Move

Meredith staffs up a former Time Inc. title, Teen Vogue gets a deputy editor, and more people on the move this week... The post Hearst Magazines Taps New Global VP | People on the Move appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #deputy editor #teen vogue #move appeared


Adult Nonfiction Drives Sales Gains Once Again

At outlets that report to NPD BookScan, print unit sales were 6% higher in the week ended Feb. 4, 2018, than in the comparable week in 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-09 00:00:00 UTC ]
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Adult Nonfiction Sales Drive More Unit Gains in Late January

At outlets that report to NPD BookScan, unit sales of print books were 6% higher in the week ended Jan. 28, 2018, than in the comparable week in 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #6% higher #print books #late january


Amy Odell Exits Cosmopolitan.com, Hearst Magazines

She'll be succeeded by Jessica Pels, site director for Marie Claire. The post Amy Odell Exits Cosmopolitan.com, Hearst Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire #site director #hearst magazines


‘Fire and Fury’ Drives Big Unit Sales Gain

Big sales of Michael Wolff's book contributed to boost sales 9% higher in the week ended January 14, 2018, than in the comparable week in 2017 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-19 00:00:00 UTC ]
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Hearst Magazines UK CEO James Wildman: ‘The media world is turning into a messy place’

"When I arrived, nothing was broken. We had all the raw materials -- strong brands and great journalists -- but it felt like a bowl of spaghetti." The post Hearst Magazines UK CEO James Wildman: ‘The media world is turning into a messy place’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-27 00:00:00 UTC ]
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Nonfiction Categories Drive 3% Unit Gain

At outlets that report to NPD BookScan, unit sales of print books were 3% higher in the week ended Oct. 29, 2017, than in the comparable week in 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-03 00:00:00 UTC ]
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Hearst Acquires Rodale’s Magazines

Ending months of speculation, the two parties have reached a deal. The post Hearst Acquires Rodale’s Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-10-19 00:00:00 UTC ]
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Magazine publishers shift to digital-oriented sales organizations

Legacy publishers have to balance the needs to sell based on ad category and still represent their titles' individuality. The post Magazine publishers shift to digital-oriented sales organizations appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-13 00:00:00 UTC ]
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New Books Drive 5% Gain in Sales in Early October

New books from Dan Brown and Rupi Kaur and a new edition of a Harry Potter title all contributed to print-unit sales that were 5% higher in the week ended Oct. 8, 2017, than in the comparable week in 2016, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-13 00:00:00 UTC ]
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Forbes CTO Jumps to Hearst Magazines | People on the Move

Shape and The Fader overhaul creative teams, New York Media hires a video director, Modern Luxury makes several appointments, and more... The post Forbes CTO Jumps to Hearst Magazines | People on the Move appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #move appeared