Hearst is packaging its design titles together for a new educational franchise

This is only the second time that these Hearst titles have been leveraged together for a joint program and sponsorship opportunity at this scale. The post Hearst is packaging its design titles together for a new educational franchise appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2021-05-05 04:01:00 UTC ]
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Nielsen Ratings Tool Designed to Compare TV, Web

Measurement company Nielsen has long offered the industry standard for TV ratings, but can it do the same for the Web? Later this month, Nielsen will release a new service that measures online ad campaigns in a way that’s similar to how branded ad campaigns are measured on television. Online... Continue reading at AdWeek

[ AdWeek | 2011-08-10 00:00:00 UTC ]
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Virago acquires second Paula McLain title

Written By: Charlotte Williams Publication Date: Thu, 11/08/2011 - 08:55 Virago has acquired a second book by Paula McLain, author of this year's The Paris Wife, which told the story of Ernest Hemmingway's first wife. Associate publisher Ursula Doyle acquired UK and Commonwealth rights,... Continue reading at The Bookseller

[ The Bookseller | 2011-08-10 00:00:00 UTC ]
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Hearst UK closes She and Cosmo Bride

Hearst Magazines UK is to close She and Cosmopolitan Bride following the acquisition of Hachette Filipacchi UK by its parent company Hearst Corporation. Continue reading at Media Week

[ Media Week | 2011-08-05 00:00:00 UTC ]
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Hearst Completes U.K. Portion of Lagerdere Acquisition

Hearst’s U.K. division, the National Magazine Company, is officially merged with Hachette Filipacchi UK Ltd. The group is now under the moniker Hearst Magazines UK. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-02 00:00:00 UTC ]
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Eason expands with four new franchise stores

Written By: Lisa Campbell Publication Date: Fri, 29/07/2011 - 09:15 Eason is opening four new franchise stores in Ireland as it appeals for more people to become franchisees. The Irish bookseller said it was "keen to encourage individuals and businesses" to explore the Eason franchise model as... Continue reading at The Bookseller

[ The Bookseller | 2011-07-29 00:00:00 UTC ]
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Macmillan Education to move out of Africa

Written By: Benedicte Page Publication Date: Fri, 29/07/2011 - 09:20 Macmillan has “walked away” from its education business in east and west Africa, and is understood to have put all its education publishing companies and interests across the continent (other than in Botswana) on the block.... Continue reading at The Bookseller

[ The Bookseller | 2011-07-28 00:00:00 UTC ]
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Hearst, Bonnier Agree to MediaVest Demand for Tablet Data

Today brought two steps forward for transparency when it comes to readership of tablet media. With the tablet market still in its infancy, media buyers have been reluctant to put ad dollars towards an unproven platform where there’s little consumer data. One prominent buyer, MediaVest’s Robin... Continue reading at AdWeek

[ AdWeek | 2011-07-21 00:00:00 UTC ]
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Hearst-Owned Magazines Launching Daily Deals With Group Commerce

Hearst-owned magazines is treading on to Groupon's territory with the launch of group-buying discounts, starting off with Road & Track and Car and Driver. Continue reading at AllThingsD

[ AllThingsD | 2011-07-18 00:00:00 UTC ]
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Hearst to Launch Cosmo for Guys for iPad

Hearst staple Cosmopolitan is entering new territory in the digital realm with Cosmo For Guys, an exclusively digital offering available on the iPad August 1. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-13 00:00:00 UTC ]
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More than 3,000 titles suggested for WBN 2012

Written By: Charlotte Williams Publication Date: Mon, 04/07/2011 - 15:29 More than 1,500 people have nominated titles for World Book Night 2012, with over 3,000 titles put forward just over a week after the ballot opened. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-04 00:00:00 UTC ]
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Report: 138 Mags Launch, 74 Titles Fold in First Half 2011

As the publishing industry continues to recover from the economic recession, 138 magazines launched in the first half of 2011, according to online periodical database MediaFinder. In the first half of 2010, only 90 new titles came to fruition. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
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Crossan writes three YA titles for Bloomsbury

Written By: Charlotte Williams Publication Date: Thu, 30/06/2011 - 15:01 Bloomsbury has acquired three YA books by Irish author, Sarah Crossan. Senior commissioning editor Ele Fountain acquired the trio of titles through Julia Churchill at Greenhouse, with the first title, Breathe, to be... Continue reading at The Bookseller

[ The Bookseller | 2011-06-30 00:00:00 UTC ]
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Moffly Media To Launch New Regional Title

Moffly Media, a regional publisher serving Fairfield County, CT, is launching a new publication called Fairfield Living in November 2011. Set to be a paid publication, the circulation at time of launch is expected to be 6,500. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
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E-books will "blow apart" cover design

Written By: Benedicte Page Publication Date: Thu, 30/06/2011 - 09:28 E-books are set to "blow apart" cover design, with designers looking to create "identity packages" that can work for both print and digital editions, The Bookseller Cover Design Conference 2011 was told. Marketing strategist... Continue reading at The Bookseller

[ The Bookseller | 2011-06-29 00:00:00 UTC ]
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"Group think" overrated- Cover Design Conference

Written By: Benedicte Page Publication Date: Tue, 28/06/2011 - 08:40 Group think is overrated in cover design and publishers should only allow a small number of parties to be involved its decision making, a conference has heard. Business psychologist Tony Crabbe was speaking at last week's The... Continue reading at The Bookseller

[ The Bookseller | 2011-06-28 00:00:00 UTC ]
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Beware of Spam Titles in Kindle Store

Self-publishing an ebook to Amazon.com is so easy anyone can do it, and that has drawn in a lot of spammers Continue reading at PC World

[ PC World | 2011-06-19 00:00:00 UTC ]
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The Bookseller Group launches consumer title

Written By: Neill Denny Publication Date: Fri, 17/06/2011 - 08:18 We Love This Book, The Bookseller's sister consumer magazine and website, launches next week with a circulation of 100,000. The free quarterly magazine is designed to alert readers to exciting new books and to provide a platform... Continue reading at The Bookseller

[ The Bookseller | 2011-06-17 00:00:00 UTC ]
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Mercury titles set to rock readers

Written By: Charlotte Williams Publication Date: Thu, 16/06/2011 - 15:44 Publishers are vying to be the champions as they bring out titles to coincide with the 20th anniversary of the death of Queen star Freddie Mercury in November 2011. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-16 00:00:00 UTC ]
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Avon signs exclusive arrangement with Sainsbury's over three titles

Written By: Lisa Campbel Publication Date: Wed, 15/06/2011 - 08:55 Avon has announced a three-book exclusive deal with Sainsbury's starting from next month. Trisha Ashley's novel Sowing Secrets and Beverly Barton's Amnesia will sell exclusively in Sainsbury's physical and online stores from... Continue reading at The Bookseller

[ The Bookseller | 2011-06-15 00:00:00 UTC ]
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Quercus buys football title by Constable editor

Written By: Charlotte Williams Publication Date: Mon, 13/06/2011 - 08:45 Quercus has acquired a history of Latin American football, written by Constable publishing director Andreas Campomar. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-13 00:00:00 UTC ]
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