Harari and Brand kick off new series of outreach Penguin Talks

Yuval Noah Harari is addressing 300 schoolchildren this month on pressing issues facing their generation at a free event hosted by Russell Brand. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-09-22 00:00:00 UTC ]
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Penguin Random House Merger: UK Reactions (And Melville House’s)

At The Bookseller, publishing insiders in the UK gave their advice to the upcoming management of the soon to be merged Penguin/Random House. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #melville house

General Mills Ramps Up Social for 37 Brands

General Mills and Spredfast are announcing today that the consumer packaged goods giant has implemented the tech vendor's newly upgraded system to manage content publishing and consumer engagement across Facebook, Twitter, YouTube, Google+ and LinkedIn. The General Mills development... Continue reading at AdWeek

[ AdWeek | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #community managers #paid ads #emerging platforms #weight watchers #community management #ad buying

Penguin urges dismissal of Author Solutions case

Penguin has urged a US court to dismiss a case brought against it and its self-publishing arm... Continue reading at The Bookseller

[ The Bookseller | 2013-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #case brought

Viewpoint - Penguin Random House merger

The merger of Penguin and Random House is expected to close in July, creating—with sales of... Continue reading at The Bookseller

[ The Bookseller | 2013-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house

Penguin Books' First to Read program will give readers sneak peeks

Through First to Read, members will have the chance to get advance reading copies of Penguin Books before they are published. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin books

Penguin channels audiobook growth

Penguin Children’s is planning to build on audiobook sales growth, as it launches a new... Continue reading at The Bookseller

[ The Bookseller | 2013-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin children

Penguin drops Popular Classics

Penguin is phasing out its Popular Classics series and adjusting the price on the competing... Continue reading at The Bookseller

[ The Bookseller | 2013-06-14 00:00:00 UTC ]
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Helping Readers Make Sense of Your Digital Brand Offers

Have a well-defined set of expectations for customers based on platform and device. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-07 00:00:00 UTC ]
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Winnie-the-Pooh and Penguin take the stage in ebook trial

Apple enlisted the services of Winnie-the-Pooh in trying to show a court that it did not tinker with ebook prices when it opened its electronic bookstore in 2010, according to the Associated Press.Apple enlisted the services of Winnie-the-Pooh on Tuesday in trying to show a court that it did not... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook trial #ebook prices #electronic bookstore

Penguin Random House merger given China go-ahead

The Penguin Random House merger could go ahead next month following its clearance without... Continue reading at The Bookseller

[ The Bookseller | 2013-06-03 00:00:00 UTC ]
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Penguin appoints former E4.com director

Penguin has appointed Layla West as the director of digital channels, a newly-created role... Continue reading at The Bookseller

[ The Bookseller | 2013-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital channels #newly-created role

Penguin Random House, the “Following Four,” and the Future of Competition

When Penguin and Random House merge, the company will publish half the trade books in the USA. How can the rest of the industry compete? And what will be the impact on Amazon? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade books

Penguin and WHS partner on charity summer reading campaign

Penguin and W H Smith have partnered for a new summer reading campaign, which will raise money... Continue reading at The Bookseller

[ The Bookseller | 2013-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #raise money

Six-figure Barrowman series for HoZ

Head of Zeus has paid a six-figure sum for a new trilogy for ages 12 and over by actor John... Continue reading at The Bookseller

[ The Bookseller | 2013-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #six-figure sum

Penguin to Settle in E-Book Dispute

Pearson PLC's book publishing business, Penguin Group, has agreed to pay $75 million to settle a dispute in the U.S. over the way it priced electronic books, drawing to a close an investigation into the publishing industry's ebook pricing tactics. Continue reading at AllThingsD

[ AllThingsD | 2013-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin group #pearson plc #publishing industry

Book Marketing Q&A: Jeff Yamaguchi Talks Advertising

Jeffrey Yamaguchi, Director of Digital Marketing at Abrams Books, talks about what today's book marketers need in their toolbox to execute successful advertising campaigns. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #abrams books #book marketers