GroupM Expands Into France to Support Clients’ Programmatic Evolution

Essence, GroupM's digital media agency, has expanded its presence into France with a Paris office that will be overseen by Guillaume de La Fl?ch?re, chief executive of digital transformation agency Neo MediaWorld, to support emerging local client programmatic needs. La Fl?ch?re will continue in his current role while building Essence France, which will work alongside... Continue reading at 'AdWeek'

[ AdWeek | 2021-10-18 11:36:54 UTC ]

Other news stories related to: "GroupM Expands Into France to Support Clients’ Programmatic Evolution"


Vintage Books Podcast teams up with Black Ballad and Evans

The Vintage Books Podcast is marking its 10th anniversary by partnering with digital media platform Black Ballad for a special Christmas episode with Diana Evans. Continue reading at The Bookseller

[ The Bookseller | 2020-12-06 18:09:28 UTC ]
More news stories like this


Pitch Update: Kopparberg shortlist revealed; Glenlivet searches for global digital agency

Philips has also appointed Wavemaker and Ogilvy to handle its £150m digital media and performance marketing business. Continue reading at Media Week

[ Media Week | 2020-12-03 14:49:45 UTC ]
More news stories like this


Infectious Media sells to Kepler Group with global expansion plans

Digital media businesses want to scale globally in competition with 'new breed' of digital media businesses Brainlabs, Croud, Jellyfish and S4. Continue reading at Media Week

[ Media Week | 2020-12-03 09:34:13 UTC ]
More news stories like this


Fox, Newsmax, and the danger of low expectations

On Thursday night—in the hours after President Trump’s lawyers Rudy Giuliani and Sidney Powell convened a press conference and laundered spectacularly-deranged voter-fraud conspiracy theories involving Hugo Chávez, George Soros, and the Clintons—Tucker Carlson, the Fox News host, said on air... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-11-23 13:19:50 UTC ]
More news stories like this


Ezra Klein Leaves Vox for The New York Times

Lauren Williams, the website’s editor in chief, is also leaving. The departures come against a backdrop of change in the digital media business. Continue reading at The New York Times

[ The New York Times | 2020-11-20 21:04:29 UTC ]
More news stories like this


BuzzFeed is Buying HuffPost

Once they had digital media almost to themselves. Now, in a deal led by the BuzzFeed founder Jonah Peretti, two giants of the web plan to join forces to better compete in an increasingly crowded field. Continue reading at The New York Times

[ The New York Times | 2020-11-19 22:55:35 UTC ]
More news stories like this


Buzzfeed to take over online news site HuffPost

The deal will bring together two of the world's most high-profile digital media firms. Continue reading at BBC World

[ BBC World | 2020-11-19 19:56:28 UTC ]
More news stories like this


BuzzFeed to buy HuffPost from Verizon in latest digital media deal

As part of the deal, Verizon is acquiring a minority stake in BuzzFeed, which will use the telecom giant’s ad platform to reach more customers. Continue reading at Advertising Age

[ Advertising Age | 2020-11-19 19:16:51 UTC ]
More news stories like this


BuzzFeed agrees to buy HuffPost in latest online media merger

Acquisition unites two of the largest players in digital mediaNews comes after both companies made deep cutsBuzzFeed has agreed to buy HuffPost the companies said Thursday, uniting two of the largest players in digital media in the latest example of consolidation in the sector.The acquisition is... Continue reading at The Guardian

[ The Guardian | 2020-11-19 18:56:11 UTC ]
More news stories like this


At The Ringer, Staff Writers Say They Are Second-String

The influx of star podcasters looms over a dispute between the union and managers at the Spotify-owned digital media company founded by Bill Simmons. Continue reading at The New York Times

[ The New York Times | 2020-11-19 16:09:33 UTC ]
More news stories like this


An industry in flux

When the United States entered the Great Recession, newsroom employment started to plummet. During the first half of 2009, more than a hundred papers closed; ten thousand news workers lost their jobs. In the years that followed, even after the economy picked up, outlets continued shedding... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-11-16 18:55:53 UTC ]
More news stories like this


Cable’s Holiday Marathon Programming Is Hotter Than Ever Due to the Pandemic

As the industry was still unsure when sports would return and TV production would resume, Ed Georger, evp, advertising sales and digital media for Crown Media Family Networks, Hallmark Channel's parent company, had a calming message for clients. "The one thing you can count on: They will not... Continue reading at AdWeek

[ AdWeek | 2020-11-16 01:00:00 UTC ]
More news stories like this


Will Donald Trump start his own right-wing news channel?

As Trump and his allies continue their desperate efforts to overturn the election results, there are reports that the soon-to-be former president is planning to launch his own media venture. Mike Allen, of Axios, wrote in his newsletter on Thursday that Trump “has told friends he wants to start... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-11-13 12:41:44 UTC ]
More news stories like this


Indian move to regulate digital media raises censorship fears

Government will oversee online news, social media and video streaming platformsIndia’s government has ordered that all online news, social media and video streaming platforms such as Netflix and Amazon Prime are to be subject to state regulation, raising fears of increased censorship of digital... Continue reading at The Guardian

[ The Guardian | 2020-11-11 18:02:04 UTC ]
More news stories like this


Get 12 epic subscriptions with this entertainment bundle

There are a ton of entertainment options in today's digital media landscape. You can play video games online with friends, stream television shows and movies with loved ones, sign up for fitness classes at the touch of a button and the list goes on.A... Continue reading at Engadget

[ Engadget | 2020-11-04 18:55:30 UTC ]
More news stories like this


DoubleVerify Authentic Brand Safety Targeting Comes to Google Display & Video 360

DoubleVerify said Monday that its Authentic Brand Safety targeting is now available on Google Display & Video 360, Google Marketing Platform's demand-side platform. The digital media measurement, data and analytics platform said Authentic Brand Safety enables consistent activation of brand... Continue reading at AdWeek

[ AdWeek | 2020-11-02 18:20:24 UTC ]
More news stories like this


Hitting the Books: Widespread DNA testing could intensify American racism

In the modern digital media landscape, we are not the customers — or even the audience — we are the product. Every time we log on, our personal data including where we go, what we search for, who we interact with and what we buy is scraped, siphoned,... Continue reading at Engadget

[ Engadget | 2020-10-24 15:00:11 UTC ]
More news stories like this


Time to look at digital media through 'hot' and 'cold' channels

YouTube, Spotify, podcasts or TikTok may be digital, but they are decidedly warmer than, say, search-engine optimisation. Continue reading at Media Week

[ Media Week | 2020-10-12 09:21:30 UTC ]
More news stories like this


Vox Media, Productsup and Zephr join this year’s Digiday Technology Awards nominees

This year’s Digiday Technology Awards recognized the tech companies driving the digital media industry forward. Pioneers in the space spearheaded everything from marketing and advertising to personalization and subscriptions. The post Vox Media, Productsup and Zephr join this year’s Digiday... Continue reading at Digiday

[ Digiday | 2020-10-06 18:30:44 UTC ]
More news stories like this


Havas Media launches social equity marketplace in UK

After reporting success with a similar scheme in the US, Havas Media Group wants to make it easier for UK advertisers to buy digital media that targets underrepresented audiences. Continue reading at Media Week

[ Media Week | 2020-09-21 15:04:05 UTC ]
More news stories like this