Google’s Admeld Deal Gets the Green Light

Google’s advertising horsepower is about to get even greater. In a blog post Friday, Google’s VP of display advertising Neal Mohan announced that the Department of Justice had approved its $400 million acquisition of the New York-based online advertising company Admeld. Google, which announced the proposed deal in June, said that the acquisition was cleared on Friday and will close in the coming days. “The opportunity for major online publishers is huge ... and growing. People are spending more and more time consuming online content across numerous devices, advertisers are running more online and mobile campaigns to reach them; and ads continue to get more engaging and relevant. This represents an unprecedented moment for publishers,” Mohan writes. “We believe that improved technology and services can help publishers seize it and make online advertising work much better.” In his post, Mohan said that in the near term, Admeld will operate separately from Google services like DoubleClick for Publishers and the DoubleClick Ad Exchange. But, over time, he said the different businesses could integrate and eventually develop new solutions. In a post on its site, Admeld says, "Though our mailing address may change?our mission won't. In fact, over time everything you like about working with us will get even better." Continue reading at 'AdWeek'

[ AdWeek | 2011-12-03 00:00:00 UTC ]
News tagged with: #coming days #mobile campaigns

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Book Riot’s SFF Deals for August 28, 2023

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-08-28 14:39:17 UTC ]
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Book Deals: Week of August 28, 2023

Michael Wolff sells a book on Fox News to Holt, HarperVia buys a debut novel from translator Anton Hur, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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Religion Book Deals: Aug. 23, 2023

A guide to friendship for women lands at W, a football-inspired plan for marriage heads to David C Cook, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-23 04:00:00 UTC ]
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Book Riot’s SFF Deals for August 21, 2023

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-08-21 14:27:59 UTC ]
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'Friday Night Lights' Author Torches ChatGPT-Assisted Iowa Book Ban

H.G. "Buzz" Bissinger said whoever decided to use the software to pull his book from the Mason City school district is a "complete idiot." Continue reading at The Huffington Post

[ The Huffington Post | 2023-08-18 15:13:40 UTC ]
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Book Deals: Week of August 21, 2023

Adam Rapp sells a novel to Little, Brown; Viking buys a book on immigration detention from Ana Raquel Minian; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
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The Best SFF eBook Deals for August 14, 2023

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-08-14 14:38:25 UTC ]
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Christine Baranski and Jesse Green on Narrating the Life of Mary Rodgers

Actor Christine Baranski and New York Times theater critic Jesse Green join host Jo Reed in a special bonus edition of Behind the Mic. The two teamed up to create the audiobook of Shy: The Alarmingly Outspoken Memoirs of Mary Rodgers, written by Mary Rodgers and Jesse Green. Mary Rodgers was the... Continue reading at Literrary Hub

[ Literrary Hub | 2023-08-11 08:22:34 UTC ]
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Book Deals: Week of August 14, 2023

Grove Atlantic takes a Booker-longlisted novel from Paul Lynch, singer-songwriter Pia Mia sells a sells a semi-autobiographical romance to Frayed Pages x Wattpad Books, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-11 04:00:00 UTC ]
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Google says AI systems should be able to mine publishers’ work unless companies opt out

The tech company’s latest proposal about generative AI turns copyright law on its head, and could especially hurt smaller content creators, say expertsFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastPublishers should... Continue reading at The Guardian

[ The Guardian | 2023-08-08 23:00:40 UTC ]
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Amazon Prime Big Deal Days: Here's what to expect this October Prime Day

Amazon Prime Day came and went in July, but Amazon’s not done with its membership-only sales events for 2023. The company just announced that it will hold another Prime Day of sorts in October, potentially mirroring what it did at the same time last year. This year’s event is dubbed “Prime Big... Continue reading at Engadget

[ Engadget | 2023-08-08 19:00:44 UTC ]
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Religion Book Deals: August 9, 2023

Among recent publishing deals, Jemar Tisby takes two to Convergent, Faith Urey Cho brings a picture book and devotional to WaterBrook, and Zondervan looks to Cultivating Delight. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-08 04:00:00 UTC ]
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Here are Today’s SFF eBook Deals for Under $5!

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-08-07 14:42:05 UTC ]
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Paramount Nears Announcement for Simon & Schuster Deal

The deal with KKR, a private equity firm, is said to be valued at roughly $1.62 billion, and could be announced as soon as Monday. Continue reading at The New York Times

[ The New York Times | 2023-08-07 03:00:57 UTC ]
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Book Deals: Week of August 7, 2023

Rachel Maddow sells a book about the fight against authoritarianism to Crown, Nelson buys a history of the In-N-Out Burger franchise, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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Deal for Simon & Schuster Said to Be Near

The private investment firm KKR, HarperCollins, and Richard Hurowitz of the investment firm Octavian & Company are all said to still be in contention to acquire the country's third largest trade publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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The AirPods Pro drop back to an all-time low, plus the rest of this week's best tech deals

This week, the biggest event in tech took place in Seoul with Samsung's Unpacked showcase. Among other announcements, the company officially unveiled its latest foldable smartphone, the Galaxy Z Fold 5. It's not even available yet, but Amazon is offering a $200 gift card if you pre-order from... Continue reading at Engadget

[ Engadget | 2023-07-28 18:33:17 UTC ]
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Book Deals: Week of July 31, 2023

Actor Delroy Lindo sells a memoir to Little, Brown; Sarah Pekkanen re-ups with St. Martin’s; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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9 of the Best Manga Adaptations (and 1 that Should Never See the Light of Day)

We round up the very best manga adaptations to watch (along with one title that should never see the light of day). Check out our picks! Continue reading at Book Riot

[ Book Riot | 2023-07-26 10:33:00 UTC ]
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Religion Book Deals: July 26, 2023

New books from acclaimed scientist Francis Collins, singer/pastor Steven Furtick, and Black Joy author Tracey Michae’l Lewis-Giggetts are among recent publishing deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-25 04:00:00 UTC ]
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