Global attention span is narrowing and trends don't last as long, study reveals

Research combed from everything from movie tickets to social media finds more to focus on but less time to do soIt’s just as you suspected; the information age has changed the general attention span. A recently published study from researchers at the Technical University of Denmark suggests the collective global attention span is narrowing due to the amount of information that is presented to the public. Released on Monday in the scientific journal Nature Communications, the study shows people now have more things to focus on – but often focus on things for short periods of time.The researchers studied several modes of media attention, gathered from several different sources, including (but not limited to): the past 40 years in movie ticket sales; Google books for 100 years; and more modernly, 2013 to 2016 Twitter data; 2010 to 2018 Google Trends; 2010 to 2015 Reddit trends; and 2012 to 2017 Wikipedia attention time. The researchers then created a mathematical model to predict three factors: the “hotness” of the topic, its progression throughout time in the public sphere and the desire for a new topic, said Dr Philipp Hövel, an applied mathematics professor of University College Cork in Ireland. Related: From Distracted Boyfriend to Unhelpful Teacher, I love the twists of a meme’s journey | Hannah Jane Parkinson Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2019-04-16 00:00:00 UTC ]
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J.K. Rowling reveals new story, the 'History of Magic in North America'

J .K. Rowling has some good news for fans of her "Harry Potter" universe, especially ones on this side of the Atlantic. The author's website, Pottermore, will publish a four-part story this week called "History of Magic in North America." The story will provide the background for "Fantastic... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-07 00:00:00 UTC ]
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Has Harry Potter made the trend for longer children's books fly?

New research from Booklist shows page counts have grown 173% over 40 years, and suggests that JK Rowling’s boy hero may be responsible for large increase in early 2000sChildren’s novels have almost doubled in length over the last 40 years, according to research from US review journal Booklist,... Continue reading at The Guardian

[ The Guardian | 2016-03-03 00:00:00 UTC ]
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Outlook 2016: Trends that Matter

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[ Folio Magazine | 2016-03-02 00:00:00 UTC ]
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DBW Preview: Dr. Jessica Sänger on Global Implications of Changing Copyright Law

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[ Publishing Perspectives | 2016-03-02 00:00:00 UTC ]
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The FT’s head of video goes long and short: ‘either is where we’ll win’

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[ Digiday | 2016-02-28 00:00:00 UTC ]
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[ The Bookseller | 2016-02-26 00:00:00 UTC ]
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[ The Bookseller | 2016-02-22 00:00:00 UTC ]
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[ The Guardian | 2016-02-12 00:00:00 UTC ]
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[ The Bookseller | 2016-02-10 00:00:00 UTC ]
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[ Publishing Perspectives | 2016-02-07 00:00:00 UTC ]
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[ The Bookseller | 2016-01-29 00:00:00 UTC ]
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[ AdWeek | 2016-01-29 00:00:00 UTC ]
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[ The Guardian | 2016-01-27 00:00:00 UTC ]
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