Getting the Word Out: Audio Book Marketing 2011

The Audio Publishers Association is set to kick off its 14th annual June Is Audiobook Month campaign, designed to celebrate the industry and bring greater awareness of audiobooks. As formats and consumer habits have changed over the past 10 years—sometimes dramatically—audio publishers have kept pace with evolving marketing efforts. We checked in with the APA and publishers to see how they've been getting audio titles heard. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-05-16 00:00:00 UTC ]
News tagged with: #consumer habits

Other Publishing stories related to: 'Getting the Word Out: Audio Book Marketing 2011'


Google introduces ebooks to Android market

Written By: Bookseller Staff Publication Date: Fri, 25/02/2011 - 08:20 Google has introduced ebooks to the web version of its Android Market of apps. By buying an app on the webstore, a user can then push it onto any Android-enabled device. PC Mag reports the book capacity was added yesterday... Continue reading at The Bookseller

[ The Bookseller | 2011-02-25 00:00:00 UTC ]
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The Daily to Enter Android Market?

The Daily may be coming to the Android market. The Daily, a daily newspaper app that debuted on the Apple iPad, was the first to utilize Apple’s new subscription plan app (and pay its 30 percent share requirement of each purchase bought through the app). The News Corp. app is available for $.99... Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-24 00:00:00 UTC ]
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QuarkXPress 9 Arrives in April 2011

Quark has announced the latest version of QuarkXPress, QuarkXPress 9. The newest version of QuarkXPress will allow designers to publish directly to digital devices. It also contains new features which will allow design automation. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest version #newest version #publish directly #digital devices


Retailers finalise World Book Night plans

Written By: Lisa Campbell Publication Date: Thu, 24/02/2011 - 09:42 Final preparations are underway for a medley of events planned to celebrate World Book Night, with independent and national retailers planning to host author readings, quizzes and book swaps. On 5th March, 20,000 participants... Continue reading at The Bookseller

[ The Bookseller | 2011-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #events planned #5th march #million books #adult literature


Walker launches marketing campaigns for YA and picturebooks

Written By: Caroline Horn Publication Date: Wed, 23/02/2011 - 14:20 Walker Books is launching marketing campaigns to support its picture book publishing and teen fiction ranges. Undercover, promoting a range of YA titles, will launch in March and a separate picture book campaign, Picture Book... Continue reading at The Bookseller

[ The Bookseller | 2011-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya titles


Trade gears up for World Book Day

Written By: Caroline Horn Publication Date: Tue, 22/02/2011 - 15:42 read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-22 00:00:00 UTC ]
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Michael O'Mara to publish book on sitcom pioneers

Written By: Charlotte Williams Publication Date: Mon, 21/02/2011 - 08:47 Michael O'Mara has acquired an anthology about the writers of "Hancock's Half Hour" and "Steptoe and Son", dubbed "the fathers of the British sitcom". Commissioning editor Kate Moore bought world rights with Elly James of... Continue reading at The Bookseller

[ The Bookseller | 2011-02-21 00:00:00 UTC ]
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Indies could earn as much as 30% from books sold via Gardners' Hive

Written By: Lisa Campbell Publication Date: Fri, 18/02/2011 - 16:30 Book wholesaler Gardners has begun consulting with independent booksellers over the direction of its consumer website, with one option revealing that booksellers could earn as much as 30% when books are sold at their full RRP.... Continue reading at The Bookseller

[ The Bookseller | 2011-02-18 00:00:00 UTC ]
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OverDrive Library E-book Reader Now Optimized for IPad

OverDrive Media Console--the iPhone app that lets users check out and read ebooks from their local libraries--has been upgraded to a universal app optimized for... Continue reading at PC World

[ PC World | 2011-02-17 00:00:00 UTC ]
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Daily Telegraph votes The Book Hive best indie in Britain

Written By: Bookseller Staff Publication Date: Tue, 15/02/2011 - 08:49 The Book Hive in Norwich has been voted the best bookshop in Britain, according to a Daily Telegraph survey. More than 18,000 people voted across 10 categories in a bid to find the best small shops in Britain. The awards,... Continue reading at The Bookseller

[ The Bookseller | 2011-02-15 00:00:00 UTC ]
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A World of Recipes: The International Cookbook Market

As the Paris Cookbook Fair gets underway next month, cookbook publishers are getting ready to do some shopping--and not just the sort that involves stocking up on Dijon mustard and bonbons from Fauchon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-02-14 00:00:00 UTC ]
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HarperCollins Children's Books acquires four

Written By: Graeme Neill Publication Date: Mon, 14/02/2011 - 17:21 HarperCollins Childrens Books publishing director Helen Mackenzie Smith has bought her first books since joining the publisher from Random House earlier this year. She bought four books by picture author and illustrator Rachel... Continue reading at The Bookseller

[ The Bookseller | 2011-02-14 00:00:00 UTC ]
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The Pitfalls of E-Book Buying: What to Look Out for Before You Purchase

Easy downloads and convenient storage are the chief lures of a virtual library, but ownership has some irritating downsides that require your attention before you hit the ebook purchase button. Continue reading at PC World

[ PC World | 2011-02-11 00:00:00 UTC ]
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Beautiful Books acquires two "major" autumn titles

Written By: Charlotte Williams Publication Date: Thu, 10/02/2011 - 08:00 Beautiful Books has acquired two "major" non-fiction titles for autumn 2011, with one revisiting Orwell's Wigan Pier and another looking at one of the first people to recognise the Young British Artists (YBA). Publisher... Continue reading at The Bookseller

[ The Bookseller | 2011-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #non-fiction titles


Dominic Kingston to leave Macmillan Children's Books

Publication Date: Thu, 10/02/2011 - 07:55 Senior publicity manager Dominic Kingston is to leave Macmillan Children's Books (MCB) at the end of April. Kingston has been with the publisher since 2005, when he joined as publicity manager. Lauren Ace will join the team as publicity manager on 7th... Continue reading at The Bookseller

[ The Bookseller | 2011-02-10 00:00:00 UTC ]
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E-reader market doubles over Christmas in the UK

Written By: Philip Jones Publication Date: Wed, 09/02/2011 - 14:28 The e-reader market doubled over Christmas, according to statistics given out by the Publishers Association at its annual digital seminar. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers association


Debut author wins Waterstone's Children's Book Prize

Publication Date: Wed, 09/02/2011 - 20:05 Debut author Sita Brahmachari has won the Waterstone’s Children’s Book Prize for her coming-of-age novel about life, death, friendship and love. She was awarded the £5,000 prize this evening [9th February] for Artichoke Hearts, published by Macmillan... Continue reading at The Bookseller

[ The Bookseller | 2011-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book prize #macmillan children


Supermarkets sweep up market share

Written By: Philip Stone and Lisa Campbell Publication Date: Mon, 07/02/2011 - 09:24 The supermarket sector was the only winner in the 2010 retail trade, with sales jumping 7% year-on-year. Estimates based on data from Nielsen BookScan show that book sales in the UK were down by 4% in 2010 in... Continue reading at The Bookseller

[ The Bookseller | 2011-02-07 00:00:00 UTC ]
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French book sales down 1.5% in 2010

Written By: Barbara Casassus Publication Date: Mon, 07/02/2011 - 08:53 Sales of books in France fell by 1.5% in 2010 or 0.5% without taking account of book price inflation, according to French weekly Livres Hebdo’s indicators. After three years of increase, the decline came as retailing in... Continue reading at The Bookseller

[ The Bookseller | 2011-02-07 00:00:00 UTC ]
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Harper Changes the Audio Equation

Of the 150 titles on HarperCollins’s spring audio list, only two are being published on CD; the rest are being released as digital downloads. Although CD sales have been declining in the audio market for several years, no major house has moved away this drastically from the format. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cd sales #digital downloads #audio market #major house