German Publishers on Promising Licensing Markets Around the World

Ahead of the Bologna Book Fair, where Germany is Guest of Honor, German children’s book publishers about the rights opportunities they are seeing globally. The post German Publishers on Promising Licensing Markets Around the World appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2016-03-30 00:00:00 UTC ]
News tagged with: #world appeared #german publishers #german children #book publishers

Other Publishing stories related to: 'German Publishers on Promising Licensing Markets Around the World'


Reinventing Book Printing: Toward a Hybrid Market

Even though the physical book market is more unpredictable than ever, “print is here to stay,” declares Stuart Applebaum, spokesman for Penguin Random House. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hybrid market


Reinventing Book Printing: New Ideas for a New Market

When PW began this series in September 2013, the book publishing industry appeared headed to a market where print and digital books would coexist. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital books


Self-publishing’s vices and virtues

Research has taught me three main weaknesses in this new way to issue books, but also revealed some less acknowledged strengthsAlmost any discussion of self-publishing seems to attract an immediate hostility quite unlike the amused tolerance that greets those who, say, exhibit their indifferent... Continue reading at The Guardian

[ The Guardian | 2014-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional industry


November 2014 Top Self-published Book Reviews from BlueInk Review

The November 2014 selection of self-published book reviews from BlueInk Review includes paranormal fiction, young adult fiction, self-help and health. The post November 2014 Top Self-published Book Reviews from BlueInk Review appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blueink review


What Every Tech-Savvy Marketer Should Know About the Future of Programmatic Advertising

Premium programmatic is a hot concept, and it's catching on. The ad industry's top brands are embracing more automation for digital campaigns—Cadillac, Tory Burch, CBS—and publishers are too. Instead of open exchanges where low-quality advertisers compete for low-quality Web inventory, a more... Continue reading at AdWeek

[ AdWeek | 2014-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #neal mohan


Mackenzie: Publishers don't take 'disproportionate profit'

Publishers are not taking a disproportionate amount of profit from book sales, Little, Brown’s c.e.o. Ursula Mackenzie has said, and it is important that they remain healthy. Speaking at a Society of Authors (SoA) panel on hybrid authors, Mackenzie defended publishers from criticism by audience... Continue reading at The Bookseller

[ The Bookseller | 2014-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers don #book sales #ursula mackenzie #hybrid authors #audience members #make money


Johnston Press, Newsquest, Local World take on Facebook and Google

Regional newspaper publishers pool ad space to compete with tech companies such as Facebook, Microsoft and Google Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #johnston press #local world #tech companies


Open Road Partners with Spanish Publisher on Bestseller Translations

Open Road Español, Open Road Media's Spanish language imprint, has teamed up with Barcelona-based independent publisher Roca Editorial, to market and distribute Spanish-language ebook translations of backlist novels by big-name American and British authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british authors


Blinkbox books launches 'biggest ever' marketing campaign

Blinkbox books is this week launching its biggest marketing campaign to date, which includes a partnership with the Mirror Group of newspapers. The Tesco-owned company’s marketing drive will celebrate “the joys of digital reading – without needing to buy a dedicated device”. A three-month... Continue reading at The Bookseller

[ The Bookseller | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blinkbox books #week launching #digital reading #key moments


Nosy Crow creates in-house sales and marketing department

Nosy Crow is to create a new in-house sales and marketing department, appointing Catherine Stokes as head of sales and marketing. Since 2011 Nosy Crow has outsourced its selling to Bounce Sales and Marketing, but from the beginning of 2015, the children’s publisher will create an in-house sales... Continue reading at The Bookseller

[ The Bookseller | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing department #marketing director #bounce sales #nosy crow


The 10 Premium Publishers Hit Hardest by Fraudulent Ad Sellers

Buyer beware: Ad analytics platform Pixalate says fraudulent ad networks are increasingly joining open, real-time-bidding (RTB) marketplaces and then selling brands fake space on premium sites like YouTube, The Weather Channel and Yahoo. While the victims think their messages will appear on the... Continue reading at AdWeek

[ AdWeek | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #asian countries #detailed explanation


Why Business Books Are Blue (And Other Tricky Marketing Techniques)

Yes, you judge books by their covers. Here's what draws you in.I review a lot of business books. Consequently, publishers often send me copies of new releases. As I was cleaning out my office the other day, and staring at about 50 book covers, I had a thought: Why are so many of these books blue... Continue reading at Fast Company

[ Fast Company | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business books #judge books


Publishers go back to backlist

Backlist is more important than ever for the publishing industry and the opportunity to use backlist titles to drive the sale of frontlist titles is, according to publishers, “one of the true excitements” of the new era of digital publishing. Continue reading at The Bookseller

[ The Bookseller | 2014-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #backlist titles #publishing industry #frontlist titles #digital publishing


September Publishing signs non-fiction titles

September Publishing has acquired a book by Sharon Blackie on Celtic woman and empowerment. Publisher Hannah MacDonald (pictured) acquired world English language rights to If Women Rose Rooted, Like Tress from Kirsty McLachlan at DGA Ltd. Continue reading at The Bookseller

[ The Bookseller | 2014-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #september publishing #kirsty mclachlan


In Shakeup, Time Inc. Names New Publisher of InStyle

InStyle magazine has hired Wall Street Journal executive Nina Lawrence to serve as its publisher. She succeeds Karin Tracy, InStyle's publisher since May 2013.A Time Inc. staffer said the company chose Ms. Lawrence due to her "impressive" digital background.News of the shakeup came Tuesday... Continue reading at Advertising Age

[ Advertising Age | 2014-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tuesday morning #executive vp #business opportunities


Scholastic UK to publish new Selznick novel

Scholastic UK will next year publish The Marvels, the new children’s title from American author and illustrator Brian Selznick. Continue reading at The Bookseller

[ The Bookseller | 2014-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year publish #scholastic uk #american author


Three magazine publishers winning at Instagram

Instagram as a platform may not be the biggest traffic driver, but magazines publishers finding unique ways of using it to push their brands. The post Three magazine publishers winning at Instagram appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #instagram appeared


Future publisher roles debated at FutureBook

Sharing on Facebook makes users 81 times more likely to turn into paying customers, the Futurebook Conference has heard. In a panel entitled What Does the Future Publisher Look Like? Andrew Savikas, c.e.o of Safari Books Online, said: "If you give people the opportunity to share, that makes... Continue reading at The Bookseller

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #futurebook conference #paying customers #give people


Movellas looks to publish community's stories

Movellas is actively looking to find more books written by community members that it can take to the market, c.e.o. Joe Cohen told the FutureBook Conference today (14th November). Continue reading at The Bookseller

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books written


Cashmore: 'Let marketers take risks'

Departing Blackwells digital director Michael Cashmore went out on a high at FutureBook's panel session on the future of content retailing, urging the industry to emulate the runaway marketing success of the John Lewis Christmas advertisement. Cashmore asked how other industries could be more... Continue reading at The Bookseller

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #panel session #telling stories