Female athlete power on social media became ever more strident in 2024 – but the backlash also damaged careers and wellbeingLina Nielsen remembers the moment she had the idea. She was sitting around the Olympic Village in Paris with her sprinting teammates – and she was bored. “I said to Yemi Mary John: ‘I’m gonna make this TikTok’,” Nielsen recalls. She took herself to her bedroom, got out the flip phone each athlete had been given and typed into an Excel spreadsheet: “Where you at? Holla at me.”Her five-second spoof of Kelly Rowland’s music-video texting fail took hardly longer than that to make. It also got 8m views. “It’s funny that the videos that do that best are the ones you don’t put any effort in,” says Nielsen with a laugh. She is still trying to make sense of the fact that her TikTok channel was the most popular of any British athlete at the Games, beating even the knit-tastic Tom Daley in second place. At the end of the Olympic fortnight her channels had been viewed by more than the Australian and German teams combined. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2024-12-22 08:00:42 UTC ]
Nielsen's ongoing quest to measure the fast-changing television landscape will now include a monthly snapshot into how consumers around the country are spending their TV screen time. A new monthly graphic, which Nielsen is calling The Gauge, will offer a window into total TV time, including both... Continue reading at AdWeek
[ AdWeek | 2021-06-17 21:56:31 UTC ]
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Chief Brand Officer Marc Pritchard announces cross-platform tech test, discusses minority media data sharing and concerns about Google, Facebook and Nielsen in wide-ranging ANA speech and interview. Continue reading at Advertising Age
[ Advertising Age | 2021-06-17 15:00:06 UTC ]
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Richard Osman's The Thursday Murder Club (Viking) has booked a slot at the top of the UK Official Top 50 chart through Nielsen BookScan's TCM, selling 44,096 copies in its first three days on sale in paperback. Continue reading at The Bookseller
[ The Bookseller | 2021-05-18 10:35:07 UTC ]
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Since January, when Marty Baron announced his retirement as editor of the Washington Post, the media beat has hummed with speculation about his replacement: Would it be an internal candidate? Or one of a bevy of editors from the New York Times? Or Ben Smith? So it was impressive yesterday when... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2021-05-12 12:21:00 UTC ]
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Deputy Director James R. Nielsen will then become acting director while Republican Gov. Larry Hogan’s appointments office searches for Gordon Medenica’s successor. Continue reading at Baltimore Sun
[ Baltimore Sun | 2021-04-15 21:12:04 UTC ]
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It's a reliable sign of spring: television networks are grumbling that the Nielsen company is not accurately measuring how many people are watching their programs Continue reading at ABC News
[ ABC News | 2021-04-13 20:52:43 UTC ]
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A new Nielsen study found that most consumers are ready to return to pre-pandemic habits and consumer sentiment is hitting new heights. Continue reading at Advertising Age
[ Advertising Age | 2021-04-07 18:36:09 UTC ]
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UK book sales tracked by the Nielsen Bestseller Awards in 2020 produced eight new platinum-sellers, bringing the total since 2000 to 149. The post In London, Nielsen Announces Its 2021 Bestseller Awards appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-03-18 00:44:43 UTC ]
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While Nielsen says reading declined 'slightly' in the pandemic year, the UK's World Book Day emphasis is on family reading with youngsters. The post The UK/Ireland World Book Day Emphasizes Family Reading appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-03-04 13:37:38 UTC ]
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Ishiguro’s first novel since winning the Nobel Prize in 2017 is a delicate, haunting story, steeped in sorrow and hope. Continue reading at The Washington Post
[ The Washington Post | 2021-03-02 16:46:21 UTC ]
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Users of connected TV's most popular platform are about to see a major advertising upgrade. Roku and Nielsen are shaking up the connected TV advertising landscape with a landmark deal and strategic alliance: Roku is acquiring Nielsen's advanced video advertising (AVA) business, including the... Continue reading at AdWeek
[ AdWeek | 2021-03-01 21:30:00 UTC ]
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Nielsen put out a list of the Super Bowl’s TV audience going back to 1967. You were not alone in not watching Super Bowl LV last Sunday. The uneven matchup, in which the Tampa Bay Buccaneers trounced the Kansas City Chiefs, was among the least-watched Super Bowls in recent memory, even as more... Continue reading at Fast Company
[ Fast Company | 2021-02-09 13:39:34 UTC ]
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Overall in 2020, the AIE and ALI with Nielsen have reported, Italians purchased 104.5 million book in 2020. The post AIE: Italy’s Trade Book Publishing Sales Grow 2.4 Percent in 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-01-29 21:50:15 UTC ]
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Last week, Nielsen reported that based on estimated data the UK print book market grew 5.2% by volume in 2020, and rose 5.5% by value, to £1.76bn. Continue reading at The Bookseller
[ The Bookseller | 2021-01-29 03:09:12 UTC ]
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Dreaming helps us make sense of our experiences, Antonio Zadra and Robert Stickgold write. Continue reading at The Washington Post
[ The Washington Post | 2021-01-22 13:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.Cannes, contingent Cannes Lions announced its 2021 jury presidents—57% of... Continue reading at Advertising Age
[ Advertising Age | 2021-01-22 11:00:00 UTC ]
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U.S. viewers spent nearly 30.5 billion minutes streaming Netflix's original drama Ozark in 2020, making it the most-watched original series on a streaming service last year. But library titles like The Office and Grey's Anatomy still deliver the biggest streaming audiences by far, according to... Continue reading at AdWeek
[ AdWeek | 2021-01-12 20:15:00 UTC ]
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Charlie Mackesy's The Boy, The Mole, The Fox and The Horse (Ebury) was the bestselling book of 2020 through Nielsen BookScan's UK Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2021-01-12 01:12:31 UTC ]
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CEO Bill Livek alludes to bigger, but debt-laden, rival Nielsen with analogy to how Netflix overtook Blockbuster. Continue reading at Advertising Age
[ Advertising Age | 2021-01-08 00:41:20 UTC ]
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In Tony Godfrey’s entertaining book, artists, curators, museums and the all-devouring art market elbow one another for space on every page. Continue reading at The Washington Post
[ The Washington Post | 2020-12-29 13:00:00 UTC ]
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