While Boston sports fans robbed of the chance to indulge in their third victory parade in the last 230 days were devastated by the way the 2019 Stanley Cup Final closed out, advertisers who took the plunge in Game 7 couldn’t have been more pleased with Wednesday night’s results. According to Nielsen live-plus-same-day data, NBC’s broadcast of the St. Louis Blues’ 4-1 win over the Bruins averaged a whopping 8.7 million linear TV viewers and a 4.9 household rating, making it the most-watched NHL game of the modern Nielsen era, and the fourth most-watched in the history of television. When streaming impressions were folded into the mix, the historic showdown averaged 8.9 million viewers altogether. The size of the Game 7 audience dwarfed the turnout for nearly every entertainment broadcast that NBC aired during the 2018-19 season. All told, only seven episodes of NBC’s scripted series topped Wednesday night’s deliveries; these include the series premiere of “Manifest,” three installments of “This Is Us” and three hours of “Chicago Med.” In winning its first NHL title in their 52nd year in the league, the Blues erased NBC’s previous high of 8.5 million viewers and a 4.8 rating, which the network posted during Game 7 of the 2011 Bruins-Vancouver Canucks Final. Boston won that game on Vancouver’s home ice by a 4-0 margin. While last night’s showdown drew a larger overall audience than the game that aired eight years ago, the Blues-Bruins broadcast didn’t fare nearly as well... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-14 08:00:00 UTC ]
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The Works has seen a 7% boost in sales following unprecedented growth in its e-commerce arm.... Continue reading at The Bookseller
[ The Bookseller | 2014-06-16 00:00:00 UTC ]
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Author George R.R. Martin, the creator of the "Game of Thrones" series, is introducing another new character in one of his upcoming books thanks to a $20,000 charitable donation. Continue reading at ABC News
[ ABC News | 2014-06-15 00:00:00 UTC ]
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Simon Scarrow is “leading the charge in redefining what it means to be an author brand... Continue reading at The Bookseller
[ The Bookseller | 2014-06-13 00:00:00 UTC ]
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Author George R.R. Martin, the creator of the "Game of Thrones" series, will introduce a new character in one of his upcoming books thanks to a $20,000 charity auction prize. Continue reading at ABC News
[ ABC News | 2014-06-12 00:00:00 UTC ]
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The appointment, said Columbia University Press, makes her the first female director of an Ivy League university press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-09 00:00:00 UTC ]
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Just under 3m book sales registered through Nielsen BookScan for the week ending the 31st of May... Continue reading at The Bookseller
[ The Bookseller | 2014-06-04 00:00:00 UTC ]
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George R.R. Martin's editor recently said that she 'begin[s] to wonder]' if Martin's story can be wrapped up in seven books. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-06-04 00:00:00 UTC ]
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Osprey has developed its own video game, the first in a planned series, slated for release this... Continue reading at The Bookseller
[ The Bookseller | 2014-06-03 00:00:00 UTC ]
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Fans of the popular book and film franchise The Hunger Games will recognize the hand signal instantly: the middle three fingers of the hand, raised to the sky. A gesture of resistance against the repressive government in the fictional world of Panem, it has now become a very real symbol of... Continue reading at Wired
[ Wired | 2014-06-03 00:00:00 UTC ]
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Living Language has partnered with HBO Global Licensing to offer a course in Dothraki, a language from George R.R. Martin's popular series. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-02 00:00:00 UTC ]
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The best games for book lovers, including "The Legend of Zelda" and "Candy Crush Saga." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-23 00:00:00 UTC ]
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A one-day sale at the popular children's bookstore in Carpinteria, Calif. will precede its unexpected closing on June 30 Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-15 00:00:00 UTC ]
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Jacob Dalborg is succeeding Hartmut Jedicke as board chair for Bonnier in Germany and U.K. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-07 00:00:00 UTC ]
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Jessye Norman, author of "Stand Up Straight and Sing!" (Houghton Mifflin Harcourt, 9780544003408) will appear on Katie Couric's "Katie" on Wednesday, May 7. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-07 00:00:00 UTC ]
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The Taunton Press has reached a five-year custom publishing agreement with Stanley Black & Decker Inc. to develop a Stanley-branded publishing program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-22 00:00:00 UTC ]
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The final list of authors attending the UK’s first Young Adult Literature Convention (YALC... Continue reading at The Bookseller
[ The Bookseller | 2014-04-16 00:00:00 UTC ]
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A memoir for E! News co-anchor and reality star Giuliana Rancic, four new posthumous Robert B. Parker novels, and a multi-book deal for "the female Stephen King" are among this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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This week, we’re reading about the cookbooks of Laurie Colwin and Paula Wolfert, the life of a restaurant sous chef, the current state of craft brewing, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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Hello, and welcome to your new 'Cooking the Books.' Beginning with this issue, we'll be landing in your inbox twice every month, bringing you even more news, interviews, deals, reviews, and forward-looking coverage of cookbooks and other writing from the world of food and drink. And as the newly... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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In recent months, the double-digit sales growth of ebooks in English has begun to plateau, but since the Spanish-language book market tends to be around three to five years behind the English-language market, ebook sales of Spanish books in the U.S. are just beginning to gain traction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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