From Viral Videos to Your Dinner Table: QCP’s Culinary Journey Comes Alive in New Cookbook

Food is often described as a universal language that brings people together. In recent years, various content creators such as QCP have taken over social media with their food creations. Known for preparing different Italian dishes, Gianluca Conte--also known as QCP--has compiled some of his favorites in his new cookbook called Italian/American. If you spend... Continue reading at 'AdWeek'

[ AdWeek | 2024-05-03 18:16:20 UTC ]

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Birocratic: The DJ who unwittingly provided the soundtrack to BuzzFeed video

If you've ever watched a BuzzFeed video, chances are you've heard the music of Birocratic. In 2013, independent music producer Brandon Rowan discovered after a tremendous spike in traffic that his instrumental hip-hop songs had become the soundtrack to many of the digital publisher's viral... Continue reading at Digiday

[ Digiday | 2015-09-17 00:00:00 UTC ]
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Facebook vs. YouTube: A Look at the NFL's Split Programming Strategy

Facebook is trying to usurp YouTube as the go-to destination for distributing and watching videos online, and a lot of brands, publishers and other content creators are trying to figure out which videos to put where.The social network has demonstrated an ability to drive more video views and in... Continue reading at Advertising Age

[ Advertising Age | 2015-05-08 00:00:00 UTC ]
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Is Squash the Most Underrated Superfood (Not) on Your Dinner Table?

Affordable, widely available, and packed with nutrition, squash has a lot going for it. Author Rob Firing makes the case for why we should pay more attention to this humble family of gourds. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-02 00:00:00 UTC ]
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Chivas and Esquire Team Up with Jason Sudeikis for 'Gentlemen' Web Video Series

Chivas Regal is running its first-ever branded Web video series called "Brotherhood" through Dec. 15 on the new Esquire Network's website; the two-month-old NBC Universal initiative is looking to leverage the iconic magazine's brand in the world of cable TV and digital media. Starring Saturday... Continue reading at AdWeek

[ AdWeek | 2013-11-23 00:00:00 UTC ]
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Amazon's political reading map shows which way your neighbors are leaning

Religion, bathroom routines and politics are three things you should never, ever discuss at the dinner table. However, if you're curious about your neighbors' political reading habits, then you should check out Amazon's Election Heat Map. The bookseller rated the top 250 books with a "clear... Continue reading at Engadget

[ Engadget | 2012-08-22 00:00:00 UTC ]
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Forbes’ AdVoice Platform

A couple years ago, Forbes broke ground on what it calls its “most significant re-architecture” in its 90-plus years of existence. The goal, according to chief product officer Lewis D’Vorkin, was to “increase the interaction between content creators, audiences and marketers.” Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-06 00:00:00 UTC ]
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The Web’s Copyright Conundrum

For publishers and content creators, Tumblr exists at the heart of one of the Web’s great dilemmas. On the one hand, the micro-blogging social network can act as force-multiplier that expands the reach of content, in the same way that aggregator sites and Facebook and Twitter do. But that’s... Continue reading at Slate

[ Slate | 2012-05-24 00:00:00 UTC ]
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A Captcha Alternative for Publishers

As if there weren’t enough distractions on the Web, captchas have long caused annoyance for both Internet consumers and content creators. Meredith Corp. found an alternative for weeding out bots and quantifying consumer interaction with Solve Media, a performance-based brand advertising business. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-23 00:00:00 UTC ]
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US Online Ad Spending to Top Print by $5.7 Billion in 2012

U.S. online ad spending is set to eclipse that of print this year by 15.5 percent, according to eMarketer, suggesting that the long-awaited print-to-digital inflection point may now be here for both content creators and marketers. Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-21 00:00:00 UTC ]
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European Commission Recognizes Importance of Copyright for Content Creators in Key New Proposals

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[ Editor & Publisher | 2011-05-26 00:00:00 UTC ]
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