Birocratic: The DJ who unwittingly provided the soundtrack to BuzzFeed video

If you've ever watched a BuzzFeed video, chances are you've heard the music of Birocratic. In 2013, independent music producer Brandon Rowan discovered after a tremendous spike in traffic that his instrumental hip-hop songs had become the soundtrack to many of the digital publisher's viral videos, providing him with the kind of widespread exposure that even signed musicians could only dream of. "My music is available freely for anyone -- even commercial purposes," he told Digiday. "I’ve made the top eight on Bandcamp’s hip-hop charts with every release since BuzzFeed started using my music. That speaks for itself." The post Birocratic: The DJ who unwittingly provided the soundtrack to BuzzFeed video appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-09-17 00:00:00 UTC ]
News tagged with: #digital publisher #viral videos #commercial purposes

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Birocratic: The DJ who unwittingly provided the soundtrack to BuzzFeed video

If you've ever watched a BuzzFeed video, chances are you've heard the music of Birocratic. In 2013, independent music producer Brandon Rowan discovered after a tremendous spike in traffic that his instrumental hip-hop songs had become the soundtrack to many of the digital publisher's viral... Continue reading at Digiday

[ Digiday | 2015-09-17 00:00:00 UTC ]
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Video Briefing: Snapchat cozies up to more publishers for video shows

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