Forbes Media is joining the wine club.In the now venerable tradition of publishers extending their brand into non-publishing businesses, Forbes has joined The Wall Street Journal, The New York Times, Rolling Stone and Food & Wine in starting its own wine club.But the family-controlled media company says it's taking a different approach from everyone else. Forbes has partnered with wine e-commerce startup Lot18, whose Tasting Room technology creates a personalized wine "print" that tailors selections to each customer.After members do an initial tasting with a sampler kit and fill out an online survey, they're shipped wine that reflects their tastes in the way Netflix recommends movies to its subscribers based on what they like. Their wine profile continues to be updated as they grade what they drink, explained Lot18 Chief Executive Jay Sung."We met with four or five different wine clubs," said Chief Operating Officer Mike Federle, who joined Forbes in 2011 with a mandate to create brand extensions. "The technology was the differentiator."The Forbes Wine Club and its website will launch on Thursday.Forbes Wine Club members will pay around $10 for the tasting kit, $85 for their first case of a dozen bottles and about $150 for each quarterly delivery thereafter. Forbes and Lot18 will share profits.Mr. Federle believes the club will become a serious business worth "many millions" for Forbes, whose website drew 46 million unique visitors in June, according to... Continue reading at 'Crains New York'
[ Crains New York | 2013-07-17 00:00:00 UTC ]
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Digital media firm G/O Media filed a lawsuit in Delaware court last month against Paste Media, according to public records obtained by ADWEEK. (ADWEEK) Continue reading at AdWeek
[ AdWeek | 2024-10-14 11:55:00 UTC ]
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The digital media firm G/O Media filed a lawsuit in Delaware court last month against Paste Media, according to public records obtained by ADWEEK. The lawsuit alleges that Paste Media breached the contract the two parties signed last year when Paste Media acquired the... Continue reading at AdWeek
[ AdWeek | 2024-10-11 18:17:58 UTC ]
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Welcome to The Best of Book Riot, our daily round-up of what’s on offer across our site, newsletters, podcasts, and ... Continue reading at Book Riot
[ Book Riot | 2024-10-08 16:01:59 UTC ]
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Sound & Vision was so revered that Apple brought its first iPod to its offices by hand. It’s now a victim of the industry it coveredSound & Vision once commanded respect. Sony, Netflix, even 60 Minutes all visited the magazine’s 45th floor offices north of Times Square. Apple... Continue reading at The Guardian
[ The Guardian | 2024-08-21 13:30:07 UTC ]
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Here's what a dozen book clubs selected for their July read and how you can get involved in the discussions. Continue reading at Book Riot
[ Book Riot | 2024-07-12 12:30:00 UTC ]
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The tech website’s publisher, G/O Media, sold Gizmodo to the digital media and tech company Keleops. Continue reading at The New York Times
[ The New York Times | 2024-06-04 19:43:43 UTC ]
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This year’s Digiday Media Awards winners celebrate new technologies and the power of partnerships throughout their digital media campaigns. Themes across 2024’s winners include leaning into a surge in short-form video content as consumption for the format increases, implementing more interactive... Continue reading at Digiday
[ Digiday | 2024-05-14 18:30:00 UTC ]
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Which cookbook or foodie memoir would you like your book club to discuss and make the food from? Continue reading at Book Riot
[ Book Riot | 2024-03-13 17:00:00 UTC ]
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Here are the books that all the book clubs are reading for January 2024, plus how to join in the discussion. Continue reading at Book Riot
[ Book Riot | 2024-01-12 11:34:00 UTC ]
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Here are the books being read by all of the book clubs this month, as well as how to take part in the discussion. Continue reading at Book Riot
[ Book Riot | 2023-12-08 11:36:00 UTC ]
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What are the book clubs reading this month? Dive into eight picks for September book clubs and learn how to join the conversation. Continue reading at Book Riot
[ Book Riot | 2023-09-15 10:36:00 UTC ]
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DPS is right around the corner and as more ad revenue sneaks back into the market, publishing execs are looking for new ways to capture as many dollars as they can. Continue reading at Digiday
[ Digiday | 2023-09-14 04:01:00 UTC ]
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The company claims to reach “over half” of adults across 146 UK towns and cities. Continue reading at Media Week
[ Media Week | 2023-07-12 08:53:16 UTC ]
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Vice Media is filing for Chapter 11 bankruptcy protection, the latest digital media company to falter after a meteoric rise Continue reading at ABC News
[ ABC News | 2023-05-15 11:47:06 UTC ]
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Another summer has come and gone, but the digital media industry looks a little bit different than it did last spring. Continue reading at Digiday
[ Digiday | 2022-09-08 04:01:00 UTC ]
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In this week’s Media Briefing, senior media reporter Sara Guaglione looks at what Axios's sale to Cox Enterprises signals about the current investment market for media companies. The post Media Briefing: What Axios’ sale says about the valuation of digital media companies appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-08-11 04:01:00 UTC ]
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In this week’s Media Briefing, media editor Kayleigh Barber examines the state of the digital media economy as major tech platforms report quarterly earnings and advertising and commerce businesses remain in flux. The post Media Briefing: A snapshot of the digital media economy at the start of... Continue reading at Digiday
[ Digiday | 2022-07-28 04:01:00 UTC ]
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Some digital media buyers are focusing on reducing the impact on the environment of digital marketing, even though clients aren't yet asking for that rigor. The post Media Buying Briefing: Sustainability once again takes center stage across digital media appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-06-06 04:01:00 UTC ]
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Award given for the interactive reconstruction of the moment Israeli forces hit a residential tower block in GazaThe Guardian has won a prestigious Amnesty media award for the interactive reconstruction Countdown to the airstrike: the moment Israeli forces hit al-Jalaa tower, Gaza, showing the... Continue reading at The Guardian
[ The Guardian | 2022-05-06 10:11:30 UTC ]
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You'll be telling everyone about your latest group picks with these book club goods for your body, your tote, your notes, and more. - Kelly Jensen Continue reading at Book Riot
[ Book Riot | 2022-03-14 10:33:00 UTC ]
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