Five Rodale Titles See Increase in June Ad Pages

Rodale titles Prevention, Women’s Health, Bicycling, Organic Gardening and Runner’s World all experienced increases in ad pages for their June issues in a year-over-year comparison, according to the Publisher’s Information Bureau. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-05-13 00:00:00 UTC ]
News tagged with: #womens health #ad pages

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Vignette Books Succeeds In Selling Surprise Vintage Titles

Vignette Books is new online bookstore based in Austin, Tex., cofounded by a former employee at Book People. It has attracted an audience willing to gamble on buying used and vintage books based solely on their categories, without knowing exactly which title will arrive. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-04 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book people #bookstore


Digiday’s Oral History of Ad Tech podcast, episode 4, the privacy reckoning with Ana Milicevic

The final episode of Digiday’s Oral History of Ad Tech discusses how the digital media industry has moved faster than those charged to keep it in check, with Ana Milicevic of Sparrow Advisers sharing her insights. In this episode, she discusses how the blurred lines between data management... Continue reading at Digiday

[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #final episode #oral history #privacy reckoning #blurred lines #digital media


A History of Ad Tech Chapter 4: The Privacy Reckoning

How the digital media industry had to come to grips with growing privacy requirements. Continue reading at Digiday

[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #privacy reckoning #digital media


Digiday’s Oral History of Ad Tech podcast, episode 2, with Ari Paparo

There are few better placed to critique and narrate the history of the digital media landscape, never mind the sub-sector of ad tech, than Ari Paparo. Continue reading at Digiday

[ Digiday | 2023-12-11 05:01:00 UTC ]
More news stories like this | News stories tagged with: #oral history #ad tech #digital media


Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday

[ Digiday | 2023-12-05 15:08:37 UTC ]
More news stories like this | News stories tagged with: #media companies #revenue diversification #ad spend #constantly evolving #latest trends #global pandemic #publishing industry


Inside the 'arms race' between YouTube and ad blockers

YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience,... Continue reading at Engadget

[ Engadget | 2023-12-01 14:00:31 UTC ]
More news stories like this | News stories tagged with: #open source #current situation #bottom line #unique position #digital publishers


Indie Presses Tout Titles for the Holiday

With the holiday season is in full swing after a year of ups and downs for publishers, a number of indie presses predict how their final sales push of 2023 is shaping up. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-24 05:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday season #full swing


A New Page

The Upper Room’s long-running daily devotional for Christian readers, the Disciplines, expands its scope. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-13 05:00:00 UTC ]
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Crispy Universe: KFC Gets Futuristic in Blade Runner-Style Ad

KFC's "Crispy" creative platform, which celebrates the brand's origins, won Kantar's Most Effective TV campaign of 2022. Now the fast-food brand and its French agency, Havas Paris, brings that saga to a close with an ad inspired by science fiction classics Blade Runner and The Fifth Element.... Continue reading at AdWeek

[ AdWeek | 2023-11-07 07:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction


Scholastic walks back controversial segregated collection of diverse titles

With debates over book bans growing more contentious, the education publishing company tried to find a happy medium that may not exist. Across the nation, it’s time for the Scholastic Book Fair. The beloved and nostalgia-triggering event, where kids go and pick out an armful of books to take... Continue reading at Fast Company

[ Fast Company | 2023-10-25 13:50:00 UTC ]
More news stories like this | News stories tagged with: #diverse titles #scholastic


News Publishers Welcome Tobacco Ads—Just Not for Cigarettes

In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek

[ AdWeek | 2023-10-19 06:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #broader effort #publishers including


4 Best American Titles Releasing This Month

These anthologies, which annually round up short works published during the prior year in a handful of genres and subject areas, hit bookstore shelves next week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #prior year #subject areas #bookstore


Print Book Sales Up 4.7% Last Week, Driven by New Adult Titles

A host of new titles and a solid performance by adult segments led to a 4.7% increase in unit sales of print books last week over the week ended October 8, 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #adult titles #solid performance #7% increase #print books #circana bookscan


Spirited New Titles for a Year of Holy Days

Religion presses offer children and their families meaningful—and playful—stories for Christmas, Hanukkah, Easter, and Passover. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-11 04:00:00 UTC ]
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How Canadian Publisher La Presse Is Growing Ad Revenue With Data Clean Rooms

Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek

[ AdWeek | 2023-09-29 06:00:00 UTC ]
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Why Apartment Therapy added more commerce integrations to its tentpole event franchise Small/Cool 

Apartment Therapy's president Riva Syrop took the stage at the Digiday Publishing Summit to discuss the convergence of commerce and sponsorship revenue within its Small/Cool event. Continue reading at Digiday

[ Digiday | 2023-09-22 04:01:00 UTC ]
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Book Fairs Will See An Increase In Censorship Attempts This Year: Book Censorship News, September 15, 2023

A right-wing book publisher has a solution to Scholastic Book Fairs: their own. That, plus this week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2023-09-15 10:40:00 UTC ]
More news stories like this | News stories tagged with: #book fairs #censorship attempts #scholastic #book publisher


Art Books Extraordinaire: 10 of Phaidon’s Most Innovative Titles of the Past Century

Phaidon’s publishing program has always been characterized by a fundamental belief in the intrinsic value of art, and the role that books can play in bringing art into our lives. Our hundred-year anniversary gives us an opportunity to look to our past and see the origins of the ideas and ideals... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-15 08:35:11 UTC ]
More news stories like this | News stories tagged with: #past century #bringing art #publishing program


Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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PRH: 9-Percent International Revenue Gains, January-June

Between January 1 and June 30, Penguin Random House saw its international revenues rise by 9 percent year over year, to €2.1 billion. The post PRH: 9-Percent International Revenue Gains, January-June appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-30 13:08:32 UTC ]
More news stories like this | News stories tagged with: #post prh #penguin random house