Facebook Video Ad Metric Lawsuit Prompts Publishers to Revisit the ‘Pivot to Video’

New information in an updated court filing against Facebook has prompted publishers to reconsider the extent of the miscalculation they made when reallocating resources to video teams in an effort to capitalize on the potential of social video. The unredacted court filings, part of an ongoing class-action lawsuit a group of advertisers brought against Facebook... Continue reading at 'AdWeek'

[ AdWeek | 2018-10-19 00:00:00 UTC ]
News tagged with: #social video

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7 Things You Need to Know About the Bots That Are Threatening the Ad Industry

Bot fraud, digital advertising's albatross, will suck $6.3 billion from the industry next year, according to a much anticipated report highlighting the threat from the Association of National Advertisers and WhiteOps. Here is the scope of the problem, per analysts at SunTrust Robinson Humphreys:... Continue reading at AdWeek

[ AdWeek | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #national advertisers #ad impressions


French publishers warned on ebook VAT rise

The French Publishers Association (Syndicat National de l’Edition, SNE) has warned its members that France may raise VAT on ebooks from 5.5% to the standard 20% during the first half of next year to avoid a fine of several million euros from the European Court of Justice, according to the trade... Continue reading at The Bookseller

[ The Bookseller | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #million euros #european court


J.K. Rowling celebrates 12 Days of Christmas with 12 new 'Harry Potter' stories (+video)

From Dec. 12 to Dec. 23, Rowling is posting 12 new stories set in the 'Potter' universe on the website Pottermore. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #stories set #website pottermore


South African newspaper publisher considering £28m offer

Blackstar investment company wants to obtain full ownership of Times Media Group Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-12-09 00:00:00 UTC ]
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PRH Firms Up Publishing Operations Team

Penguin Random House announced the senior management appointments of its now-unified publishing operations group, which will be headed by Sue Malone-Barber as senior v-p, director, publishing operations, PRH. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing operations


Faxel Named Publisher of Dreamscape Media

Midwest Tape has appointed Tammy Faxel publisher of its audiobook and video division, Dreamscape Media. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dreamscape media #midwest tape #video division


Mark Zuckerberg defends free Facebook, fires back at Apple and Ello

When Tim Cook published an open letter in September to address iCloud privacy and security concerns, he said free online services treat you, the consumers, as product. Even newcomer Ello, which is dubbed the anti-Facebook, has a manifesto that ends w... Continue reading at Engadget

[ Engadget | 2014-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open letter #security concerns


Obituary: Publishing Exec Donald W. Jones, 92

In 1996, the Association of American Publishers awarded Jones a lifetime achievement award for his work in the higher education publishing field. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
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HuffPo, Dennis, Mashable, Quartz to speak at Digiday Publishing Summit Europe

The Digiday Publishing Summit Europe is set to kick off in early February with in-depth discussion on hot topics like native advertising, the shift to programmatic and minding the mobile gap. The post HuffPo, Dennis, Mashable, Quartz to speak at Digiday Publishing Summit Europe appeared first on... Continue reading at Digiday

[ Digiday | 2014-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #early february #in-depth discussion #hot topics #native advertising #mobile gap


NAL To Publish 'Lost' Ayn Rand Novel

'Ideal,' the first Ayn Rand novel to be released since 1957's 'Atlas Shrugged,' is set to be published by Penguin Random House imprint NAL on July 7, 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ayn rand #atlas shrugged


Anne Marie Métailié: “Publishing Requires Bulletproof Stubbornness”

France’s Anne Marie Métailié, winner of the Guadalajara Book Fair’s (FIL) publishing merit award, describes working in publishing as an imperfect love story. The post Anne Marie Métailié: “Publishing Requires Bulletproof Stubbornness” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-04 00:00:00 UTC ]
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Panelists Tell Religion Scholars How to Get Published

At the recent annual meeting of religion scholars in San Diego, publishing professionals gave aspiring academic authors cold-eyed advice on how to--and how not to--get published. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #religion scholars #san diego


December 2014 Top Reviews of Self-published Books from BlueInk Review

Our monthly selection of reviews from BlueInk Review, a service which reviews self-published books, includes several nonfiction titles in history, science and more. The post December 2014 Top Reviews of Self-published Books from BlueInk Review appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published books #blueink review #monthly selection #nonfiction titles


Little, Brown to publish Rowling speech

Little, Brown Book Group is to publish an illustrated edition of a speech J K Rowling gave to Harvard University. Very Good Lives: The Fringe Benefits of Failure and the Importance of Imagination uses the speech Rowling made to graduating students at Harvard in 2008. It will be illustrated by... Continue reading at The Bookseller

[ The Bookseller | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #illustrated edition #harvard university #good lives #fringe benefits


Mentoring helps close publishing 'chasm'

Mentoring for writers is essential as editors, publishers and literary agents become ever busier, authors have told The Bookseller, claiming that everyone in the publishing process benefits from writers having guidance from others in the industry who can act as a sounding board, and champion... Continue reading at The Bookseller

[ The Bookseller | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agents #sounding board


Thanksgiving weekend was kind to some independent bookstores (+video)

Overall, Black Friday sales are said to have dropped this year, but some independent bookstores reported strong sales on Friday and Saturday of the holiday weekend, even as they celebrated the Indies First bookstore initiative. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thanksgiving weekend #holiday weekend #bookstore initiative


Rowling Commencement Speech to Be Published

Little, Brown will release 'Very Good Lives,' a book version of J.K. Rowling's 2008 commencement speech at Harvard, on April 14, 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good lives #book version


Why is American book publishing so white?

If squabbles over format, pricing and Amazon have led the US publishing industry to neglect an ever more diverse audience, we have forgotten why people read books in the first placeThe true price of publishingAt the recent National Book Awards ceremony in New York City, presenter and bestselling... Continue reading at The Guardian

[ The Guardian | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #diverse audience #lemony snicket


Big Idea: Publishing Must Continue To Diversify

By Marcelle Soviero The publishing industry is busting out of business models as quickly as we can devise new ones. I think in 2015 we will see more product differentiation and more product offerings. These... Continue reading at Publishing Executive

[ Publishing Executive | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #big idea #business models #product offerings #provide publishers


In Russia, One Textbook Publisher Rules Them All

In Russia, a recent tender for school textbooks was so lopsided, with Prosveshcheniye dominating, that several competitors are already announcing lay offs. The post In Russia, One Textbook Publisher Rules Them All appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #school textbooks