Facebook Stands Up To Clickbait, Day 2: The Media Responds

The media industry responded predictably to an announcement from Facebook Thursday that articles using so-called "clickbait" headline tropes will get lower billing in the social giant's all-important News Feed product, which publishers rely on for sweet, sweet referral traffic. (Sponsored posts will not be affected by Facebook's efforts to target clickbait, a spokeswoman confirmed.)There was hand-wringing, there was snarkiness and there were plenty of reports that poked fun by using some of the clickbait tactics being targeted by Facebook. Newsweek, for example, went with "You won't BELIEVE what Facebook is trying to do!"But how big of a deal is the announcement? How big of a problem is clickbait, really, in 2016? And how will the new rules change the way publishers operate? Ad Age got answers via email from some of the media companies that have made their names by becoming ubiquitous in many people's Facebook feeds. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-08-06 00:00:00 UTC ]
News tagged with: #social giant #publishers rely #sponsored posts #poked fun #publishers operate #media companies

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Book Deals: Week of June 2, 2014

SMP inks Antoinette, Coleman in major deal and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-02 00:00:00 UTC ]
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Authors on the Air June 2, 2014: A.J. Baime

A.J. Baime, author of "The Arsenal of Democracy: FDR, Detroit, and an Epic Quest to Arm an America at War" (Houghton Mifflin Harcourt, 9780547719283), will appear on NPR’s "The Takeaway" on Tuesday, June 3. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-02 00:00:00 UTC ]
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Facebook Seeks Patent for Tech to Let Kids on Its Network (Legally)

Facebook restricts users to those over the age of 13, but anyone who's talked to a tween lately knows how effective that is.But now it appears Facebook wants to create a way for young people to go legit on the network -- and still comply with the law.In a patent application filed in November of... Continue reading at Advertising Age

[ Advertising Age | 2014-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #children younger #appears facebook #collect data

Clinton Wins The Vote on Social Media

As questions continue to swirl about Hillary Clinton’s potential run for the presidency in 2016, her still-unpublished book, "Hard Choices" (Simon & Schuster), was the most buzzed about title on social media in May. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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News Briefs: Week of June 2, 2014

BAM has flat quarter, adds HBG site and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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BEA 2014: Browsing the Children’s Booths, Chapter 2

For those navigating the booths of children’s publishers today, here’s a preview of new books on display, author signings, and giveaways to pick up. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers today #author signings

PW Picks: Books of the Week, June 2, 2014

This week, new Stephen King, new Herman Koch, and the best literary puzzle of the summer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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BEA, BookCon Headed for Four Days

The book industry’s largest event will be four days in 2015, with two days for consumer event, BookCon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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Snapchat CEO Apologizes for 'Idiotic' Emails From Frat Days

Snapchat’s CEO Evan Spiegel has apologized after a series of emails from his college days revealed insensitive statements regarding women. Gawker’s Valleywag published Spiegel’s e-mails from when he was a fraternity brother at Kappa Sigma at Stanford, a notoriously wild house that got kicked off... Continue reading at AdWeek

[ AdWeek | 2014-05-29 00:00:00 UTC ]
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Facebook announces listening feature

Facebook is to release a new feature on its mobile app that will listen to and identify your music and TV shows before publishing them in a status update. Continue reading at BBC World

[ BBC World | 2014-05-22 00:00:00 UTC ]
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Trends Media’s Liu Jiang: Diversifying Beyond the ‘Print Mindset’

Trends Media Group is China’s leading fashion publishing house. Chairman Liu Jiang discusses his diversification plans to secure its future. Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2014-05-20 00:00:00 UTC ]
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OverDrive Adds 2,100 Libraries, More Consumer Services

OverDrive added more than 2,100 libraries to its global network in the first four months of the year, gains that mark its effort to add a wide range of direct-to-consumer services to its offerings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
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Spanfeller Media Group Launches TV Series

With second-screen viewing on the rise and the lines between platforms continuing to merge, Spanfeller Media Group is looking to capitalize on its digital presence and enter the world of television. The publisher's largest site, The Daily Meal, is launching a television series at the end of this... Continue reading at Folio Magazine

[ Folio Magazine | 2014-05-07 00:00:00 UTC ]
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World Book Night Touts Increased Media Attention

World Book Night U.S., an ambitious nonprofit campaign to promote reading throughout the country, is reporting stronger-than-ever media attention for its just-finished April 2014 push. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-07 00:00:00 UTC ]
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New Mary Book Launches for Mother's Day

On May 3 at St. Mary’s Bookstore and Church Supply in Nashville, Tenn., Franciscan Media author Julie Dortch Cragon, whose new book, "Visiting Mary: Her U.S. Shrines and Their Graces," is out for Mother's Day, signed books for some 100 attendees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
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A Triumphant California Bookstore Day

A year in the planning, California Bookstore Day proved to be a success for participating stores, all of which demonstrated significant sales increases. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-04 00:00:00 UTC ]
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Authors on the Air May 2, 2014: Anne Geddes

Anne Geddes, author of "Anne Geddes Little Blessings" (Sourcebooks, 9781402298189), will appear on "CBS This Morning" on Monday, May 5. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-02 00:00:00 UTC ]
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