Facebook Stands Up To Clickbait, Day 2: The Media Responds

The media industry responded predictably to an announcement from Facebook Thursday that articles using so-called "clickbait" headline tropes will get lower billing in the social giant's all-important News Feed product, which publishers rely on for sweet, sweet referral traffic. (Sponsored posts will not be affected by Facebook's efforts to target clickbait, a spokeswoman confirmed.)There was hand-wringing, there was snarkiness and there were plenty of reports that poked fun by using some of the clickbait tactics being targeted by Facebook. Newsweek, for example, went with "You won't BELIEVE what Facebook is trying to do!"But how big of a deal is the announcement? How big of a problem is clickbait, really, in 2016? And how will the new rules change the way publishers operate? Ad Age got answers via email from some of the media companies that have made their names by becoming ubiquitous in many people's Facebook feeds. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-08-06 00:00:00 UTC ]
News tagged with: #social giant #publishers rely #sponsored posts #poked fun #publishers operate #media companies

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iBooks Bestsellers: Brown Takes #2

Sandra Brown's 'Friction' debuted at #2 on Apple’s iBooks bestseller list for the week ended August 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers #sandra brown


Are In-Car Apps the Next Platform for News Media Companies?

Developments with in-car apps offer future opportunities for news publishers, but visual-heavy media must find a way to compete until hands-free cars are available.   After online, then mobile, and now watches and other wearables, could cars be ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers


AMC debuts first 3 minutes of 'Fear the Walking Dead' on Facebook

In anticipation of Sunday's debut of "Fear the Walking Dead," AMC released the first three minutes of the pilot on the show's Facebook page. Serving as a companion series to the most-watched show in cable television history, "The Walking Dead," the new series opens with an unsettling look at one... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #companion series


The State of US Illustrated Book Publishing (Part 2)

PP Exclusive: The continuation of our series looking at the increasingly competitive and innovative illustrated book publishing market in the United States. The post The State of US Illustrated Book Publishing (Part 2) appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pp exclusive #increasingly competitive


Kik raises $50 million from China's Tencent to battle Facebook, hire in L.A.

Kik, a chat app that claims 40% of U.S. teenagers as users, announced a $50-million investment Tuesday from Chinese tech company Tencent that values the start-up at $1 billion. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$1 billion


The State of the Magazine Media Business, Mid-Year 2015

12 top industry leaders see opportunity amid a “fog of choices.” The post The State of the Magazine Media Business, Mid-Year 2015 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-19 00:00:00 UTC ]
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Steven Mitchell stands out during USC's scrimmage

JuJu Smith-Schuster is the heir-apparent to Nelson Agholor as USC's No. 1 receiver. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #juju smith-schuster


'Pitch Perfect 2,' 'Pretty Little Liars,' One Direction win big at Teen Choice Awards

The 2015 Teen Choice Awards, held at the USC Galen Center in Los Angeles, drew more than 25 million voters online and to social media outlets including Facebook, Twitter and Instagram. Voters chose their favorite teen icons in film, television, music, sports, fashion, comedy and on the Web. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-17 00:00:00 UTC ]
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Comcast Is Starting A Video Platform That Will Challenge Facebook And YouTube

The new service, called Watchable, will reportedly bring content from Vox, BuzzFeed, and other publishers to Xfinity boxes.Comcast is currently working on a new digital video platform called "Watchable," with plans to launch later this year with some major partners. According to Business... Continue reading at Fast Company

[ Fast Company | 2015-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video platform #business insider #include advertising


‘Facebook is the best app for news': Publishers are still way behind in mobile

Publishers are not doing enough to adapt to the mobile era. The biggest mistake, Breaking News gm Cory Bergman says, is not investing enough in mobile talent -- and not allowing for the inevitable mistakes in trying to figure out what works. Instead, there's a propensity for publishers to... Continue reading at Digiday

[ Digiday | 2015-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #mobile appeared #biggest mistake #distribution channel #existing content


ATP fines Nick Kyrgios for Stan Wawrinka insult despite Facebook apology

A Facebook apology on Thursday did not prevent Nick Kyrgios from being fined by the ATP for an "insulting remark" he made a day before during a Rogers Cup match against Stan Wawrinka. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-14 00:00:00 UTC ]
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Periscope's live streaming video reaches nearly 2 million users daily

Now that Facebook is getting into streaming (soon for non-celebs too) and even Google/YouTube is taking notice, the folks at Twitter-owned Periscope are publishing some stats to let us know where the bar is for live video apps. In a blog post on Me... Continue reading at Engadget

[ Engadget | 2015-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter-owned periscope #taking notice


Unionized Newsrooms Threaten the Very Thing That Helped Digital Media Grow

With unions cropping up in digital newsrooms across the media landscape, publishers have to be wondering if they should be worried. Could their staff be next?     For those who have grown their businesses on the back of a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-13 00:00:00 UTC ]
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Fairfax Media reports a 62.9% drop in full-year profit after 5.3% fall in revenue

Despite a 45% increase in revenue from its Domain real estate advertising, publisher of the Sydney Morning Herald was unable to offset print decline• News Corp sees strong growth in digital real estate services and book publishingFairfax Media has reported a 62.9% drop in full-year profit to... Continue reading at The Guardian

[ The Guardian | 2015-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #9% drop #45% increase


Facebook Is Working on a Twitter-Like App That Lets Publishers Send Mobile Breaking News Alerts to the Masses

Facebook is working on a stand-alone mobile news application that seems to be part of its Facebook for Business initiative.   This product, which sounds similar to Twitter, seems to be different from Facebook for Work, an initiative that wa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business initiative


Facebook offers up its autoplay video ads to other apps

If you're already annoyed with the autoplay video ads in your Facebook timeline, you might want to brace yourself. The social network is opening up that advertising tech to outside apps, or more specifically, to publishers who leverage Menlo Park's... Continue reading at Engadget

[ Engadget | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook offers


Facebook reportedly testing Twitter-like breaking news app

App that would allow publishers to highlight and push news events to Facebook users is said to be in alpha-stage testingFacebook could be preparing to take on Twitter at its own game, with a standalone news application for mobile phones.The product, which is reportedly in “alpha” stage testing... Continue reading at The Guardian

[ The Guardian | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #mobile phones #business initiative


Facebook, Email Most Effective for Crowdfunding Books on Inkshares

Crowdfunding publishing platform Inkshares reveals data about where its readers come from, with Facebook and email marketing leading the way. The post Facebook, Email Most Effective for Crowdfunding Books on Inkshares appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook


Binders Full of Women Writers: can a secret Facebook group claim to be inclusive?

Can an online ‘safe space’ be both selective and preoccupied with inclusivity? That’s a question that Binders Full of Women Writers is trying to sort out after a member published an article about the Facebook groupThe first rule of Binders Full of Women Writers is: you do not talk about Binders... Continue reading at The Guardian

[ The Guardian | 2015-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public media #fight club


Denis O'Brien, Irish media tycoon who is rarely out of the headlines

He has even turned up as a character in the Irish Times’s satire column Ireland’s major media tycoon, Denis O’Brien, is rarely out of the headlines (although he appears a little less often in newspapers owned by the publishing company in which he has a major interest).The weekend was a perfect... Continue reading at The Guardian

[ The Guardian | 2015-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #desist letter #irish times #finance minister #sunday independent