Facebook's Mobile Revenue Climbs to $2.5 Billion as Ad Prices Soar

Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In the final three months of 2014, Facebook served 65% fewer ads than a year earlier, but the average cost of those ads to advertisers was 335% higher.While Google, Yahoo and many digital media companies are trying to squeeze ads in to more places to make money, Facebook has gone the other way. Despite a seemingly endless amount of inventory, it is trying to create a sense of scarcity around the ads it serves. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-01-29 00:00:00 UTC ]

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Twitter Cofounders Unveil Medium, A Publishing Platform That Feels Like Tumblr And Looks Like Pinterest

Twitter cofounders Biz Stone and Evan Williams today offered a preview of Medium, their new publishing platform. Medium is at heart a blogging service, although right now it's only open to a select few authors. The posts are organized into "collections" that use different layouts depending on... Continue reading at Fast Company

[ Fast Company | 2012-08-15 00:00:00 UTC ]
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Lawyer: Apple wants trial on ebook price-fixing

NEW YORK (Reuters) - Apple Inc wants to go to trial to defend itself against U.S. government allegations that it conspired with publishers to raise prices of electronic books, a lawyer for the Silicon Valley giant said in court on Wednesday. Continue reading at Baltimore Sun

[ Baltimore Sun | 2012-04-19 00:00:00 UTC ]
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How WSJ.com’s Court Case Affects Online Publishers

A New York court recently sided with the Wall Street Journal’s decision to change its terms of service for subscribers, a surprising decision indicating that digital publishers may have more legal leeway than previously imagined. WSJ decide ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-05 00:00:00 UTC ]
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Leave Penguin Alone

A bit buried in last week’s iPad 3 excitement was the news that Apple, along with five major American book publishers, was given notice by the Justice Department that it’s about to be sued for colluding to raise prices. A tech giant can afford to shrug off something as petty as an anti-trust... Continue reading at Slate

[ Slate | 2012-03-14 00:00:00 UTC ]
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Steve Jobs' last big deal is Apple's biggest headache

Before his death in October of last year, one of Steve Jobs' last big moves was Apple's foray into electronic books. The company announced the platform in March 2010, but the method in which Apple handled its deals with publishers has caught the eye of regulators. The Justice Department plans to... Continue reading at Betanews

[ Betanews | 2012-03-08 00:00:00 UTC ]
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Cinchcast Launches Audio Platform Cloud Solution for Digital Publishers

Cinchcast, whose technology has been used by BlogTalkRadio since 2006, released a cloud-based audio solution for digital publishers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-07 00:00:00 UTC ]
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Move over iPad, Kindle is coming to an AT&T store near you

By Joe Wilcox, Betanews Today, AT&T announced that, starting March 6, it will carry Amazon's Kindle reader in its retail stores nationwide. Timing is interesting, given iPad 2's imminent launch and Apple App Store subscription changes that could compel Amazon to curtail or even stop... Continue reading at Betanews

[ Betanews | 2011-02-28 00:00:00 UTC ]
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Apple App Store subscription plan gouges publishers, eats their young

By Joe Wilcox, Betanews Somebody call the cops -- eh, antitrust authorities. Apple's subscription plan is here, and it's as bad for many, if not most, publishers as rumored. The first of several key sentences from Apple's press announcement: "Publishers may no longer provide links in their apps... Continue reading at Betanews

[ Betanews | 2011-02-15 00:00:00 UTC ]
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Nearly a third of shoppers have "no spare cash"

Written By: Lisa Campbell The highest number of shoppers since records began have "no spare cash" to spend, it has been revealed. Statistics released in the latest Consumer Confidence Survey today (2nd February) by the Nielsen Company have found that nearly a third of shoppers reported they... Continue reading at The Bookseller

[ The Bookseller | 2011-02-02 00:00:00 UTC ]
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