Facebook and KLM revealed Wednesday that the airline's customers can get flight confirmation, access boarding passes, receive check-in reminders and view flight status updates via Facebook Messenger. Through April 20, users of KLM's service on Facebook Messenger will have a chance to win two round trip tickets to a destination of their choice. And according to a Fortune article this week, they may soon be able to buy their tickets via the mobile app. What's more, the magazine's report suggests that Facebook Messenger will eventually allow all kinds of purchases, including when shoppers are walking around inside department stores. No other specifics are available in terms of how such functionalities could work. But, Facebook Messenger, with 800 million monthly users, appears to be evolving into much more than just a complementary feature to Facebook's flagship social media platform. So we asked marketers if they believe people will actually buy items within a chat app. "If people can easily find and purchase products through Messenger that provide less friction than say, Amazon, they'll do it," said Susan Marshall, founder of marketing software company Torchlite. "The problem really is inertia. Most people already have a solution in place that works for them, so Facebook will have to make it more enticing than what most shoppers already have in place for it to really take off." Joseph Anthony, CEO of millennial marketing agency Hero Group, agreed that it will take... Continue reading at 'AdWeek'
[ AdWeek | 2016-03-31 00:00:00 UTC ]
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Iranian-Kurdish journalist Behrouz Boochani’s book has been awarded a literary prize. He wrote it on a messaging service. Iranian-Kurdish journalist Behrouz Boochani didn’t have access to a laptop or typewriter, so he wrote his memoir through texts on WhatsApp. Now his book, No Friend but the... Continue reading at Fast Company
[ Fast Company | 2019-02-05 00:00:00 UTC ]
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The former New York Times editor skewers everyone in her new book, but ‘there isn’t one business model that’s going to save journalism’, she saysMerchants of Truth, the new book by the former New York Times executive editor Jill Abramson, is a deep dive into multiple crises that have bedeviled... Continue reading at The Guardian
[ The Guardian | 2019-02-05 00:00:00 UTC ]
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It’s been over six weeks since I got good and fed up. Facebook has been a garbage company for most of its 15 years; while I’m prone to an “overboard gripe” (phrase provided by a former editor), this increasingly feels less a position than a statement of fact. Many more principled friends had left... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-05 00:00:00 UTC ]
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You say you care about privacy, but you don’t really, and neither do millions of other Americans. This collective indifference is what keeps Big Data in business and keeps consumers constantly scrambling to find out who has access to their personal information. Worse, privacy experts tell me that... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-04 00:00:00 UTC ]
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Program that enrolled users as young as 13 prompts Apple to ban Facebook from publishing some appsFacebook paid users as young as 13 to install an app that gave the company access to everything their phone sent or received over the internet. In response, Apple has revoked Facebook’s ability to... Continue reading at The Guardian
[ The Guardian | 2019-01-31 00:00:00 UTC ]
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Fifteen years ago, the social network site was set up to connect people. But now, with lives increasingly played out online, have we forgotten how to be alone?‘Thefacebook is an online directory that connects people through social networks at colleges. We have opened up Thefacebook for popular... Continue reading at The Guardian
[ The Guardian | 2019-01-31 00:00:00 UTC ]
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Mark Zuckerberg talked about creating an independent body that would oversee Facebook's content decisions, and now that plan is taking shape. The social site has published a draft charter for an oversight board that would handle appeals for content... Continue reading at Engadget
[ Engadget | 2019-01-29 00:00:00 UTC ]
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The athlete-centric sports publisher has laid off eight employees as the business undergoes a strategic shift. The post Bad week for digital media: The Players’ Tribune lays off eight appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-26 00:00:00 UTC ]
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The Facebook CEO is trying to clear up some misperceptions about the social network’s business model as data regulation looms on the horizon. Facebook CEO Mark Zuckerberg published an op-ed in the Wall Street Journal late Thursday to explain his company’s business model and address some... Continue reading at Fast Company
[ Fast Company | 2019-01-25 00:00:00 UTC ]
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Publishers including Complex and Rooster Teeth are using influencers to attract audiences that can leverage infrastructure publishers have already built. The post How publishers use influencers to grow commerce businesses appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-24 00:00:00 UTC ]
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Political ads featuring California Gov. Gavin Newsom are popping up on Facebook in Ohio, Florida and other swing states in the 2020 presidential election, stirring speculation about whether the Democrat is testing the waters for a potential White House run. Newsom, who was sworn into office less... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-01-20 00:00:00 UTC ]
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"We generated revenue from brands. If content was so important, you’d think we would be trying harder to please publishers." The post ‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-18 00:00:00 UTC ]
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This is just the last announcement in its crackdown on “inauthentic” behavior. Facebook’s head of cybersecurity policy Nathaniel Gleicher published a blog post this morning saying the company has discovered and removed hundreds of pages and accounts it deemed to be “inauthentic.” The pages came... Continue reading at Fast Company
[ Fast Company | 2019-01-17 00:00:00 UTC ]
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Facebook announced over $30 million in grants to organizations trying to help local news publishers. The post Facebook is funding more programs catering to local news publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-15 00:00:00 UTC ]
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Once a ghost town, Facebook Stories has gotten increasingly more attractive to publishers. The post ‘Efficient’: Publishers are recycling their Instagram efforts for Facebook Stories appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-14 00:00:00 UTC ]
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Social network brings in independent charity in attempt to tackle misinformationFacebook’s fact-checking operation is launching in the UK, with the independent charity Full Fact selected to be the first British publisher to review and rate the accuracy of content on the social network.Posts,... Continue reading at The Guardian
[ The Guardian | 2019-01-11 00:00:00 UTC ]
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Researchers suggest over-65s may lack skills to determine veracity of online newsOlder people are almost four times more likely to have shared fake news on Facebook than the younger generation, according to research published in the journal Science.On average, American Facebook users over 65... Continue reading at The Guardian
[ The Guardian | 2019-01-10 00:00:00 UTC ]
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Despite employing a small army of contractors to monitor posts, it’s clear the company is no longer fit for purposeWay back in the 1950s, a pioneering British cybernetician, W Ross Ashby, proposed a fundamental law of dynamic systems. In his book An Introduction to Cybernetics, he formulated his... Continue reading at The Guardian
[ The Guardian | 2019-01-06 00:00:00 UTC ]
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The CEO sets himself a personal challenge every new year. But after a bruising 12 months, what should he do next? When Mark Zuckerberg began his annual “personal challenges” in 2009, he set the bar pretty low: he dressed like an adult every day for a year. Subsequent challenges were squarely in... Continue reading at The Guardian
[ The Guardian | 2019-01-01 00:00:00 UTC ]
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Tufts University economist Sean Cash doesn’t normally dabble in the valuations of giant tech companies. As the Friedman School of Nutrition Science and Policy professor puts it, “My bread and butter is bread and butter.” But a few years ago, Cash got interested in answering the question of how... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2018-12-20 00:00:00 UTC ]
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