Facebook News debuts with 'free money' for publishers

Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an event in New York City today to unveil Facebook News. Publishers have been working with Facebook for months to launch the news service, including The Washington Post, The Wall Street Journal, BuzzFeed, CNN, Fox News, Bloomberg News, Meredith Corp., Condé Nast, Hearst and others. Facebook’s news initiative is the latest in a long line of products that have been tested by the social network to improve media fortunes on the platform. Over the years, Facebook has built fast-loading Instant Articles; a “suggested videos” tab, which highlighted videos from prominent publishing partners; and Watch, the YouTube video rival. Facebook has proved frustrating for many media companies, despite all the products. Publishers have been critical of Facebook, Google, Apple and others for making billions of dollars from services that thrive on their content without sharing much of the spoils. Here’s what we know about Facebook’s latest news product: Why now? Look no further than  Zuckerberg’s interrogation on Capitol Hill this week to figure out why Facebook is searching for goodwill anywhere it can get it. The hearing was ostensibly about Libra, a cryptocurrency passion-project from Facebook... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-25 10:00:00 UTC ]

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Hearst Promotes Three Execs, Begins Search for Chief Business Officer | People on the Move

Hearst Magazines announced new roles for three executives within its corporate sales and marketing structure, the first stages of a succession plan following last month's departure of Michael Clinton, who retired and transitioned to an advisory role after spending the last nine years as Hearst... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-15 20:06:35 UTC ]
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The Toyota Supra gets a sexy pin-up poster in Road & Track

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Joining us late? Here’s the previous edition. Driving force The September issue of Hearst Magazines’ Road & Track includes a cool little bonus for... Continue reading at Advertising Age

[ Advertising Age | 2019-08-14 18:25:45 UTC ]
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Kristen Stewart fronts the September Vanity Fair

As part of Ad Age’s continuing media coverage, here’s the start of our annual survey of fall magazine covers, which have begun hitting newsstands and subscribers’ mailboxes. We’ll be adding to this post daily, so keep coming back. Remember “Twilight”? Let’s ... not. In its September cover story,... Continue reading at Advertising Age

[ Advertising Age | 2019-08-14 16:45:00 UTC ]
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One Year In, Hearst Digital Media’s Revamped Global Ad Team Doubled Its Revenue

To make booking and running global campaigns easier for clients, magazine company Hearst has built up its centralized, global digital Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-14 14:50:56 UTC ]
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1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue

The magazine company has run over 200 global campaign over the last year from its centralized team of 26 people, based in London. The post 1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-08-14 04:01:54 UTC ]
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AAP Objects to Trump’s China Shift: Only Children’s Book Tariffs Delayed

'A wide range of other books remain on the list' for near-term tariffs, notes AAP's Maria A. Pallante, 'including American fiction and nonfiction.' The post AAP Objects to Trump’s China Shift: Only Children’s Book Tariffs Delayed appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-14 03:15:19 UTC ]
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Meet the 2019 FUSE Media Summit Advisory Board

The FUSE Media Summit returns this Nov. 19-21, once again connecting digital media and technology executives for 2 ½ days of expert insights, boardroom case studies, and peer-to-peer discussion. To develop an impactful program, we're working closely with a group of all-star advisors that... Continue reading at Publishing Executive

[ Publishing Executive | 2019-08-13 16:55:01 UTC ]
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Here’s the cover of the first issue of Esquire from new Editor-in-Chief Michael Sebastian

As part of Ad Age’s continuing media coverage, here’s the start of our annual survey of fall magazine covers, which have begun hitting newsstands and subscriber’s mailboxes. We’ll be adding to this post daily, so keep coming back. In June, Hearst Magazines announced that Michael Sebastian was... Continue reading at Advertising Age

[ Advertising Age | 2019-08-12 17:35:00 UTC ]
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How Hearst’s Product Team Helps Build Audience, Revenues

“We don’t do anything without an audience opportunity and a revenue opportunity,” Robertson Barrett, President of Digital Media at Hearst Newspapers, Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-08 15:06:02 UTC ]
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Why Are Brand Marketers Investing in Magazines?

For retailers and companies looking to build deeper connections with consumers or cast a wider net for audience engagement, launching a print magazine is a bourgeoning trend. Online vacation rental company Airbnb, luggage retailer Away, dating app Bumble and golf equipment and apparel brand... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-06 16:28:13 UTC ]
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Nylon EIC Gabrielle Korn Steps Down | People on the Move

[caption id="attachment_127941" align="alignright" width="150"] Gabrielle Korn[/caption] Nylon editor-in-chief Gabrielle Korn is stepping down from her role following last month’s sale of the magazine to Bustle Digital Group.  In her August editor's letter, Korn said, “I’ve weighed my options... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-01 19:59:47 UTC ]
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Hearst Newspapers Announces Leadership Promotions at the San Antonio Express-News

Hearst announced today that Michael Sacks has been named publisher of the San Antonio Express-News. He succeeds Susan Pape, who will Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-07-31 20:28:38 UTC ]
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Time Taps ALM’s Dana Rosen as Chief Legal Officer | People on the Move

[caption id="attachment_162887" align="alignright" width="150"] Dana Rosen[/caption] Time named Dana Rosen as its new chief legal officer, effective July 29.  As CLO—which CEO and editor-in-chief Edward Felsenthal identified in a statement as a top priority position to fill since the magazine... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-25 18:40:50 UTC ]
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Quad/Graphics, LSC Call Off $1.4B Merger After Justice Dept. Suit

A month after pledging to "vigorously defend" its proposed $1.4 billion acquisition of rival publication printer LSC Communications in the face of a Justice Department lawsuit challenging the deal, Quad/Graphics announced on Tuesday that the two companies have agreed to end the fight. The... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-23 16:26:38 UTC ]
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The Houston Chronicle Launches Magazine Delivery with Doorfront Direct

The Houston Chronicle, Texas’ largest daily newspaper and a part of Hearst Newspapers, has begun magazine delivery through Doorfront Direct, Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-07-19 15:06:44 UTC ]
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What Draws Carter Wilson To the Dark Side

The author of 'The Dead Girl in 2A' writes dark psychological suspense tinged with horror. Here's why. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-19 04:00:00 UTC ]
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Hearst Newspapers’ Texas Community Group Announces New Leadership

Hearst announced today that Clarice Touhey has been named president of the Texas Community Group for Hearst Newspapers. She succeeds Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-07-15 23:38:52 UTC ]
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Inaugural NYT Food Festival is a go, with backing from Mastercard, Uber Eats, Bulleit and more

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here’s the previous edition. Food for thought: Back in April, The New York Times announced that it would be... Continue reading at Advertising Age

[ Advertising Age | 2019-07-11 19:24:56 UTC ]
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Hearst’s Latest Digital Subs Foray Is $100 Per Year Exercise Videos

Hearst is continuing its moves to find digital subscription revenue in offshoot products with a new streaming video service offering Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-07-11 18:30:41 UTC ]
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Carol Smith Succeeds Kevin O’Malley at Hearst | People on the Move

[caption id="attachment_161791" align="alignright" width="150"] Carol Smith[/caption] Carol Smith was promoted to SVP and publishing director of Harper’s Bazaar, Elle and Marie Claire, succeeding SVP, publishing director and CRO Kevin O’Malley, who is retiring. Smith most recently served as the... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-11 16:33:55 UTC ]
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