Facebook Is Changing Its News Feed Algorithm to Focus Less on Publishers' Content

Expect to see more pictures of your friends' pets and wedding announcements from extended family members in your Facebook news feed in the coming weeks. And expect to see less news. In yet another blow to publishers that have spent years building audiences to build traffic and revenue, the social network is starting to de-emphasize news in favor of posts from friends and family. Facebook, in a blog post today, said it plans to make a number of changes to its news feed algorithm to help users see more posts relevant to their personal lives. "Facebook was built on the idea of connecting people with their friends and family," wrote Adam Mosseri, Facebook's vp of product management. "That is still the driving principle of news feed today. Our top priority is keeping you connected to the people, places and things you want to be connected to—starting with the people you are friends with on Facebook. That's why if it's from your friends, it's in your feed, period—you just have to scroll down." According to Mosseri, the company's research suggests that users want their news feeds to inform and entertain. And while what's informative or entertaining to one person might not be to another, he said the engineering team is working to provide more personalized recommendations that will appear higher up. According to an April report from Parse.ly, an analytics company for digital publishing, 41.4 percent of all referral traffic to publishers' websites comes from Facebook. That's... Continue reading at 'AdWeek'

[ AdWeek | 2016-06-29 00:00:00 UTC ]

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After dropping its paywall, The Sun focuses on rebuilding traffic

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[ Digiday | 2016-03-21 00:00:00 UTC ]
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New York magazine gets serious about video, especially on Facebook

Feeling the Facebook rush, New York Media is investing more toward video production in 2016, starting with hiring Business Insider and TV vet Matt Johnston as its first executive producer of video. The publisher will focus on creating news-driven video -- instead of recurring series -- for... Continue reading at Digiday

[ Digiday | 2016-02-25 00:00:00 UTC ]
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Is Digital Publishing to Blame for Books Getting Longer?

The average book’s length has grown from 320 pages in 1999 to 400 pages in 2014, a shift some blame on digital publishing. The post Is Digital Publishing to Blame for Books Getting Longer? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-15 00:00:00 UTC ]
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A Look Ahead: Print and Digital Periodicals

[Sponsored Content] Just a few years ago, it looked as if digital publishing would push print aside and that publishers would be able to avoid paying the high costs of paper, printing and postage. But print refused to die. Why? The post A Look Ahead: Print and Digital Periodicals appeared... Continue reading at Folio Magazine

[ Folio Magazine | 2015-11-18 00:00:00 UTC ]
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Six Insights into Future Trends in Digital Publishing

Nobody knows what the future of the media industry will look like - we can only extrapolate from its current state and hope nothing too disruptive ruins our bets in the meantime.   To help us make those bets, TheMediaBriefing recently hosted the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-30 00:00:00 UTC ]
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Reading the Cards

Mobile is said to be the future of digital publishing. So, what’s the best way consumers can get the news while on their mobile devices? That’s the question Jordan Cooper spent a year asking. The answer he found: Wildcard. Wildca ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-30 00:00:00 UTC ]
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A manifesto for authors' marketplace success

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[ The Bookseller | 2015-10-13 00:00:00 UTC ]
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Why the End of Editors in Digital Publishing is a Mistake

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[ Publishing Perspectives | 2015-10-08 00:00:00 UTC ]
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Emap brand to be scrapped as all its titles move digital-only

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[ The Guardian | 2015-10-05 00:00:00 UTC ]
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Facebook's Steve Hatch joins Trinity Mirror board

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[ The Guardian | 2015-10-01 00:00:00 UTC ]
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BuzzFeed partners with GroupM, world's largest buyer of online ads

BuzzFeed, the fast-growing media site, and GroupM, the world's largest buyer of online advertising, announced a partnership Thursday that underscores the rising lure of digital publishing to leading brands. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-27 00:00:00 UTC ]
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Q&A: For International Brands, What's New On Alibaba's Tmall Global Marketplace?

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[ Advertising Age | 2015-08-20 00:00:00 UTC ]
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Scott Waxman: Living happily, if not entirely digitally, EverAfter

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[ The Bookseller | 2015-07-28 00:00:00 UTC ]
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[ Publishing Perspectives | 2015-07-01 00:00:00 UTC ]
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It’s Humans vs. Machines in This Week’s Webmonkey Podcast

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[ Wired | 2015-06-27 00:00:00 UTC ]
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Global Publishing Leaders 2015: China Publishing Group Corporation

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[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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[ Publishers Weekly | 2015-06-12 00:00:00 UTC ]
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[ Editor & Publisher | 2015-06-11 00:00:00 UTC ]
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[ Editor & Publisher | 2015-06-10 00:00:00 UTC ]
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The Evolution of Digital Publishing in China and ChineseAll

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