Egmont spots gap in the market...

Egmont is to publish the first picture book iteration of Dodie Smith’s children’s tale The Hundred and One Dalmatians. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-04-04 00:00:00 UTC ]

Other news stories related to: "Egmont spots gap in the market..."


Leigh Marchant Joins HBG as Chief Marketing Officer

Marchant, who was previously director of marketing, strategy, and engagement at the Random House Group, will join Hachette Book Group on September 23. She succeeds Wibke Grutjen, who departed HBG this month to join Simon & Schuster. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-14 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #random house #hachette book


STEAM Marketing Snapshot

We asked kids’ publishers for notes on their successful marketing strategies in the STEM/STEAM space. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-02 04:00:00 UTC ]
More news stories like this | All news stories tagged with:


Circana BookScan: US Print’s January-June Print Market

The January-through-June report from Circana BookScan for the States comes with observations on declines in middle-grade print sales. The post Circana BookScan: US Print’s January-June Print Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-07-29 18:17:44 UTC ]
More news stories like this | All news stories tagged with: #bookscan #circana bookscan


Abrams Marketing Reorg Puts More Emphasis on Data

Abrams VP of marketing Kim Lauber oversaw the restructuring of the publisher's marketing group, which now includes two units designed to make Abrams marketing more agile, proactive, and data driven. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-11 04:00:00 UTC ]
More news stories like this | All news stories tagged with:


S&S Names Wibke Grutjen Global Chief of Marketing and Communications

Wibke Grutjen moves from Hachette Book Group to Simon & Schuster in early August to lead S&S' marketing and communications teams. The post S&S Names Wibke Grutjen Global Chief of Marketing and Communications appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-06-26 21:24:22 UTC ]
More news stories like this | All news stories tagged with: #hachette book #schuster #early august #simon schuster


Black Garnet Books in St. Paul Goes on the Market

Dionne Sims, who opened Black Garnet Books in St. Paul, Minn., to sell books by BIPOC authors in response to the 2020 murder of George Floyd in Minneapolis, is selling the store to return to school and focus on writing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-20 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #george floyd #bipoc authors #sell books


Christian Indie Publishers' Faith in Marketing

A growing number of small independent Christian publishers and authors see awards and spirited, creative self-promotion pay off in sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-18 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #growing number


Authors drive boom in US marketing demand as they seek help to plug books

Writers say investments in book promotion to augment publishers’ in-house staff are key to successKatherine Reay has written a dozen novels. When The Berlin Letters, her most recent, hit the shelves earlier this year, she embarked upon a 30-stop promotional book tour.“I love the personal... Continue reading at The Guardian

[ The Guardian | 2024-06-07 11:30:48 UTC ]
More news stories like this | All news stories tagged with: #bookstore #personal connection #book promotion #bookstore events


Sound Off: What’s New in the Audio Market

Audiobooks continue to be a major bright spot for the industry. According to Audio Publishers Association, in 2022 alone, publishers’ audiobook revenue grew a whopping 10% to $1.8 billion. Here, PW takes a look at the publishers, platforms, and production companies bringing you the best in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #audiobook #pw takes #audio market


Research Briefing: Publisher events and influencer partnerships offer key brand marketing opportunities

In this edition of the Digiday+ Research Briefing, we examine how publisher-hosted events and influencer partnerships offer brands more key marketing opportunities, how The New Yorker refocused its newsletter strategy in the last year, and how digital media companies are exploring the fediverse,... Continue reading at Digiday

[ Digiday | 2024-05-30 04:01:00 UTC ]
More news stories like this | All news stories tagged with: #digital media #digiday+ research


Latin American Publishers on Children’s Books, and Markets

For a Latin American publisher, it’s harder to enter Spain than the United States, one children's book publisher said at Bogotá's book fair. The post Latin American Publishers on Children’s Books, and Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-20 19:58:13 UTC ]
More news stories like this | All news stories tagged with: #children's book #book fair #book publisher #markets appeared


U.S. Book Show 2024: Spotify Is Ready to Shake Up the Audio Market

The world’s most popular streaming service has expanded into audiobooks, with a suite of services to offer publishers, authors, and agents and with a listening base hungry for audiobook content. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-20 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #audiobook #offer publishers #audio market


Baker, Eerdmans Announce New Marketing Execs

Two veteran publishers are settling into new roles this month at two venerable Christian publishing houses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-15 04:00:00 UTC ]
More news stories like this | All news stories tagged with:


Bookwire Releases a Report on Spanish-Language Digital Book Markets

Representing Bookwire customers in Spanish-language markets, this report finds strong performance of both ebooks and audiobooks. The post Bookwire Releases a Report on Spanish-Language Digital Book Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-13 21:33:03 UTC ]
More news stories like this | All news stories tagged with: #digital book #ebooks #spanish-language markets


The Guardian view on audiobooks: a growing market that asks existential questions | Editorial

When is a book not a book? When it is performed by a starry cast of hundreds. Except it has always been more complicated than thatNews this week of a 17% hike in the UK’s audiobook sales might seem like a niche business story, but it raises an existential question. What exactly is an audiobook... Continue reading at The Guardian

[ The Guardian | 2024-05-10 17:25:03 UTC ]
More news stories like this | All news stories tagged with: #audiobook #harry potter #jim dale #stephen fry #sit alongside #jk rowling #market dominance #audiobook sales


Apple’s ‘Crush’ ad receives backlash from PR and marketing pros

“This Apple ad is what happens when you try to be ‘edgy’ with no consideration for strategy,” said Lulu Cheng Meservey. Continue reading at Media Week

[ Media Week | 2024-05-08 21:18:08 UTC ]
More news stories like this | All news stories tagged with: #lulu


Higher Prices Boost Book Sales in International Markets

Revenue in 12 of 16 overseas book markets rose last year, even as unit sales fell, according to a new joint report from Nielsen/GFK Entertainment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #international markets


Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report

The first outing for this Nielsen BookData-GfK study sees revenue up in many book markets, but rising prices contributing to that 2023 trend. The post Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-07 18:44:01 UTC ]
More news stories like this | All news stories tagged with: #nielsen #book markets #report appeared


The Next Innovation From VML’s Walt Geer? A Different Kind of Marketing Conference

As VML's chief creative officer of Innovation for North America, Walter T. Geer III has a strong pulse on culture. His beginnings go back to the early digital media days, where he is behind the patents of multiple ad units marketers might remember adding to media plans... Continue reading at AdWeek

[ AdWeek | 2024-02-26 19:00:07 UTC ]
More news stories like this | All news stories tagged with: #digital media #early 2000s


U.K. Publishing Spotlight: Head of Zeus Prioritizes the U.S. Market

The managing director of Head of Zeus argues that the U.S. market presents a big opportunity for U.K. publishers, and is worth the effort to break through. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #big opportunity #publishing spotlight