Condé Nast, with its famous editors and fabled perks, lost a lot of its pizzazz in the recession. The interest lifted this week, if temporarily, with @CondeElevator, an anonymous Twitter feed that captured the real or imagined elevator chitchat of company employees as they rode between floors of 4 Times Square that houses Vogue, GQ, and The New Yorker. The feed immediately went viral as gawkers signed on to read titillating tweets that captured the infamous New York publishing company's culture, like this one: Girl #1: There should be an elevator that only goes to Vogue. Just up to the 12th floor and back down. Girl #2: totally. News coverage led to speculation about who was behind the feed. A copycat, @HearstElevatorz, soon followed. Then, as quickly as the fun started, it stopped. Five days and 36 tweets later, the author of @CondeElevator shut it down with a brief message that read, This got really crazy. Love my job. Better stop. #sorry. Thats too bad, and not just for the rest of us. Condé Nast took more than a few knocks for being slow to jump on the Web. But the satirical feed amassed 60,003 followers in its short lifespan (Hearst may be the golden child of publishing of late, but copycat feed @HearstElevatorz collected just 403). Even Condé Nast seemed to warm to it; a spokesperson for the company initially struck a sinister tone, saying the publisher was looking into it, but then said it was flattered by the interest people were showing in the company.... Continue reading at 'AdWeek'
[ AdWeek | 2011-08-12 00:00:00 UTC ]
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A booth at Facebook’s annual F8 developer conference in San Jose, Calif. The social network is stopping the experiment known as Explore, which separates news publishers from its main site. Continue reading at The New York Times
[ The New York Times | 2018-03-02 00:00:00 UTC ]
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Facebook has announced that it’s getting rid of its “Explore” feed. What is this “Explore” feed? you may ask. And indeed that question proves why the social network is getting rid of it. Explore was meant to create another feed for all content from publishers and companies. The idea was that... Continue reading at Fast Company
[ Fast Company | 2018-03-01 00:00:00 UTC ]
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Digiday's online poll of publisher executives found that they believe Apple News should be their priority following Facebook's algorithm change. The post Digiday Research poll: Apple News dominates publisher focus after Facebook’s news feed changes appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-28 00:00:00 UTC ]
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The publisher of Little Things blames Facebook's algorithm changes for the lifestyle website's closure. Continue reading at BBC World
[ BBC World | 2018-02-28 00:00:00 UTC ]
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LittleThings was more heavily dependent on Facebook than most publishers, making it especially vulnerable to the platform's recent news feed change. The post LittleThings shuts down, a casualty of Facebook news feed change appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-28 00:00:00 UTC ]
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Taking note of the fact that two of the six shortlisted titles are Turkish in this year's EBRD Literature Prize–to be awarded during London Book Fair–Istanbul's Nermin Mollaoğlu looks at the rights scene in 2018. The post Agent Nermin Mollaoğlu: The French Market Is Beginning To Open Its Doors... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-27 00:00:00 UTC ]
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Traffic to news publishers has dipped again since Facebook said it would prioritize users' posts in the news feed, according to multiple data sources. The post As promised, Facebook traffic to news publishers declines again, post news-feed change appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-19 00:00:00 UTC ]
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"Publishers want to scare Facebook because there have been so many different gripes." The post ‘There’s an awful lot of showmanship’: Confessions of a publishing consultant on Facebook’s news feed changes appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-16 00:00:00 UTC ]
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Nick Clark Windo's The Feed (Headline) is being turned into a high-end sci-fi TV drama by Amazon and Virgin Media. Continue reading at The Bookseller
[ The Bookseller | 2018-02-10 00:00:00 UTC ]
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Ben Lerer brought together four leading lifestyle brands to create Group Nine Media; he's among the most forward-looking CEOs working at the intersection of new platforms and innovative content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-09 00:00:00 UTC ]
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Daedalus Books & Music, one of the oldest remainder companies in the United States, has shuttered its wholesale business and appears to have sold its online retail operations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-07 00:00:00 UTC ]
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Caravan Book Store fills an almost inconspicuous niche on Grand Avenue in downtown Los Angeles. With Starbucks on one side and the Biltmore on the other, it has straddled the city’s past and present, offering bibliophiles refuge and solace in its well-curated selection of antiquarian books. For... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-02-03 00:00:00 UTC ]
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Fred Santarpia, Conde Nast's chief digital officer, discussed the publishing giant's paywall strategy, e-commerce plans and more. The post More paywalls are ‘highly likely’: A Digiday+ Slack town hall with Conde Nast’s Fred Santarpia appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-02 00:00:00 UTC ]
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Push notifications have gotten more sophisticated as publishers try to build deeper direct connections with readers. The post Publishers eye push notifications in aftermath of Facebook news feed changes appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-31 00:00:00 UTC ]
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You may start seeing more posts from local publishers popping up in your News Feed. Facebook announced today that it will begin prioritizing local news, bumping it up higher in your feed if you follow a local publisher's Page or if a friend shares a... Continue reading at Engadget
[ Engadget | 2018-01-30 00:00:00 UTC ]
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Now that Facebook is all but turning off publishers’ reach in the news feed, audience engagement pros feel vindication but also face new pressures. The post Facebook news feed changes shift publisher audience development priorities appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-27 00:00:00 UTC ]
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"We’re not taking resource from Facebook and investing elsewhere; we’re doing the opposite.” The post UK Facebook-first publishers have a stiff upper lip on feed changes appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-24 00:00:00 UTC ]
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Publishers that find themselves at the end of their rope with Facebook have found one person they don't hate: Adam Mosseri, its head of news feed. The post ‘He’s not a PR guy’: Adam Mosseri, Facebook’s head of news feed, has become an unlikely good guy to publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-24 00:00:00 UTC ]
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Video has emerged as the undeniable future of programmatic advertising. Find out online publisher and Quantcast Top 30 site Ranker is utilizing video header bidding to get ahead — and stay ahead — of their competitors. Sponsored by AppNexus. The post How video header bidding is opening doors for... Continue reading at Digiday
[ Digiday | 2018-01-23 00:00:00 UTC ]
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"It’s hard to react and get upset because the one thing about Facebook is, they’re going to continue to make changes.” The post Cheatsheet: Facebook’s attempt to rank publishers in the news feed appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-23 00:00:00 UTC ]
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