Digiday Research: 83 percent of European publishers increased programmatic ad revenue in 2017

Digiday surveyed 84 publisher executives to learn more about how reliant publishers are on programmatic advertising for their digital revenues. The post Digiday Research: 83 percent of European publishers increased programmatic ad revenue in 2017 appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-03-16 00:00:00 UTC ]
News tagged with: #digiday research #programmatic advertising #digital revenues

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Facebook Testing Mobile Ad Network

Facebook is testing mobile ads that appear on apps other than its own, the company said. In a post today, Facebook says the test is for a mobile ad network it is creating. It marks an important step for the social network, showing its sponsored content outside its own properties is key to... Continue reading at AdWeek

[ AdWeek | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post today #important step #sponsored content #working directly #small number #coming months

BiblioBoard Adds New Publishers

BiblioBoard, an app and e-publishing platform focused on libraries that gives them the ability to loan a wide variety of ebook content to patrons, has added more than 370 publishers to its content pool. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wide variety #content pool

Google Launches AdSense Direct with Small Publishers in Mind

On Tuesday, Jan. 21 Google introduced AdSense Direct, an ad solution for publishers looking to initiate their own direct ad sales. Publishers will need to establish their own deals with advertisers, but once they do the transaction is as simple as sharing a link. Continue reading at Folio Magazine

[ Folio Magazine | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small publishers

BuzzFeed's Peretti: Mobile is a Better Ad Vehicle

The Web publishing world has been slightly panicked over the growth of mobile consumption—mostly because for individual sites, the just money isn't there. Mobile banners are seen as a lousy brand vehicle, which is why so many are rushing to native ads. BuzzFeed founder and CEO Jonah Peretti... Continue reading at AdWeek

[ AdWeek | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sold programmatically

Pan Mac cites 4.3% print sales increase for 2013

Pan Macmillan has said its physical book sales in the UK grew by 4.3% in value in 2013. The... Continue reading at The Bookseller

[ The Bookseller | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan

Literal: America’s Newest Bilingual and Spanish Book Publisher

Literal magazine, the well-regarded English and Spanish literature magazine literature, has expanded into bilingual and Spanish-language books by Latin American writers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #spanish-language books

Issues on the Ether: Is Self-Publishing a Flying Leap?

Porter Anderson sets up Wednesday's #EtherIssue live Twitter discussion with a look at perceptions of self-publishing: Hard? Easy? What does it take to do well? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-21 00:00:00 UTC ]
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On Becoming a (Self) Publisher

Nick Ruffilo transitioned from technologist to a self-published author, and shares tips and lessons learned from experiments with various platforms. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published author #lessons learned

Pew survey: Reading of print books increased in 2013

The Pew survey found that e-reading increased as well but that more adults read a print book in 2013 than in the previous year. 'Print remains the foundation of Americans’ reading habits,' the report stated. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading habits #pew survey #print book #print remains #report stated

Southern Newspaper Publishers Association Launches Mentorship Program

The SNPA Foundation is launching a new "two-way" mentorship program called Nex Gen this month that will pair young newspaper professionals with experienced industry experts in a structured mentorship program. "It is billed as a 't ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-01-17 00:00:00 UTC ]
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Congress Advances Public Access Mandate for Federal Research

With passage of the 2014 Omnibus Appropriations Act, Congress has advanced a 2013 Presidential directive requiring public access to taxpayer funded research. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-17 00:00:00 UTC ]
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Gollancz to publish second Game of Thrones tie-in

Gollancz will publish a sequel to Inside HBO’s Game of Thrones, covering the making of the... Continue reading at The Bookseller

[ The Bookseller | 2014-01-17 00:00:00 UTC ]
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Sports Illustrated Gets New Publisher in Brendan Ripp

Time Inc. has named Brendan Ripp publisher of Sports Illustrated and its website SI.com, the company said Thursday. He succeeds Frank Wall, who is leaving Time Inc. for a job with Turner Sports.A 14-year veteran of Time Inc., Mr. Ripp was most recently VP-sales and marketing at Fortune magazine.... Continue reading at Advertising Age

[ Advertising Age | 2014-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leaving time #fortune magazine #sports illustrated #turner sports

Eksmo and AST: Russia’s Two Publishing Giants Merge

Eksmo, Russia's leading publishing company, has officially taken over its main rival AST, bringing the country even closer to consolidation. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-16 00:00:00 UTC ]
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Jaipur Literary FestivaI to Covers Challenges in Indian Publishing

For the first time the Zee Jaipur Literary Festival (JLF) has introduced a professional program to discuss the ongoing challenges to book publishing in India. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indian publishing #professional program #ongoing challenges #book publishing

Shoptalk: Five Publishing Predictions for 2014

Much like last year, in 2014 the publishing world will continue to navigate change as the digital world absorbs print editions and dilutes subscription fees. In this ever-changing cyber landscape, one thing is for certain: publishers must identify ne ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing world

Inside Hearst’s Native Ad Strategy

In a signal of its deepening commitment to native advertising, Hearst Magazines launched a new native ad campaign yesterday for Lancôme on MarieClaire.com.The post Inside Hearst’s Native Ad Strategy appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising

5 Trends for Academic Publishing in 2014

Following yesterday's look at trade publishing, George Lossius, CEO of Publishing Technology, predicts five trends for the academic publishing sector in 2014. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic publishing #trade publishing #george lossius #publishing technology

DBW 2014: Publisher, Startup Partnerships

Publishers and startup entrepreneurs came together on two separate panels at Digital Book World to discuss forging relationships. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-15 00:00:00 UTC ]
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