Data and AI Bring Moneyball Methods to Level the Sports Marketing Playing Field

About 20 years ago, Oakland A's general manager Billy Beane used data and statistics to help his low-revenue team keep pace with wealthier competitors, making for a stronger roster. The resulting success inspired Michael Lewis' bestselling book Moneyball, which in turn led to Brad Pitt portraying Beane in the film adaptation. Beane's analytics methods, which... Continue reading at 'AdWeek'

[ AdWeek | 2021-11-01 21:30:00 UTC ]

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iBooks Bestsellers: Can’t Stop ‘Unbroken’

Nearly two weeks after the premiere of its film adaptation, Laura Hillenbrand’s 'Unbroken' continues to dominate Apple’s bestseller list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-07 00:00:00 UTC ]
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Hollande 'revenge' book to be filmed

A film adaptation of a bestselling book by France's former First Lady about her six-year relationship with president Francois Hollande is in development, its producer says. Continue reading at BBC News

[ BBC News | 2015-01-06 00:00:00 UTC ]
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iBooks Bestsellers: Forman Stays on Top

Just days ahead of the debut of the film adaptation of 'If I Stay,' Gayle Forman’s novel was once again the top seller in Apple’s iBooks store. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-20 00:00:00 UTC ]
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iBooks Bestsellers: Adaptations Take the Lead

Just over a week ahead of the release of the film adaptation of 'If I Stay,' Gayle Forman's novel, once again, took the top spot on Apple's iBooks bestseller list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-13 00:00:00 UTC ]
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'Agent Storm' is planned as a movie

The memoir of an Al Qaeda double agent will be released this August and 'Captain Phillips' helmer Paul Greengrass could direct the film adaptation. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-01 00:00:00 UTC ]
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iBooks Bestsellers: 'Fifty Shades' Reigns Again

A week after the first trailer for the film adaptation of "Fifty Shades of Grey" dropped, the book hit #1 on Apple's chart. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-30 00:00:00 UTC ]
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Tracking Amazon: 'Fifty Shades' Back on Top

After the first trailer for the film adaptation of Fifty Shades of Grey dropped on July 24, lighting up the internet, the first book in E.L. James's trilogy shot back up to the top of Amazon's bestseller list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-25 00:00:00 UTC ]
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Green Tops In Spain in June

In the run up to the July 4 release of the film adaptation of The Fault in Our Stars in Spain, John Green’s novel jumped four places on the country’s fiction list, landing in the top spot for June. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-18 00:00:00 UTC ]
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John Green to Headline BookCon Panel

"The Fault in Our Stars" author will discuss Fox's film adaptation of his novel, alongside the team behind the movie. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-24 00:00:00 UTC ]
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What’s Cooking at... Avid Bookshop

Just how well do cookbooks do at Avid Bookshop in Athens, Ga.? The bestselling book at Avid – period – is "Top Chef" judge Hugh Acheson’s James Beard Award–winning cookbook, "A New Turn in the South." Store owner Janet Geddis spoke to PW about her store's cookbook-themed events and the books her... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-02 00:00:00 UTC ]
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Mindy Kaling will reportedly write follow-up to her bestselling book 'Is Everyone Hanging Out Without Me?'

During a panel at Austin's South by Southwest conference, Kaling said she is writing another book. Kaling's show 'The Mindy Project' was recently renewed for a third season. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-11 00:00:00 UTC ]
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Tina Fey will reportedly star in a film adaptation of 'Taliban Shuffle'

The movie will be based on the memoir by journalist Kim Barker, a darkly comic look at reporting in the Middle East. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-22 00:00:00 UTC ]
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iBooks Bestsellers: 'Lone Survivor' Ousts 'Divergent'

After the January 10 release of the film adaptation of the book, Marcus Luttrell and Patrick Robinson's "Lone Survivor" hit the top of the Apple iBooks bestseller chart for the week ended January 13. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-15 00:00:00 UTC ]
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iBooks Bestsellers: 'Lone Survivor' Tails 'Divergent'

In the lead-up to the January 10 release of the film adaptation of Marcus Luttrell and Patrick Robinson's 2007 "Lone Survivor," the book jumped five spots to #2, for the week ended January 6. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-08 00:00:00 UTC ]
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How To Turn Your Toxic Habits Into Better Patterns of Behavior

Nearly half your life runs on your habits. The Power of Habit author Charles Duhigg shares how to find the most important--and most toxic ones--and turn those patterns for the better.New York Times business reporter Charles Duhigg deconstructed the habits that run much of the lives of people and... Continue reading at Fast Company

[ Fast Company | 2014-01-08 00:00:00 UTC ]
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The Bestselling Books of 2013

Hard Luck, the eighth book in Jeff Kinney’s Wimpy Kid series, was the bestselling book across all print formats in 2013, selling over 1.8 million hardcover copies Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-03 00:00:00 UTC ]
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S&S Keeping 'Duck Dynasty' Title on Shelves

Despite the controversy stirred up Wednesday afternoon by critical remarks of "homosexual behavior" by Duck Dynasty patriarch Phil Robertson in a GQ interview, Simon & Schuster has no plans to pull Phil Robertson's bestselling book, Happy, Happy, Happy. The title has sold nearly 600,000... Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-19 00:00:00 UTC ]
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Singer cast in Fifty Shades of Grey

Rita Ora confirms that she will play the role of Mia in the film adaptation of EL James' book series. Continue reading at BBC News

[ BBC News | 2013-12-03 00:00:00 UTC ]
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J.K. Rowling will write new movie set in 'Potter' universe (+video)

J.K. Rowling will write the screenplay for a film adaptation of the Potter book 'Fantastic Beasts and Where to Find Them' and the movie will center on the adventures of textbook author Newt Scamander. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-09-13 00:00:00 UTC ]
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J.K. Rowling will write new movie set in 'Potter' universe

J.K. Rowling will write the screenplay for a film adaptation of the Potter book 'Fantastic Beasts and Where to Find Them' and the movie will center on the adventures of textbook author Newt Scamander. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-09-13 00:00:00 UTC ]
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