Daily-deal sites like Groupon have proved a challenge for restaurants that can't handle the influx of hundreds of customers redeeming deals all at once. Publishing companies, however, are built to scale their audience as needed. For the past two years, there's been a healthy amount of debate—and maybe a bit of praying—about whether the iPad could rescue the publishing industry. But as newsstand sales continue to plunge, publishers say that daily-deal sites, such as Groupon, LivingSocial or Fab.com, are almost as helpful as tablets in their search for new subscribers. The sites, they add, are a growing part of their digital-marketing strategies to boost print-subscription rates. Among the publications that have recently sold subscriptions via daily-deal sites are The New York Times, The Washington Post, Los Angeles Times, Philadelphia Inquirer, The Wall Street Journal, Wired, The Economist, Esquire, US Weekly, Readers Digest, Cosmopolitan, Lucky, Allure, Men's Health, Washingtonian, Bazaar, New York magazine and Crain's. Publishers like what they see in terms of the demographic responding to deals. They also like the simplicity. Online flash-sales are a fairly easy and quick way to sign up hundreds of subscribers for between 12 and 24 months. But publishers are wary of getting too excited; they said the deciding factor for whether daily deals are a long-term part of their digital-marketing strategy will be if customers are willing to re-up at a higher price once the... Continue reading at 'Crains New York'
[ Crains New York | 2012-02-28 00:00:00 UTC ]
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'iCarly' and 'Sam & Cat' star Jennette McCurdy says in her new memoir that Nickelodeon offered her $300,000 not to talk about her experiences there. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-08-06 01:42:15 UTC ]
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Little, Brown buys a memoir from MacArthur fellow Nicole Fleetwood, Spiegel & Grau takes on a debut novel, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-05 04:00:00 UTC ]
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In part two of a new series, 13 Ways of Looking, Joseph Osmundson considers the visual side of virology. | Lit Hub Science Let us not repeat the mistakes of The Gilded Age: How to adapt Edith Wharton like the great Terence Davies. | Lit Hub Film & TV Lulu Miller in praise of “the […] Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-04 10:30:05 UTC ]
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“It seemed like having a kid was the only adventure I hadn’t undertaken.” Michelle Tea on embracing (unconventional) motherhood. | Lit Hub Memoir Are contemporary novels that don’t acknowledge the pandemic just alt-history? Clare Pollard has thoughts. | Lit Hub Criticism “For every pet that’s... Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-02 10:30:03 UTC ]
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Effective immediately, Rowman & Littlefield will produce, distribute, sell, and market books from Brooking Institute Press, while Brookings will continue to oversee acquisitions and editorial review of BIP's titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-02 04:00:00 UTC ]
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The best YA book deals of the day, sponsored by Master of Iron by Tricia Levenseller.`Master of Iron by Tricia... Continue reading at Book Riot
[ Book Riot | 2022-07-30 10:30:00 UTC ]
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Yes, it’s Tingle Time. One of my all-time favorite literary personalities, the greatest self-published author to ever live, Chuck Tingle, has signed a two-novel deal with Tor’s Nightfire imprint. Per the Publishers Marketplace announcement, the first book, Camp Damascus, is about “a group of... Continue reading at Literrary Hub
[ Literrary Hub | 2022-07-29 15:04:14 UTC ]
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The best nonfiction book deals of the day, covering cookbooks, gardening, lifestyle, and more. Continue reading at Book Riot
[ Book Riot | 2022-07-29 10:39:00 UTC ]
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“The US immigration system knows I am here. I shudder to think where my information is stored within the government apparatus and for what purpose.” Luz Aguirre on living as an undocumented American. | Lit Hub Memoir The Literary Film and TV You Need to Stream in August, from the Sandman... Continue reading at Literrary Hub
[ Literrary Hub | 2022-07-29 10:30:57 UTC ]
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Comics Plus readers drove nearly half a million checkouts of digital comics, graphic novels, and manga through more than 2,000 schools and libraries through the first half of 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-29 04:00:00 UTC ]
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Park Row buys J.C. Cervantes’s debut adult novel, a Margaret Atwood collection goes to Doubleday, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-29 04:00:00 UTC ]
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Robin Jones Gunn brings a new trilogy to Revell; Katie Davis Majors lands a triple book deal at Multnomah, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-27 04:00:00 UTC ]
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Roving grammarian Ellen Jovin helps settle questions about commas, split infinitives and more in “Rebel With a Clause” Continue reading at The Washington Post
[ The Washington Post | 2022-07-26 12:00:53 UTC ]
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The best YA book deals of the day, sponsored by Let's Play volume 2, published by Rocketship Entertainment. `Let's Play volume 2, published by Rocketship Entertainment`https://www.amazon.com/dp/1952126126/`https://bookriot.com/wp-content/uploads/2022/07/LetsPlayV2_Cover-212x300.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-07-23 10:30:00 UTC ]
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Crown buys Michelle Obama’s next book, Harper Select picks up Joanna Gaines’s memoir, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-22 04:00:00 UTC ]
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Today’s edition of kids' book deals is sponsored by Macmillan's Nightfire`Macmillan's Nightfire`https://bookriot.com/win-an-arc-of-what-moves-the-dead`https://bookriot.com/wp-content/uploads/2022/07/MacmillanEAC_300x500-1-180x300.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-07-20 14:47:33 UTC ]
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When Matt Query began writing the horror story “My Wife and I Bought a Ranch” on Reddit's r/NoSleep, he didn't realize what it might become. Continue reading at The Washington Post
[ The Washington Post | 2022-07-20 12:00:00 UTC ]
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Today’s edition of Daily Deals is sponsored by Random House Canada - read A Town Called Solace in paperback.`Random House Canada - read A TOWN CALLED SOLACE in... Continue reading at Book Riot
[ Book Riot | 2022-07-20 11:15:54 UTC ]
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How language shapes emotion across cultures. | Lit Hub Science Baynard Woods reflects on how writing a book forced him to confront the many lies of whiteness. | Lit Hub Memoir How do you begin to write a novel about 6th-century Londinium, the “darkest corner of the Dark Ages”? | Lit Hub History... Continue reading at Literrary Hub
[ Literrary Hub | 2022-07-20 10:30:12 UTC ]
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The Spanish book market is reporting revenues of €2.5 billion in 2021, a gain of 5.6 percent over 2020, and book sales of 174 million units. The post Spain Reports Book Market Growth in 2021: Up 5.6 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-07-19 19:16:27 UTC ]
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