Condé Nast Launches New Audience Data Platform, Condé Nast Spire

Spire will combine the publisher's first-party data with 1010data's consumer purchase data to optimize real-time campaigns. The post Condé Nast Launches New Audience Data Platform, Condé Nast Spire appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-06-20 00:00:00 UTC ]
News tagged with: #first-party data

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Forefront Books, Donald Miller Launch StoryBrand Books Imprint

Donald Miller, CEO of the marketing company StoryBrand, will release five to 10 books annually beginning next year in partnership with Forefront Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-03 04:00:00 UTC ]
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How Canadian Publisher La Presse Is Growing Ad Revenue With Data Clean Rooms

Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek

[ AdWeek | 2023-09-29 06:00:00 UTC ]
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New ALA Data Shows Book Challenges Still Surging

Ahead of Banned Books Week, the ALA reported 695 attempts to censor library materials between January 1 and August 31, 2023, and 1,915 unique titles challenged—a 20% jump over last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-20 04:00:00 UTC ]
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W.W. Norton Launches Norton Shorts Series

The Norton Shorts series will comprise slim volumes—all less than 200 pages—written on a variety of topics by scholars for the general public. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #general public


Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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Nielsen and TV networks clash again over Amazon data as MRC debates adoption

Nielsen says networks had months to integrate their own streaming data, but networks deny meaningful talks happened.  Continue reading at Advertising Age

[ Advertising Age | 2023-08-30 21:14:51 UTC ]
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Nielsen opens big data for trading without MRC accreditation or explaining some of its figures

Nielsen’s big data trading rollout comes prior to MRC audit meetings and without Nielsen detailing findings that could drastically impact ratings for some Spanish-language networks and other programming. Continue reading at Advertising Age

[ Advertising Age | 2023-08-28 09:30:00 UTC ]
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As Nielsen incorporates Amazon’s own data, networks demand answers

TV network executives are alleging bias from two referees in the industry—Nielsen and the Media Rating Council. Continue reading at Advertising Age

[ Advertising Age | 2023-08-25 13:30:25 UTC ]
More news stories like this | News stories tagged with: #nielsen


YouTube will trade on its own co-viewing data, sparking agency pushback

Nielsen guarantees will remain an option, at least for now, as YouTube joins Amazon in alt currency movement. Continue reading at Advertising Age

[ Advertising Age | 2023-08-21 09:00:00 UTC ]
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Author Michelle Tea Launches Dopamine Books

Michelle Tea always wanted to become a publisher. And after a decade of helming imprints at established presses, she’s finally in the driver’s seat of her own nonprofit press, Dopamine Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
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Paramount and Omnicom testing Nielsen measurement alternatives in buy-side platforms

Partnership will test buy-side systems’ ability to run on alternative currencies, and what it means for next steps. Continue reading at Advertising Age

[ Advertising Age | 2023-08-17 14:00:00 UTC ]
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EveryLibrary and Book Riot Partner to Launch Parent Perceptions Survey on Public Libraries and Current Issues

An upcoming national survey on the parental perceptions of public libraries will launch in early September. Continue reading at Book Riot

[ Book Riot | 2023-08-15 13:09:24 UTC ]
More news stories like this | News stories tagged with: #current issues #parental perceptions #early september #public libraries


NASA+ is the space agency's very own streaming platform

NASA is launching its very own streaming platform called NASA+ sometime this summer. While the space agency already livestreams launches and other events on its website, NASA+ will feature not just live broadcasts, but also collections of original video series. A handful of the first shows on... Continue reading at Engadget

[ Engadget | 2023-07-28 06:30:42 UTC ]
More news stories like this | News stories tagged with: #android apps #mobile devices #mobile browsers #media players #apple tv #fire tv #digital presence #search function #beta version #libraries


Binc Launches Business Incubator for BIPOC Booksellers

The Book Industry Charitable Foundation has announced BincTank, a new business incubator offering mentorship and support for BIPOC booksellers. The program will run for three years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bipoc booksellers #announced binctank #book industry


Binc Launches Business Incubator for BIPOC and LGBTQ Booksellers

Book Industry Charitable Foundation has announced BincTank, a new business incubator offering mentorship and support for booksellers looking to open stores serving historically underrepresented or marginalized communities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #announced binctank #book industry


Exclusive: Mailchimp Owner Intuit Launches Media Network for Small Businesses

Financial services giant Intuit is launching a small business-focused media network, letting advertisers target customers across the web and tapping into a new revenue line, executives exclusively told Adweek. The venture, called SMB MediaLabs, will let advertisers target the customers of... Continue reading at AdWeek

[ AdWeek | 2023-07-24 10:13:48 UTC ]
More news stories like this | News stories tagged with: #small businesses #advertisers target #including audio #online publishers #digital media


HarperCollins Focus Launches Spanish-Language Imprint

HarperCollins Focus is launching HarperEnfoque. The new imprint, based in Nashville, will offer original works in Spanish as well as translations of bestselling English-language books, focused on "empowering lives and fostering change." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-24 04:00:00 UTC ]
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DPLA Launches ‘Geo-targeted’ Banned Book Club via Palace E-book App

The new program utilizes GPS-based “geo-targeting” to show readers the books that have been banned in their area, making e-book versions available to borrow digitally. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #show readers #e-book #banned book


Booksellers Launch New Translation Book Prize

Two Pacific Northwest–based book workers have cofounded the Cercador Prize for Translation. A committee of five booksellers will nominate titles and award a winning translator $1,000. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-07 04:00:00 UTC ]
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Crikey’s silence deafening as Guy Rundle launches new book | Weekly Beast

The site hasn’t published anything by its correspondent-at-large since he was roundly condemned for a piece about Brittany Higgins. Plus: News Corp at odds with the press councilFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily... Continue reading at The Guardian

[ The Guardian | 2023-07-07 02:47:34 UTC ]
More news stories like this | News stories tagged with: #free morning #brittany higgins #latest updatesget #free app #guardian australia #news corp