Condé Nast is throwing down the gauntlet to cable TV and "dated DIY and renovation formats" of its popular programs, the company said ahead of an event celebrating the launch of Home/Made, its new network of home-focused content pulled from across many of its brands and targeting millennial homeowners. Tennis star Maria Sharapova joined several of the company's most influency editors for an upfronts-style series of talks positioning the new launch for advertisers, held high up on the 64th floor of One World Trade Center Tuesday morning. Jeff Barish, Condé Nast's chief industry officer—home, kicked off the program by highlighting the disconnect between linear cable networks like HGTV and the DIY Network, whose average viewer is in his or her 50's, and millennials, who represented the largest cohort of homebuyers in 2019 (37 percent, according to research from the National Association of Realtors). Many of the biggest names in TV—Giada De Laurentiis, the "Property Brothers," late night talk show hosts—Barish said, don't have the same inroads with younger viewers as the influencers to whom Condé's brands have unique access, such as Bon Appétit food editor-turned-streaming star Claire Saffitz, or the interview subjects featured in Vogue's "73 Questions," videos, which regularly generate millions of views on YouTube. "They are aware of Giada," Barish said, "but they fangirl over Claire." On a panel hosted by Nora Taylor, editor of Architectural Digest's millennial-focused... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-02-25 20:12:46 UTC ]
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Adweek, the leading source of news, insights and intelligence for the marketing and advertising industry, today announced it has hired former Vice President and General Manager of People, Zoe Ruderman as Chief Content Officer and Drew Schutte, former executive at Conde Nast titles The New... Continue reading at AdWeek
[ AdWeek | 2023-11-30 19:30:00 UTC ]
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Categorising fiction may help to sell books, but it says little about how writers write or readers readIn her Reith lecture of 2017, recently published for the first time in a posthumous collection of nonfiction, A Memoir of My Former Self, Hilary Mantel recalled the beginnings of her career as... Continue reading at The Guardian
[ The Guardian | 2023-11-27 12:30:00 UTC ]
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Bookseller Katherine Morgan has founded her own online bookstore—all while working two gigs at Bookshop.org and Powell's City of Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-27 05:00:00 UTC ]
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During News Corp’s and IAC’s latest earnings calls, the publishers reiterated their anger toward generative AI companies scraping their content without permission or payment — and what they think the next steps will be. Continue reading at Digiday
[ Digiday | 2023-11-17 05:01:00 UTC ]
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Revenue in the quarter ended September 30, 2023, rose 8% over fiscal 2023 at HarperCollins, and profits jumped 67%. Executives at parent company News Corp expect the publisher to show marked improvement over last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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Three of the Big Five publishers struggled in the first nine months of 2023, according to recent financial results, as the industry coped with sagging sales and rising costs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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Exclusive: Meta suspended RMIT FactLab from Facebook’s fact-checking program after no campaigners claimed it was biasedFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastFacebook has agreed to reinstate RMIT FactLab to... Continue reading at The Guardian
[ The Guardian | 2023-11-08 02:03:36 UTC ]
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Joy Buolamwini, author of "Unmasking AI: My Mission to Protect What Is Human in a World of Machines," joins the L.A. Times Book Club on Nov. 14. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-11-03 00:31:12 UTC ]
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A new book argues that corporate publishing has transformed what it means to be an author. Continue reading at New Yorker
[ New Yorker | 2023-11-01 10:00:00 UTC ]
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U.S. prisons have banned tens of thousands of books and remain the largest purveyors of censorship. Continue reading at Book Riot
[ Book Riot | 2023-10-30 10:40:00 UTC ]
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BuzzFeed is negotiating a sale of much of Complex Networks for under $140 million, less than half of what it paid to acquire it two years ago. Continue reading at The New York Times
[ The New York Times | 2023-10-27 16:26:21 UTC ]
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Police services across Canada in early October saw a demo of Fusus — a service that makes it easier for police to access privately owned security camera footage. It's becoming more common in America, but Canadian researchers have concerns it is overkill. Continue reading at CBC
[ CBC | 2023-10-27 08:00:00 UTC ]
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Allan says she doesn’t recall seeing a male politician being drawn in such a wayFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe Victorian premier, Jacinta Allan, has slammed a News Corp cartoon that depicts her... Continue reading at The Guardian
[ The Guardian | 2023-10-24 00:40:06 UTC ]
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The author Salman Rushdie is in Frankfurt as the recipient to receive the Peace Prize of the German Book Trade from the Börsenverein. The post At Frankfurt: Salman Rushdie’s News Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-10-20 15:58:21 UTC ]
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In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek
[ AdWeek | 2023-10-19 06:00:00 UTC ]
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The tech industry is reeling from the combination of a rough economy, the COVID-19 pandemic and some obvious business missteps. And while that led to job cuts in 2022, the headcount reductions have unfortunately ramped up in 2023. It can be tough to keep track of these... Continue reading at Engadget
[ Engadget | 2023-10-16 15:52:41 UTC ]
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We're now getting close to the end of Amazon's second Prime Day sale event for 2023. Most of the deals we're tracking are still live, so you can still shop early for the holidays — or buy something for yourself at a discount. If you missed out on the deals from the... Continue reading at Engadget
[ Engadget | 2023-10-11 22:10:30 UTC ]
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Star Trek: Prodigy has found a new streaming home with Netflix, after being both canceled by Paramount+ and completely deleted from the platform back in June. Not only will Netflix air the previously-released 20-episode first season later this year, but it’s also putting... Continue reading at Engadget
[ Engadget | 2023-10-11 18:30:15 UTC ]
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We're into day two of Amazon's second Prime Day sale event for 2023, and it's still a great opportunity to shop for your holiday gifts early — or get something for yourself. If you missed out on any of the deals from the company's Prime Day event in July, this year's... Continue reading at Engadget
[ Engadget | 2023-10-11 14:20:09 UTC ]
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Murdoch papers declare the premier’s electoral popularity was a ‘cult’ and his legacy nothing but a state ‘deep in debt’Follow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe Sunday Herald Sun’s front-page photo of the... Continue reading at The Guardian
[ The Guardian | 2023-09-27 03:28:06 UTC ]
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