Children's marketing competition deadline extended

The deadline for the first Bookseller marketing competition has been extended until the 18th September, giving publishers until this Friday to enter their campaigns. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-09-17 00:00:00 UTC ]
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The ToC Perspective: A Call for a Unified E-book Market

Imagine buying a car that locks you into one brand of fuel. That new BMW only runs on BMW gas. There are plenty of BMW gas stations around, so convenience isn't an issue. But if a different brand of gas station offers a discount, a membership program, or some other marketing campaign, you can't... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #membership program #marketing campaign


WHS launches R&J children's promotion

W H Smith has launched its new Richard & Judy Children’s Book Club promotion with a... Continue reading at The Bookseller

[ The Bookseller | 2012-02-02 00:00:00 UTC ]
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W H Smith ‘won market share’ at Christmas

W H Smith says it increased its market share over the Christmas period, with retail analysts... Continue reading at The Bookseller

[ The Bookseller | 2012-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christmas period #market share


Moving Toward A Hybrid Market

Even as more consumers buy dedicated digital reading devices and tablets, a hybrid market for books is developing in which readers will buy both print and digital books. That was one of the main conclusions from Verso Digital’s “2011 Survey of Book-Buying Behavior,” presented by the company’s... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital books #hybrid market #book-buying behavior


Pearson reports 'competitive' year

Digital services and expansion into emerging economies are leading Pearson’s economic... Continue reading at The Bookseller

[ The Bookseller | 2012-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pearson reports #digital services


Appleton to head fiction at Hodder Childrens Books

Jon Appleton has been appointed to the newly-created post of editorial director for fiction at... Continue reading at The Bookseller

[ The Bookseller | 2012-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #head fiction #newly-created post


YA market ripe for digital, say publishers

Children's publishers remain confident that the printed book will be the dominant format for... Continue reading at The Bookseller

[ The Bookseller | 2012-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #printed book


Thames & Hudson to expand children's list

Illustrated publisher Thames & Hudson is to expand its children's list with new non-... Continue reading at The Bookseller

[ The Bookseller | 2012-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thames hudson


Haines joins Penguin Children's in new media role

Penguin Children's Group has created the role of acquisitions manager for its media and... Continue reading at The Bookseller

[ The Bookseller | 2012-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin children #acquisitions manager


Media Decoder Blog: A New Children's Book Parodies a Beloved Classic

"Goodnight iPad" is a bedtime tour of our electronic lives, mimicking the tone of the classic "Goodnight Moon." Continue reading at The New York Times

[ The New York Times | 2011-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #beloved classic #goodnight ipad #goodnight moon


New app route for Macmillan Children's

Macmillan Children's Books has launched its first app, Dear Zoo, ahead of the 30th... Continue reading at The Bookseller

[ The Bookseller | 2011-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan children #dear zoo


Digital marketeers set for busy Christmas Day

Publishers are planning to up their marketing campaigns over the crucial festive period,... Continue reading at The Bookseller

[ The Bookseller | 2011-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaigns


Bloomsbury Institute enters reader events market

Bloomsbury has set up a literary events arm called Bloomsbury Institute, hosting literary salons... Continue reading at The Bookseller

[ The Bookseller | 2011-12-09 00:00:00 UTC ]
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Amazon.com buys children's books list from Marshall Cavendish

Amazon.com has acquired 450 titles from publisher Marshall Cavendish, marking the retailer's... Continue reading at The Bookseller

[ The Bookseller | 2011-12-07 00:00:00 UTC ]
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Orion to extend early reader coverage for 2012

Orion is to extend its early reader series after achieving sales of 1.3 million units for the... Continue reading at The Bookseller

[ The Bookseller | 2011-12-05 00:00:00 UTC ]
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Good Housekeeping launches £25k novel competition

Good Housekeeping has launched a £25,000 competition for budding novelists in association... Continue reading at The Bookseller

[ The Bookseller | 2011-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good housekeeping


Academic sector outperforming market

The surge of students attending higher education institutions ahead of funding changes in 2012... Continue reading at The Bookseller

[ The Bookseller | 2011-11-28 00:00:00 UTC ]
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Scholastic targets younger market

Scholastic UK is building its younger fiction in order to replicate its strength in the Young... Continue reading at The Bookseller

[ The Bookseller | 2011-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scholastic uk


Ribblestrop scoops Guardian Children's Book Award

Written By: Caroline Horn Publication Date: Fri, 11/11/2011 - 07:30 Return to Ribblestrop by Andy Mulligan (Simon & Schuster Children's Books) has been awarded the Guardian Children's Book Award, beating off shortlisted titles including David Almond's My Name is Mina and Simon Mason's Moon... Continue reading at The Bookseller

[ The Bookseller | 2011-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book award #guardian children #simon mason


Mabecron moves into children's fiction

Written By: Caroline Horn Publication Date: Mon, 07/11/2011 - 08:30 Independent bookseller Ron Johns is moving into children’s fiction publishing, following a number of successes as a publisher of picture books and coffee-table books under the ­Mabecron Books imprint. Johns, who owns bookshops... Continue reading at The Bookseller

[ The Bookseller | 2011-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture books #coffee-table books #owns bookshops #st ives #local authors #publishing titles