ChatGPT is suddenly everywhere. Are we ready?

For a product that its own creators, in a marketing pique, once declared “too dangerous” to release to the general public, OpenAI’s ChatGPT is seemingly everywhere these days. The versatile automated text generation (ATG) system, which is capable of outputting copy that is nearly indistinguishable from a human writer’s work, is officially still in beta but has already been utilized in dozens of novel applications, some of which extend far beyond the roles ChatGPT was originally intended for — like that time it simulated an operational Linux shell or that other time when it passed the entrance exam to Wharton Business School.The hype around ChatGPT is understandably high, with myriad startups looking to license the technology for everything from conversing with historical figures to talking to historical literature, from learning other languages to generating exercise routines and restaurant reviews.But with these technical advancements come with a slew of opportunities for misuse and outright harm. And if our previous hamfisted attempts at handling the spread of deepfake video and audio technologies were any indication, we’re dangerously underprepared for the havoc that at-scale, automated disinformation production will wreak upon our society.NurPhoto via Getty ImagesOpenAI’s billion dollar origin storyOpenAI has been busy since its founding in 2015 as a non-profit by Sam Altman, Peter Thiel, Reid Hoffman, Elon Musk and a host of other VC luminaries, who all collectively... Continue reading at 'Engadget'

[ Engadget | 2023-02-03 18:00:31 UTC ]

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Ro’s vp of growth Will Flaherty: ‘There’s no silver bullet for attribution’

As Ro, the parent company of telemedicine brands Ro, Rory and Zero, looks to diversify its marketing mix, the company is looking to partner more with institutions that its target audience already trusts. Earlier this month, Roman, its men's focused brand which sells generic hair loss and... Continue reading at Digiday

[ Digiday | 2019-06-26 04:00:25 UTC ]
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Whose ad spending is up? The big FANG theory

When it comes to ad spending, the FANG gang has developed some serious teeth. For the first time, all four FANG companies—Facebook, Amazon, Netflix and Google parent Alphabet—rank among the top 100 spenders in Ad Age Leading National Advertisers 2019. FANG—Wall Street lingo for these internet... Continue reading at Advertising Age

[ Advertising Age | 2019-06-25 07:00:00 UTC ]
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Beats names new CMO

As it strengthens its in-house team, Beats by Dr. Dre has tapped a new top marketer. Chris Thorne, a veteran with stints at the Honest Co. and health care company Forward, joined the Apple-owned brand as chief marketing officer on Monday. Beats President Luke Wood noted in a statement that... Continue reading at Advertising Age

[ Advertising Age | 2019-06-24 19:50:13 UTC ]
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BuzzFeed News Is Part of a Union Wave at Digital Media Outlets

The site’s journalists took part in an IRL protest after a series of tweets criticized the company’s refusal to recognize their affiliation with the News Guild. Continue reading at The New York Times

[ The New York Times | 2019-06-18 22:31:39 UTC ]
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Bud Light brings back ‘Real Men of Genius’ with new twist for digital age

Bud Light’s “Real Men of Genius” campaign--which set a new standard for funny radio ads--is being resurrected for the social media age. The brew is rebranding the campaign “Internet Heroes of Genius” and running them exclusively on digital, including on streaming audio services Spotify and... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 10:00:00 UTC ]
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Facebook says 'most people' likely had their data scraped from its platform

Facebook has announced a sweeping overhaul of its data collection rules, and revealed that most people's accounts were likely targets of "scraping" by malicious actors.Mike Schroepfer, chief technology officer, on Wednesday published a blog post outlining nine areas where Facebook would focus on... Continue reading at Advertising Age

[ Advertising Age | 2018-04-05 00:00:00 UTC ]
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Tech-transformed research at Mendeley

Mendeley's co-founder Jan Reichelt is focused on the end user. He speaks to Benedicte Page. Continue reading at The Bookseller

[ The Bookseller | 2016-04-30 00:00:00 UTC ]
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Digital media needs to make user experience a priority — or else

User experience is about empathy for the end user, Barbarian Group's Colin Nagy said on the Digiday Podcast. Many publishers miss that as they strive to churn pageviews and banner ad impressions. The result: navigating digital media is like walking on a sticky movie theater floor. The post... Continue reading at Digiday

[ Digiday | 2016-01-15 00:00:00 UTC ]
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Kodansha Launching Subsidiary to Expand Digital Distribution

Japanese manga publisher Kodansha has partnered with a San Francisco startup incubator to create Kodansha Advanced Media, which will handle the digital distribution of its manga and non-manga ebook catalog. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
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CUP extends OA at LBF

Cambridge University Press has boosted its Open Access (OA) programme to monographs, after launching a new service at the London Book Fair this week. The OA Monograph Publishing Service will enable CUP authors to print Gold OA monographs (which are freely available to the end user) for books of... Continue reading at The Bookseller

[ The Bookseller | 2015-04-17 00:00:00 UTC ]
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Take Note, Facebook: How Colleges Are Training Designers To Treat Users Like More Than Lab Rats

Students at MIT, Stanford, and elsewhere are learning to build technology products with user well-being in mind.Facebook sparked outrage this summer when it published results of a study conducted on unwitting users. The study looked at whether people who were shown more positive or negative... Continue reading at Fast Company

[ Fast Company | 2014-11-10 00:00:00 UTC ]
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Issuu Releases iOS8 App, Partners with Jumpstart

Issuu, a digital distribution and reading platform, has launched a new iOS app and announced a partnership with national literacy organization Jumpstart. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-16 00:00:00 UTC ]
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German Publisher Makes Digital Move in the U.S.

German publisher Bastei Lubbe is the latest overseas publisher to use digital distribution to enter the U.S. market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-29 00:00:00 UTC ]
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Big buys give Hearst second life

Though its headquarters building rises 46 stories over Central Park, and though its biggest magazine franchise, Cosmopolitan, sells more than a million copies on newsstands every month, Hearst Corp. is still, in some ways, little known to the general public. Certainly few people would guess that... Continue reading at Crains New York

[ Crains New York | 2013-11-17 00:00:00 UTC ]
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Can Digital and Print Peacefully Coexist in the World of Comic Books?

While digital distribution has roiled the newspaper, book publishing and music industries, a different story may be playing out in the world of comic books. Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2013-10-10 00:00:00 UTC ]
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Firebrand Signs Courier Corporation

Courier's publishing brands, including Dover Publications, Research & Education Association, and Creative Homeowner will use Firebrand's platforms for digital distribution. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-26 00:00:00 UTC ]
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Facebook's new face recognition policy astonishes German privacy regulator

A German privacy regulator is astonished that Facebook has added facial recognition to a proposed new privacy policy it published on Thursday. "It is astonishing to find the facial recognition again in the new proposed privacy policy that Facebook published yesterday. We therefore have directly... Continue reading at PC World

[ PC World | 2013-08-30 00:00:00 UTC ]
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B&N Not Selling Retail Business; Outlines New Strategies

In a conference call B&N executives cited the importance of device production to content providers, pointed to the advantages of its physical stores in conjunction with digital distribution and outlined new strategies to address mounting Nook Media losses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-21 00:00:00 UTC ]
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