If you thought that just because you simply survived the recession youre in the clear, think again. Those of us who were able to continue innovating are on the right track, but theres still much work to do. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
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When Walgreens launched a new loyalty program for its beauty lines in 2016, it coupled it with an advertising campaign to drive signups. As part of this campaign, it turned to the USA Today Network to reach its target audience: Women. What’s odd about picking the USA Today Network for this... Continue reading at Folio Magazine
[ Folio Magazine | 2018-07-23 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about today: On Saturday, Fiat Chrysler... Continue reading at Advertising Age
[ Advertising Age | 2018-07-23 00:00:00 UTC ]
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"Everyone who has seen 'The Social Network' knows the story of Facebook's founding," Adam Fisher writes at the start of "Sex, Beer, and Coding: Inside Facebook's Wild Early Days" in Wired. The article sets up an excerpt from "Valley of Genius: The Uncensored History of Silicon Valley," Fisher's... Continue reading at Advertising Age
[ Advertising Age | 2018-07-11 00:00:00 UTC ]
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Miriam Sontz, CEO of the indie Oregon bookstore chainlet, will step down in January 2019. Emily Powell, president and owner, and John Kingsbury, COO, will assume Sontz's responsibilities after her departure. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-10 00:00:00 UTC ]
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After Parneros’s firing, publishers offer ideas for what characteristics they would like to see in B&N’s next leader—who would be its fifth in five years. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-06 00:00:00 UTC ]
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Barnes & Noble's sudden firing of its CEO after only 14 months on the job dealt another setback to the embattled book seller as it struggles against stiffer competition from Amazon.The sudden vacancy at the top leaves Barnes & Noble treading water while it looks for a new leader, says... Continue reading at Advertising Age
[ Advertising Age | 2018-07-05 00:00:00 UTC ]
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Barnes & Noble has fired CEO Demos Parneros for violating company policies and said he'll exit the post without severance.A spokeswoman declined to say why he'd been terminated. It was "not due to any disagreement with the company regarding its financial reporting, policies or practices or... Continue reading at Advertising Age
[ Advertising Age | 2018-07-04 00:00:00 UTC ]
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In a brief statement released late Tuesday afternoon, B&N said CEO Demos Parneros was terminated for “violations of the Company’s policies." Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-03 00:00:00 UTC ]
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Dr. Atul Gawande, a surgeon and bestselling author, has been named chief executive of a venture sponsored by Amazon.com Inc., JPMorgan Chase & Co. and Warren Buffett’s Berkshire Hathaway Inc. that aims to bring down those three firms’ healthcare costs. The companies announced the appointment... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-06-20 00:00:00 UTC ]
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The market is 'robust and solid,' the BookExpo audience hears from three of the biggest books CEOs in the world. It's just the consumers who keep changing. The post BookExpo’s Roundtable With CEOs Cites Stability, Growth, Promise for Books Ahead appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-06-01 00:00:00 UTC ]
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For the book business, print and digital markets have found balance, CEOs say, but political instability in the culture at large remains a cause for concern. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-05-31 00:00:00 UTC ]
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The global chief of Penguin Random House names Kristin Cochrane to the role of CEO in Canada. And in Sweden, the national universities' and research consortium says it can't get the open-access arrangements it needs from Elsevier. The post Industry Notes: Canada’s PRH Gets a Female CEO;... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-05-18 00:00:00 UTC ]
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Kristin Cochrane will be elevated to CEO of PRH Canada on July 1, as Brad Martin retires after five years in the role. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-05-17 00:00:00 UTC ]
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The FT today published a fascinating interview with Thomas Middelhoff, the former CEO of Bertelsmann, the German media giant. Middelhoff became a star during the dot-com boom—his $50 million investment in AOL became a $7 billion exit five years later—and then his star fell. Middelhoff ended up... Continue reading at Slate
[ Slate | 2018-05-12 00:00:00 UTC ]
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Announcing its policy change less than a month before GDPR goes into effect, Google has left publishers scrambling to make sense of its new rules. The post Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
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Compensation for Time Warner Chief Executive Jeffrey Bewkes — who is hoping to take a victory lap after orchestrating the sale of his company to AT&T — soared to $49 million in 2017, according to a regulatory filing. His 2017 compensation was 50% higher than the previous year, when he... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-04-28 00:00:00 UTC ]
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Elliott Advisors, a U.S. investment firm, has agreed to buy U.K. bookstore chain Waterstones for an undisclosed sum. James Daunt will remain CEO. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-04-26 00:00:00 UTC ]
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BookExpo announced two panels that will be held at its forthcoming trade show featuring a number of industry CEOs and leaders, including the top executives at Penguin Random House, Simon & Schuster and Macmillan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-04-19 00:00:00 UTC ]
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Time Warner Inc.’s chief executive testified Wednesday that the government’s assertions that AT&T Inc. wanted to buy the company to use its programming as leverage over distributors “makes no sense” because it would limit viewership. “I think it’s ridiculous. It’s not how this works,” Jeff... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-04-18 00:00:00 UTC ]
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Facebook Inc. Chief Executive Mark Zuckerberg faced criticism Tuesday from senators over his company’s handling of user data in a Capitol Hill hearing that could amount to a reckoning on the technology industry and its practices. “Let me just cut to the chase. If you and other social media... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-04-11 00:00:00 UTC ]
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