Cannes Today—Twitter and Meta make pitches, Omnicom hooks up with Google AI and Grand Prix latest

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here.  For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta hearts AI Twitter gave up its beach and new CEO Linda Yaccarino is not in the south of France; she is apparently sipping cold beverages elsewhere. But the platform owned by Elon Musk still sent some ad sales folks to Cannes where they are trying to convince advertisers the company cares about brand safety, Ad Age’s Garrett Sloane reports.  Twitter today announced it is talking with ad viewability and verification firm Zefr. Meantime, Chris Riedy, Twitter’s head of ad sales, tweeted that “more than 75% of 2022’s Top 100 advertisers have returned to paid media on Twitter.” And Tim Perzyk, VP of marketing and research at Twitter, used the platform to solicit Cannes gatherings, saying, “If you’re not already meeting with us, give us a shout.” Twitter competitor Meta—which does have a beach—is plugging its brand safety tools as a strength, while also touting plans to serve more ads into Reels. And the Facebook owner is talking a lot about AI, like just about everyone else. Get all the details of Meta’s Cannes sales pitch here. NBCU's new global playYaccarino’s former company, NBCUniversal, tried to gain some of its own Cannes buzz by announcing a global expansion of its One... Continue reading at 'Advertising Age'

[ Advertising Age | 2023-06-20 20:38:54 UTC ]
News tagged with: #kendrick lamar #short film #beautiful life #nielsen

Other Publishing stories related to: 'Cannes Today—Twitter and Meta make pitches, Omnicom hooks up with Google AI and Grand Prix latest'


Latest Digital IQ Index Says Top-Ranked TIME is “Genius”

TIME is ranked number one in the latest Digital IQ Index from "digital innovation think tank" L2 that measures the digital aptitude and ad revenue-per-page of 87 magazine brands.The rankings were developed by NYU Stern professor Scott Galloway. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital innovation


Early Google Hire Tells All

Adweek: You left Google after its IPO in 2005. Why publish your book [I’m Feeling Lucky: Confessions of Google Employee Number 59] now? I kind of went back and forth on it. But after a couple of years, I just kept bumping into Google everywhere. I kept seeing the logo, I kept using it, I kept... Continue reading at AdWeek

[ AdWeek | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #classic literature


Google Books Bows to New Apple App Store Rules

The Google Books iOS app is now in line with Apple's newly enforced rules that ban links bypassing Apple's own in-app purchase mechanism, which means Apple can retain its 30 percent cut. Continue reading at PC World

[ PC World | 2011-07-26 00:00:00 UTC ]
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Fast Chat: Google Gets a Magazine

Why is Google making a magazine? Think Quarterly really came to be out of the insight that, at Google, we use research and analysis from inside Google and outside to inform our own decision-making and products. And we realized that a lot of our partners wanted access to the same kinds of... Continue reading at AdWeek

[ AdWeek | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good job #team working #editorial process #future issues


Digital makes 75% of Informa sales

Written By: Graeme Neill Publication Date: Tue, 26/07/2011 - 08:55 Digital is accounting for 75% of Taylor & Francis' parent company Informa's publishing sales, as it revealed half-year profits increased by 14.3% to £55.2m. For the first half of 2011, Informa's sales increased by 1.7% to... Continue reading at The Bookseller

[ The Bookseller | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taylor francis #publishing sales #sales increased


Forbes Media Makes Minority Investment in Startup of Ex-Fortune Editors

Forbes Media has struck a strategic partnership with Techonomy Media, a new media business founded last year by former Fortune magazine editors and writers David Kirkpatrick, Peter Petre and Brent Schlender. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #forbes media #strategic partnership #brent schlender


iRiver Story HD: First Dedicated E-Reader for Google eBooks:

The launch of a $140 dedicated eBooks reader puts Google's store more directly in opposition to the Nook and Amazon's Kindle. The iRiver Story goes on sale July 17 at Target. Continue reading at PC World

[ PC World | 2011-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dedicated e-reader #google ebooks


Google launches first e-reader

Written By: Katie Allen Publication Date: Tue, 12/07/2011 - 08:30 Google has launched a branded e-reader, the first device to be integrated with the Google ebooks platform. The internet giant teamed up with manufacturer iriver to produce the iriver Story HD, which goes on sale at Target on... Continue reading at The Bookseller

[ The Bookseller | 2011-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google launches


Uh-oh, Kindle, Nook, the first Google e-reader is here

By Tim Conneally, Betanews The first e-reader to be integrated with Google eBooks is from iriver and will be exclusive to Target in the US. Continue reading at Betanews

[ Betanews | 2011-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tim conneally #google ebooks


Google's eBooks Platform Gets Its First Dedicated E-Reader

The first dedicated Google eBooks e-reader is finally headed to market. On July 17, the $139.99 iriver Story HD, will land on the shelves of Target stores nationwide, becoming the first e-reader to allow users to browse, buy and download Google eBooks directly over Wi-Fi. Continue reading at AllThingsD

[ AllThingsD | 2011-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dedicated e-reader #ebooks platform


Google Highlights Individual Content Creators

In the meat grinder of digital content, search results, link journalism and aggregators can often blur the origins of a story, let alone the identity of the author behind it. Now Google is launching a program that highlights the people creating the content in search results. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #search results


Google Analytics Adds Social Engagement Tracking

On the heels of Google's two social media announcements—its +1 buttons and more recent Google+—the company has just announced the ability to track social engagement and activity in its Analytics package. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
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Google Faces Claim for €295M Damages in French Court

A French publishing company has filed suit against Google, alleging anti-competitive practices and claiming €295 million (US$420 million) in damages. Continue reading at PC World

[ PC World | 2011-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #filed suit #$420 million


Salon CEO Gingras to Head Up News at Google

Richard Gingras, the chief executive of Salon Media Group, said on Wednesday he is leaving the online publisher to become global head of news products for Google Inc. Continue reading at AllThingsD

[ AllThingsD | 2011-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global head #news products #richard gingras #online publisher


Salon CEO Richard Gingras Leaves, Set to Join Google

Richard Gingras, who acted as CEO of the Salon Media Group for the past two years, is leaving the company to join search giant Google as global head of news products. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #join google #richard gingras #global head #news products


HarperCollins makes senior promotions

Written By: Charlotte Williams Publication Date: Wed, 22/06/2011 - 12:07 HarperCollins has made a series of senior level promotions, with current commercial managing director Simon Johnson becoming managing director, HarperCollins, and Tom Fussell moving into the role of group commercial... Continue reading at The Bookseller

[ The Bookseller | 2011-06-22 00:00:00 UTC ]
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Digital makes territorial rights "obsolete", claims Charkin

Written By: Philip Jones Publication Date: Wed, 22/06/2011 - 16:00 Territorial rights are "obsolete", and contribute to the erosion of publishers' margins, but publishing remains an "intimate" business that would not be improved if local nuances are not respected, delegates at Publishers... Continue reading at The Bookseller

[ The Bookseller | 2011-06-22 00:00:00 UTC ]
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British Library signs partnership deal with Google

Written By: Philip Jones Publication Date: Mon, 20/06/2011 - 09:43 The British Library has signed a deal with Google, which will see one of the largest collections of books and pamphlets in the world made available and searchable online for the first time. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british library #largest collections


Google Launches Affiliate Program for EBooks

Google has launched an affiliate program for its eBooks service, offering to pay commissions to Web publishers who promote titles on their sites and send buyers... Continue reading at PC World

[ PC World | 2011-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #affiliate program #web publishers #promote titles


Google Officially Buys Admeld

Last week, TechCrunch reported that Google was in talks to buy display advertising company Admeld for $400 million. Now, it looks like the deal has been closed. Google announced Monday that it had signed a deal to officially acquire Admeld. Financial terms of the acquisition weren't disclosed,... Continue reading at AdWeek

[ AdWeek | 2011-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #googles head #display advertising #neal mohan #ad networks #ad servers