The Read Legally public awareness campaign was launched to discourage Russians from downloading pirated ebooks, equating it with stealing from authors. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2013-07-01 00:00:00 UTC ]
Clothing brand Barbour is basing its Christmas campaign on Raymond Briggs’ The Snowman and The Snowdog, in a collaboration with Penguin Ventures. Continue reading at The Bookseller
[ The Bookseller | 2016-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#penguin ventures
#christmas campaign
#raymond briggs
Campaigns for Richard Dawkins, Max Porter and Chris Packham are among the winners of the Book Marketing Society awards for the May-August 2016 season. Continue reading at The Bookseller
[ The Bookseller | 2016-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#richard dawkins
#max porter
#chris packham
In the quest for new sources of revenue, publishers have been launching subscription programs and events series. Condé Nast's Wired Media Group is going a step further with a membership program for executives who want to keep up with technology. The $4,000-a-year program blends events, content... Continue reading at Digiday
[ Digiday | 2016-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#revenue streams
#membership program
Waterstones has pledged to raise more money for Oxfam after an “escalation” in the humanitarian refugee crisis in Europe stemming from war-torn Syria. Continue reading at The Bookseller
[ The Bookseller | 2016-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#waterstones launches
#refugee campaign
HarperCollins has launched an outdoor marketing campaign for A Sticky Note Guide to Life by cartoonist Instachaaz (Chaz Hutton). Continue reading at The Bookseller
[ The Bookseller | 2016-10-27 00:00:00 UTC ]
More news stories like this |
Facebook will be promoting Live through television ads, billboards, and even buses. Facebook will be promoting Live through television ads, billboards, and even buses.Since the launch of Facebook Live last April, there have been broadcasts shot on all seven continents and... Continue reading at Fast Company
[ Fast Company | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook live
#live broadcasts
#ad campaign
#outer space
#public figures
#vast majority
Self-published writers and digital only publishers will continue to grow their share of the digital content market while traditional publishers over-price ebooks, according to early results of the FutureBook Census, launched ahead of this year’s FutureBook Conference, taking place on 2nd December. Continue reading at The Bookseller
[ The Bookseller | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital census
#self-published writers
#early results
#launched ahead
#futurebook conference
#taking place
#2nd december
From 50 percent 'of all US Kindle author earnings,' Author Earnings now sees indie share dive below 40 percent, 'all the way back to early 2015 levels The post Author Earnings: Sharp Downturn in US Indie Ebook Share appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#author earnings
Amazon Inc and European Union regulators have started settlement discussions over the internet giant’s ebook deals with publishers, according to news reports. Continue reading at The Bookseller
[ The Bookseller | 2016-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#internet giant
#ebook deals
#news reports
If you have been looking for one more reason to become an Amazon Prime subscriber, the newly launched Prime Reading feature could just be the clincher. Prime Reading gives US subscribers access to a library of free Kindle ebooks, magazines, comics and other publications completely free of... Continue reading at Betanews
[ Betanews | 2016-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#top magazines
#free ebooks
#prime reading
#exclusive content
#rotating selection
#kindle device
Audible has launched an audio-visual campaign starring British actors Juliet Stevenson CBE and Eddie Marsan to demonstrate the "highly intimate, visceral nature" of the Audible experience. Continue reading at The Bookseller
[ The Bookseller | 2016-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#eddie marsan
Even oatmeal is going digital. To show that Quaker's oats are used to make more than just oatmeal, the PepsiCo.-owned brand is launching a campaign this weekend as part of a month-long effort the brand is dubbing 'Oatober.' Starting tomorrow, Quaker will start pumping out Facebook, Instagram... Continue reading at AdWeek
[ AdWeek | 2016-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#short period
#sponsored videos
#people connect
#marketing campaigns
#full-page ad
To properly celebrate the 20th anniversary of George R. R. Martin's best-selling A Game of Thrones, there's a new iBooks edition of the series that offers features to help you keep up with all of the action. The first installment is officially called... Continue reading at Engadget
[ Engadget | 2016-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#20th anniversary
#officially called
Emma Finnigan, previously William Heinemann and Windmill publicity director at Penguin Random House, has launched her own PR agency: Emma Finnigan PR. Continue reading at The Bookseller
[ The Bookseller | 2016-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pr agency
A wave of new books looks to help readers plumb ordinary life for deeper meaning. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-09-23 00:00:00 UTC ]
More news stories like this |
Amazon’s dominance in the UK ebook market is so huge that other competitors are left "fighting for scraps” tech entrepreneurs have said. Continue reading at The Bookseller
[ The Bookseller | 2016-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ebook market
E-book sales rose to 5% from 4% of French publishers’ turnover last year, but are expected to fall sharply as a share of the total by 2020, according to the third annual survey carried out by consultants KPMG. Continue reading at The Bookseller
[ The Bookseller | 2016-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#french publishers
Sainsbury’s is pulling out of the ebook market and closing its digital entertainment offer. Continue reading at The Bookseller
[ The Bookseller | 2016-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ebook market
George R R Martin's UK publisher HarperCollins has said "nothing has been finalised regarding the publication or the date" of the author's much anticipated sixth book in the A Song of Ice and Fire series, after reports surfaced that it would be published in March next year. Continue reading at The Bookseller
[ The Bookseller | 2016-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fire series