Bloomsbury Targeting Digital Readers In New Global Campaign

Bloomsbury, with its new Just Great Reads promotion, is running what it is calling the "first ever" global marketing campaign targeted expressly at readers who favor devices. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]

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Frankfurt Book Fair 2013: The Digital Spotlight

Read the complete Frankfurt Book Fair 2013 Digital Spotlight in this Scribd reader Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-08 00:00:00 UTC ]
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In the Digital Publishing Era, Content Trumps Platform

The varied views from digital publishers on display at Berlin's Rewrite the Web event revealed one commonality: content always takes precedent over platform. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers


Frankfurt Book Fair 2013: Working the Digital Content Space

Uncertainty is one big obstacle holding publishers back from outsourcing their distribution, observes CEO Gareth Cuddy of ePubDirect. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-05 00:00:00 UTC ]
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Frankfurt Book Fair 2013: E-books Go Global

One of the allures of ebooks for American publishers is the opportunity the format provides to sell titles to international markets, free of the costs of printing—and shipping—books overseas. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american publishers #international markets


Reader’s Digest Partners With HMN, Turns to TV

CEO Robert Guth's plan to bring RDA Holding Co. back from insolvency called for a drastic rate base reduction for it's flagship magazine, Reader's Digest. Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #flagship magazine


Frankfurt Book Fair 2013: BookMachine: A Meetup for Global Book Professionals

On Wednesday, September 25, six speakers in six different cities around the world gave related presentations loosely organized around the effects of the digital transition on publishing, entrepreneurship, and the power of collaboration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital transition


Kindle Paperwhite review: Ebook reader gets warmer, faster

The new Kindle Paperwhite is like the old one, but with a better backlight and upgraded software. Continue reading at PC World

[ PC World | 2013-10-04 00:00:00 UTC ]
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Göteborg Book Fair: Sweden’s Global Gathering of Book Lovers

Last week's Göteborg Book Fair offered an overview of and new insights into what's hot and what's next in Swedish literature and publishing. Saskia Vogel reports. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global gathering #book lovers


Scribd, HarperCollins deal casts long digital shadow

Whether publishers want it or not, the Netflix model is coming to the book business.The San Francisco startup Scribd, best known as a site for posting PDFs of documents, announced Tuesday it is launching a multi-platform digital book subscription service that will provide access to a wide range... Continue reading at Crains New York

[ Crains New York | 2013-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agent #message directly #forrester research #attractive option


Page Turners: The Best Smartphone Apps for Serious Readers

Bookworms are always seeking new text to devour. These apps will help procure ebooks, stories from the web, audiobooks, and even dusty analog tomes.     Continue reading at Wired

[ Wired | 2013-09-25 00:00:00 UTC ]
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Troy Young Is Reinventing Hearst Digital With a Wrecking Ball

Unlike his buttoned-up peers in the executive suite at Hearst, Troy Young doesn't keep an office, nor does he wear designer suits to work. Rumors have even spread that he insisted on a contract provision saying he didn't need to wear a necktie. He says there's nothing about ties in the contract... Continue reading at Advertising Age

[ Advertising Age | 2013-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #executive suite #editorial mission #online properties


Will the Digital Era Produce as Influential a Book Critic?

Marcel Reich-Ranicki was a living embodiment of so much of 20th century German intellectual life. Will the internet era ever produce as influential a critic? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book critic #living embodiment #internet era


Bloomsbury signs three from Rundell

Bloomsbury has acquired three books from Katherine Rundell. The children's author was... Continue reading at The Bookseller

[ The Bookseller | 2013-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomsbury signs #katherine rundell


Sage launches social science campaign

Sage has launched a transatlantic campaign with other social science bodies to raise awareness of... Continue reading at The Bookseller

[ The Bookseller | 2013-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #raise awareness


YouTube Executive Heads to Digital Distributor OverDrive

Lee Milstein, who had been heading up YouTube's efforts to link up with news organizations, has left to become chief strategy officer at OverDrive, a company that distributes digital books to libraries. Cleveland-based OverDrive, which handles the Kindle Lending Library program for Amazon, plans... Continue reading at AllThingsD

[ AllThingsD | 2013-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news organizations #business development


Audiosocket’s Easy Listening Solution for Digital Music Rights

Music licensing on YouTube was thrust into the spotlight last month after the National Music Publishers Association filed a lawsuit against YouTube content network FullScreen over copyright infringement. As Brandon Martinez, co-founder/CEO of the digital music-focused INDMUSIC put it so... Continue reading at AdWeek

[ AdWeek | 2013-09-16 00:00:00 UTC ]
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Blackwell's to open digital development office

Blackwell’s is setting up a new digital development office with nine new members of staff.... Continue reading at The Bookseller

[ The Bookseller | 2013-09-09 00:00:00 UTC ]
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Digital Dominates Event Attendance Marketing

Arguably, the most important change in the event management business over the past decade has been the shift to digital attendance marketing. Continue reading at Folio Magazine

[ Folio Magazine | 2013-09-06 00:00:00 UTC ]
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Bloomsbury buys New Holland list

Bloomsbury has signed the natural history list from New Holland publishers, a total of more than... Continue reading at The Bookseller

[ The Bookseller | 2013-09-05 00:00:00 UTC ]
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Amazon Launches Kindle Reader With Goodreads Integration

Looks like Amazon is making good use of its Goodreads acquisition. When it debuted the latest Kindle e–reader Tuesday, among the features and specs touted––faster processor, higher–contrast screen, next–gen light––was Goodreads integration, giving readers a built–in community of 20 million to... Continue reading at Fast Company

[ Fast Company | 2013-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #price points #previous generation #selected books