Bloomberg Launches Green-Themed Quarterly Magazine

On Tuesday, Bloomberg Media launched Bloomberg Green, a new quarterly print magazine focused on climate change solutions. The latest offshoot of the "Bloomberg Green" brand, which first debuted in January, the print edition complements an existing web vertical and daily newsletter of the same name. Spread over more than 90 pages (of 100% recycled paper), the debut issue includes a cover story about how stimulus spending to help the economy emerge from the COVID-19 pandemic can be used to combat climate change, an opening column by Mike Bloomberg and a feature well that dives into Australia's water crisis, plastic waste and an assessment of Disney's impact on a Peruvian rainforest, in addition to data- and infographic-heavy regular departments that will look at both current climate-related news as well as emerging issues and solutions. “Through original reporting, visual storytelling, bold design and photography, we want the Bloomberg Green magazine to be a showcase of our best climate journalism," said Bloomberg editor-in-chief John Micklethwait in a statement. "Our ambition is to create something that readers keep for a long time, as a regular barometer of one of the most important topics of our era." Full-page advertisers include Amazon, HP, Morgan Stanley and the Paper and Packaging Board, among others. The first issue can be accessed for free here. Like Businessweek, the magazine is currently being positioned as an added benefit to "All-Access" subscriptions to... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-06-09 21:09:53 UTC ]

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Mark Millar's superhero rise from comic book nerd to Netflix winner

How Scotsman made multi-million pound leap from page to screen with sale of Millarworld titles to US streaming giantLike many comic book writers and artists, Mark Millar’s love of comics began as a young child when his older brother would take him to comic book shops. But now the Scottish author... Continue reading at The Guardian

[ The Guardian | 2017-08-09 00:00:00 UTC ]
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Libraries for gathering, not just books

Libraries from Massachusetts to California are expanding to more unusual offerings like clothing exchanges and tai-chi sessions. 'For a long time, we’ve tried to make sure people come in for more than checking out books,' says Leah Price, communications director for the Library Foundation of Los... Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-12-14 00:00:00 UTC ]
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The Washington Post Is Marketing Itself to Brands as a Testing Ground for Video Ads

One year ago, the Washington Post decided it was done working with third-party ad-tech partners and instead started building its own slick tools and ad formats to tackle industry problems like speed, fraud and viewability. So, it started an internal group called Research, Experimentation and... Continue reading at AdWeek

[ AdWeek | 2016-12-09 00:00:00 UTC ]
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Weekly E-Ranking: Merry's Four Waifs set chart record

Sales momentum could see The Girl on the Train reign for a long time yet on the Weekly E-Book Ranking. Continue reading at The Bookseller

[ The Bookseller | 2016-10-28 00:00:00 UTC ]
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From paying the bills, to £2,000 a day: making a killing from self-publishing

Her Last Tomorrow, Adam Croft’s latest DIY thriller, lifted his bedroom business into the sales stratosphere. He talks about paying off his mortgage in weeks and why he’s fine with publishers being ‘sniffy’“Could you murder your wife to save your daughter?” That’s the hook for a novel that has... Continue reading at The Guardian

[ The Guardian | 2016-06-02 00:00:00 UTC ]
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BEA 2016: Thomas Mullen: When Black Cops Didn’t Matter

Thomas Mullen has been playing with genres for a long time. He has mixed historical fiction with magical realism, played with the spy novel, and is now mixing a police procedural with a fact-based piece of historical fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-12 00:00:00 UTC ]
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BEA 2016: Brightness Falls in McCormick

It’s been a long time since Jay McInerney attended a BEA, “at least 10 years,” says the author, whose highly anticipated new novel, Bright, Precious Days (Knopf) will land in bookstores this August. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-11 00:00:00 UTC ]
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Everything You Should Read This Week

Welcome to the Slate Plus Digest, a weekly newsletter that provides you with great stuff to read from both inside and outside Slate. We’re combining What Happened at Slate This Week, our roundup of Slate stories, with Reading List, which pointed you to stories on other sites. There’s new stuff... Continue reading at Slate

[ Slate | 2016-01-16 00:00:00 UTC ]
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Bild and Amazon Cooperate on New German Bestseller List

For a long time, Der Spiegel published the only German bestseller list. Now, Bild and Amazon are cooperating to bring a new player to the game. The post Bild and Amazon Cooperate on New German Bestseller List appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-16 00:00:00 UTC ]
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Yeonmi Park: Interview

"I know what it means to be a slave, both physically and emotionally. I was physically free when I crossed that river, but I was emotionally enslaved for a long time after that. Now, for the first time, I own myself.” Twenty-one-year-old North Korean defector Yeonmi Park is telling me, via Skype... Continue reading at The Bookseller

[ The Bookseller | 2015-09-05 00:00:00 UTC ]
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These Are the 10 Magazines With the Biggest Mobile Readerships

Those lingering few who think mobile's not a big deal need only look to a new study from the Association of Magazine Media, which found 26 percent of magazines' total readership comes from smartphones and tablets. The MPA's monthly Magazine Media 360° report dissected publishers' online traffic... Continue reading at AdWeek

[ AdWeek | 2015-08-26 00:00:00 UTC ]
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Future of digital advertising: consumers and advertisers need a new deal

Free content on the web can only survive if consumers stop using ad blocking software but advertisers need to stop their ‘pay and spray’ approachThe sale of the Financial Times marked an important milestone in traditional media continuing it transformation into the digital world. Many... Continue reading at The Guardian

[ The Guardian | 2015-08-10 00:00:00 UTC ]
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Why ad buyers are slow to embrace attention metrics

Premium publishers have been pushing the idea of selling ads based on attention time, saying that the longer people spend on a site, the more value there is for advertisers. But some ad buyers aren’t biting. Too few publishers are selling this way. For some advertisers, the goal isn’t to be in... Continue reading at Digiday

[ Digiday | 2015-07-10 00:00:00 UTC ]
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Final Shutdown: Club Bertelsmann Closes Remaining Stores

Club Bertelsmann, Germanys first — and for a long time very successful — book club finally closed its last two retail stores on March 31st 2015. The post Final Shutdown: Club Bertelsmann Closes Remaining Stores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-04-06 00:00:00 UTC ]
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Lauren Oliver, author of Delirium trilogy: 'Writing is compulsive for me'

The bestselling young adult author wrote her first published novel on a BlackBerry while commuting. Now she has a fan base ardent enough to complain about the way she ended one bookLauren Oliver, a bestselling young adult writer whose latest book, Vanishing Girls, was published in the US last... Continue reading at The Guardian

[ The Guardian | 2015-03-19 00:00:00 UTC ]
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Penguin to publish Paris Lees memoir

Penguin has acquired the memoir of young transgender activist Paris Lees. The book, which is as yet untitled, is “an original literary endeavour throwing light on feminism, sexuality, upbringing and class”, said the publisher. Helen Conford, publishing director at Penguin Press, acquired the... Continue reading at The Bookseller

[ The Bookseller | 2015-01-08 00:00:00 UTC ]
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Fox’s Maria Bartiromo Follows Everyone From Matt Damon to Matt Drudge on Twitter

Specs Who Maria Bartiromo Claim to fame: Global markets editor, Fox Business Network; host of Opening Bell With Maria Bartiromo on Fox Business (weekdays at 9 a.m. ET) and Sunday Morning Futures With Maria Bartiromo on Fox News (Sundays at 10 a.m. ET) Base New York What’s the first information... Continue reading at AdWeek

[ AdWeek | 2014-09-16 00:00:00 UTC ]
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Anders Breivik is subject of Åsne Seierstad's new book

Norwegian author of The Bookseller of Kabul turns her attention home for 'the hardest book I have ever written'The award-winning Norwegian journalist Åsne Seierstad, best known for her account of an Afghan family living under the Taliban, The Bookseller of Kabul, has turned her attention to a... Continue reading at The Guardian

[ The Guardian | 2014-02-07 00:00:00 UTC ]
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Rubicon Project Sets $100M IPO Plan

The Rubicon Project, a digital advertising platform for buyers and sellers, has revealed its plans to sell its shares publicly. The LA-based company follows a number of ad tech firms that have tested public markets within the past year, including Criteo, RocketFuel, Tremor Video, YuMe among... Continue reading at AdWeek

[ AdWeek | 2014-02-05 00:00:00 UTC ]
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