This self-help book, which instructs people how to emulate the best qualities of cats, was helped along by an innovative marketing campaign in which its publisher reached out to cat lovers via Facebook. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2017-06-13 00:00:00 UTC ]
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After a brief stint at #1, Michael Lewis's "Flash Boys" fell four spots to #5 on Apple's iBooks bestseller list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-16 00:00:00 UTC ]
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With day one of the London Book Fair not yet closed, another book is emerging as a hot title: a memoir by "New Yorker" contributor Lauren Collins which has the working title, "French Lessons." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-08 00:00:00 UTC ]
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James Patterson and Marshall Karp's "NYPD Red 2," and "Shadow Spell," by Nora Roberts, were new to the top ten on Apple's iBooks bestseller list for the week ended March 31. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-02 00:00:00 UTC ]
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Picador has acquired world English language rights for All This Has Nothing To Do With Me (Tout... Continue reading at The Bookseller
[ The Bookseller | 2014-03-28 00:00:00 UTC ]
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The US Top 20 for week ending 23rd March has a decidedly chilly feel to it, as eight books... Continue reading at The Bookseller
[ The Bookseller | 2014-03-27 00:00:00 UTC ]
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TOC Bologna may be no more, but book fair attendees had a chance to get several perspectives on the ongoing impact of changing technologies on children’s publishing at the fair's first Digital Rights Workshop. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-27 00:00:00 UTC ]
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Two major players in online video advertising, Ebuzzing and Teads, are merging to create a new company with plans to list on the NASDAQ in 2015.Both companies are French, and have separately been developing "outstream" video advertising allowing the distribution of video advertising outside of... Continue reading at Advertising Age
[ Advertising Age | 2014-03-26 00:00:00 UTC ]
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Titles in Veronica Roth's Divergent series once again dominated Apple's iBooks bestseller list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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Jay Lauf, publisher of Quartz, spoke at Digiday Publishing Summit about what the site has learned by focusing on design, useful content and shareability in its native ad programs. The key, he said, is the sales side thinking like editors.The post The Quartz secret to great native ads: Think like... Continue reading at Digiday
[ Digiday | 2014-03-25 00:00:00 UTC ]
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He's no friend of those on the political left, but he knows how to woo kids. He's been named as one of four finalists for book of the year at the Children's and Teen Choice Book AwardsName: Rush Limbaugh.Age: 63.Appearance: Angry face drawn on a pink dish.Occupation: Radio talkshow host,... Continue reading at The Guardian
[ The Guardian | 2014-03-21 00:00:00 UTC ]
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Sylvia Day's "Aftershock," released March 11, broke the top five on Apple's iBooks bestseller list for the week ended March 17. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-19 00:00:00 UTC ]
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Homeless busker James Bowen was helped in his struggle against addiction by the companionship of a stray cat. Now his books charting their friendship have propelled him into an elite publishing clubSamuel Johnson used to buy oysters for his cat, Hodge; Charles Dickens was so distressed when his... Continue reading at The Guardian
[ The Guardian | 2014-03-18 00:00:00 UTC ]
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Two branding experts argue that the future for publishers lies in going direct to consumer, offering examples of companies that have succeeded. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-17 00:00:00 UTC ]
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'Outside counsel advised our marketing team to use Result Source,' Mars Hill Church said of Pastor Mark Driscoll's decision to pay a marketing company to ensure his book was a bestseller. 'While not uncommon or illegal, this unwise strategy is not one we had used before or since, and not one we... Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-03-13 00:00:00 UTC ]
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The novels landed in series order, with "Divergent" at #1, "Insurgent" at #2, and "Allegiant" at #3. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-12 00:00:00 UTC ]
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During a panel at Austin's South by Southwest conference, Kaling said she is writing another book. Kaling's show 'The Mindy Project' was recently renewed for a third season. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-03-11 00:00:00 UTC ]
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Carolyn Kellogg reports in the Los Angeles Times about how ResultSource Inc. was able, through clever machinations, to generate a #1 New York Times bestseller. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-11 00:00:00 UTC ]
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Mark Driscoll reportedly paid the firm ResultSource Inc. hundreds of thousands of dollars to secure a place on the NYT bestseller list for his book. It's only the latest story of companies who will work to ensure a book makes it onto a bestseller list. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-03-08 00:00:00 UTC ]
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Two titles in Veronica Roth's Divergent trilogy, once again, held the top two spots on Apple's iBooks bestseller list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-04 00:00:00 UTC ]
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The Boston-based startup announced a partnership with charitable think tank, Insight Labs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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