To get people tuning in to audiobooks, Audible is yanking stories off the page and plunging readers right into the narrative. At New York Comic Con last weekend, the seller and producer of downloadable audiobooks partnered with Pottermore Publishing for a Potter-themed activation "A Harry Potter Pensieve Experience" that showed off audio clips of the books in an interactive setting.The activation was inspired by the books' Hogwarts Pensieve, which lets people relive their memories.We chatted with Audible SVP of content marketing and merchandising Sara Moscowitz about why Audible is investing in the medium. "To be able to have that in-person and real-life experience, the type of impression that creates on a consumer is invaluable," she says. Watch the video for more. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2018-10-10 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Mon, 05/09/2011 - 08:20 Orion has made a series of promotions within its fiction and non-fiction teams, appointing new publishing directors in both departments. Orion Fiction has promoted Kate Mills to the role of publishing director, with... Continue reading at The Bookseller
[ The Bookseller | 2011-09-05 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Mon, 08/08/2011 - 16:08 Literary agent Andrew Wylie has said publishers need to "stand firm" in the face of digital companies like Amazon and Apple or risk being locked into an insupportable business model that is unable to reward writers. In an... Continue reading at The Bookseller
[ The Bookseller | 2011-08-08 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Fri, 29/07/2011 - 14:15 The former DFC comic is being revived as The Phoenix, under an independent company backed by an anonymous investor. read more Continue reading at The Bookseller
[ The Bookseller | 2011-07-29 00:00:00 UTC ]
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After years of refusing to release her boy-wizard books in electronic format, Harry Potter mastermind J.K. Rowling is finally taking the digital plunge, launching an online store that will sell Harry Potter ebooks directly to consumers and a social-networking site designed to keep the Potter... Continue reading at AllThingsD
[ AllThingsD | 2011-06-23 00:00:00 UTC ]
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PCWorld managed to snag previews of some of the pages, although they are a work-in-progress as the pages have not yet been colored or had speech bubbles put in. Continue reading at PC World
[ PC World | 2011-06-14 00:00:00 UTC ]
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Bauer Media, the consumer division of the publishing group, is understood to have renewed its focus on acquisitions following its failed attempt to partner with BBC Worldwide. Continue reading at Media Week
[ Media Week | 2011-06-03 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Thu, 12/05/2011 - 09:19 Charlaine Harris, author of the Sookie Stackhouse series of novels, has become the latest writer to sell more than one million Kindle ebooks through Amazon. The author, who is published by Gollancz in the UK, joins Stieg... Continue reading at The Bookseller
[ The Bookseller | 2011-05-12 00:00:00 UTC ]
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Active Interest Media has acquired BoatQuest.com, adding the online classified page to its portfolio of properties, which includes Yachts Magazine and Show Management. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
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Written By: Laura Richards Publication Date: Fri, 25/02/2011 - 11:39 A sketch from "Harry Hill's TV Burp" is to be the subject of a knitting book acquired by Anova. Katie Cowan, publisher for Anova's Collins & Brown imprint, bought world English-language rights for The K Factor from Avalon... Continue reading at The Bookseller
[ The Bookseller | 2011-02-25 00:00:00 UTC ]
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Timonium's Diamond Comic Distributors to experiment with digital comics distribution with retail partnersDigital entertainment has shaken the retail industry, shuttering your local brick-and-mortar record store, book seller and video rental outlets. Could the neighborhood comic book shop be... Continue reading at Baltimore Sun
[ Baltimore Sun | 2011-02-22 00:00:00 UTC ]
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Apple's move may force digital publishers and content providers such as Netflix, Amazon and Hulu to think long and hard about continuing to offer apps for iOS devices. Continue reading at PC World
[ PC World | 2011-02-16 00:00:00 UTC ]
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Using a formula that company president Mike Pellerito sums up as "really sexy girls and really funny guys," the venerable comics publisher Archie Comics has been chronicling the exploits of perpetual teenagers Archie, Betty, Veronica, Jughead, Big Moose, and the rest of their Riverdale High... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-02-14 00:00:00 UTC ]
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Written By: Charlotte Williams Rob Brydon, Steve Coogan and John Bishop are among the latest big-name celebrities to have been snapped up for autobiographies, as comedians look set to dominate the hardback celebrity memoir market again this autumn. Gavin and Stacey star Rob Brydons memoir is... Continue reading at The Bookseller
[ The Bookseller | 2011-01-28 00:00:00 UTC ]
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