Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at 'Advertising Age'
[ Advertising Age | 2022-05-20 17:50:22 UTC ]
News tagged with:
#datacenter weekly
#nielsen alternatives
#macroeconomic news
#nielsen
In a study based on data from comScore MobiLens service, results showed that there are 37.9 million Apple iOS users; a number 59 percent greater than Android users, who totaled 23.8 million. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#android users
Written By: Lisa Campbell Publication Date: Thu, 14/04/2011 - 09:57 Like for like book sales at W H Smith have fallen by 3% in a "soft" market as the retailer reported a 3% increase in profits to £64m. In its interim management statement, for the six months to 28th February, the group's sales... Continue reading at The Bookseller
[ The Bookseller | 2011-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book market
#childrens books
#book sales
#retailer reported
#3% increase
#28th february
The Interactive Advertising Bureau (IAB) shared in its 2010 full year report that annual Internet advertising revenues increased by 14.9 percent from 2009 to 2010, rising from $22.66 million in 2009 to $26.04 billion in 2010. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
More news stories like this |
The Content Marketing Institute (CMI) launched a strategy consulting practice today. The goal of the practice is to assist companies of all walks in creation of original content strategies that will be beneficial to their overall business. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
More news stories like this |
Penton Media today announced its new Marketing Services Group, a unit that will offer custom content, research and digital and sales optimization services to customers in 17 vertical markets. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-12 00:00:00 UTC ]
More news stories like this |
Amazon is dropping the price of its Kindle e-reader to $114 as it faces increasing competition from Apple, Barnes & Noble and other tablets. The new price point represents a $25 price cut on the Wi-Fi version, but it comes with one major trade-off: ads. The e-reader will be sold by Amazon,... Continue reading at AllThingsD
[ AllThingsD | 2011-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#kindle e-reader
#barnes noble
#wi-fi version
#procter gamble
Bloomberg Businessweek's new app gives Apple the terms it wants -- and gives subscribers a reasonably-priced magazine. Imagine that. Continue reading at AllThingsD
[ AllThingsD | 2011-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bloomberg businessweek
Written By: Lisa Campbell Publication Date: Mon, 11/04/2011 - 15:56 Eason has today (11th April) launched a new marketing campaign to emphasise the diversity of the customers it caters for. The Irish bookselling chain's new strapline is "Whatever you're into, get into Eason", and will start... Continue reading at The Bookseller
[ The Bookseller | 2011-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#marketing campaign
Written By: Lisa Campbell Publication Date: Fri, 08/04/2011 - 14:47 The Publishers Association has called for more government investment in learning resources after a survey revealed the schoolbook market was hit by cutbacks this year, with further cuts anticipated in 2012. The PA's recently... Continue reading at The Bookseller
[ The Bookseller | 2011-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#survey revealed
#publishers association
#government investment
#learning resources
#secondary headteachers
Bloomberg BusinessWeek is certainly seeing the fruits of its redesign labors. According to figures released by the Publishers Information Bureau, BusinessWeek experienced an increase of 49 percent in ad sales for 2011s first quarter, compared to 2010s first quarter. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad pages
#bloomberg businessweek
#figures released
#ad sales
Each year the publishing world seems to become enamored with a new strategy that will redefine the industry. In 2011, that's marketing services. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing world
#marketing services
The Publishers Information Bureau (PIB) reported overall growth for magazine ad sales for 2011s first quarter. First quarter ad pages totaled 35,755 pages, a 2.5 percent increase from the first quarter of 2010. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
More news stories like this |
Written By: Philip Stone Publication Date: Tue, 05/04/2011 - 15:57 Substantial pre-orders and a plethora of half-price offers have lead Jean M Auel's sixth and final Earth's Children installment, The Land of Painted Caves (Hodder), to be the bestselling book in the UK last week, scoring 39,513... Continue reading at The Bookseller
[ The Bookseller | 2011-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sales soar
#uk booksellers
#opening week
#bestselling book
Talk about transformation. In a span of 20 years, the Russian book market has made a 180-degree shift, from state-owned publishing and distribution to privately held (except for a few exceptions) and increasingly client driven. Every component of its book market was created overnight, after... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book market
Written By: Caroline Horn Publication Date: Thu, 31/03/2011 - 15:38 Ladybird is updating its image with a new campaign designed to highlight its preschool credentials to families and to grow the market for its digital products. Editorial director Heather Crossley said: In the past Ladybird... Continue reading at The Bookseller
[ The Bookseller | 2011-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital market
#digital products
#hardback books
#modern publisher
As most publishers are scrambling to compact content (call it the Twitter effect), one company is bringing lengthy journalistic stories to digital devices. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital market
#digital devices
Tech publisher TechTarget has agreed to buy the Web sites and event products related to Reed Business Information's Computer Weekly, while the 45-year-old magazine will close. ComputerWeekly.com serves IT managers in Europe and the U.K. and draws an average of 425,000 visits and 1 million page... Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#web sites
LIFE magazine, started in 1936 by Time Inc. founder Henry Luce, has found new life in LIFE.com. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#life magazine
Written By: Graeme Neill, Lisa Campbell and Neill Denny Publication Date: Fri, 25/03/2011 - 12:44 The future of Waterstone's is expected to be resolved in the next four weeks, with speculation mounting that managing director Dominic Myers could lead a management buyout. Parent HMV Group... Continue reading at The Bookseller
[ The Bookseller | 2011-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#graeme neill
#lisa campbell
#management buyout
#strategic options
RIM and Samsung have announced release dates for their versions of the tablet computer, with the RIM Blackberry Playbook on sale on April 19th and the new Wi-Fi version of the Samsung Galaxy tablet line launching June 8th. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tablet computer
#wi-fi version