Apple's iBooks Author EULA is more and less evil than you think

There's a strange concept in marketing that no publicity is really bad. If people talk about you, it broadly raises brand awareness. People eventually forget the bad news but not the brand. Who remembers last year's furor over Apple's onerous publisher subscription terms? That's the eventual outcome from Apple's iBooks Author end-user license agreement, which has shocked many. Simply stated: If you publish ebooks using iBooks Author, no other publisher but Apple can profit. Distribution anywhere else must be for free. The Internet is outraged, even Apple apologists. For all the negative outpouring -- and there is plenty -- Apple's… [Continue Reading] Continue reading at 'Betanews'

[ Betanews | 2012-01-23 00:00:00 UTC ]
News tagged with: #bad news #people talk #publish ebooks #ibooks author

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[ Publishing Perspectives | 2013-08-07 00:00:00 UTC ]
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A win for readers? DOJ's proposed measures for Apple would make price-shopping easier

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[ The Christian Science Monitor | 2013-08-06 00:00:00 UTC ]
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[ The Bookseller | 2013-08-05 00:00:00 UTC ]
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Apple fires back, calls DOJ ebook remedies 'draconian and punitive'

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[ Los Angeles Times | 2013-08-03 00:00:00 UTC ]
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Apple Slams Feds' Proposed E-Book Remedies as a "Draconian and Punitive Intrusion"

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[ AllThingsD | 2013-08-03 00:00:00 UTC ]
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[ Engadget | 2013-08-02 00:00:00 UTC ]
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[ Los Angeles Times | 2013-08-02 00:00:00 UTC ]
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[ Los Angeles Times | 2013-08-02 00:00:00 UTC ]
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[ BBC World | 2013-08-02 00:00:00 UTC ]
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[ The Bookseller | 2013-07-31 00:00:00 UTC ]
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[ BBC News | 2013-07-31 00:00:00 UTC ]
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[ Engadget | 2013-07-25 00:00:00 UTC ]
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[ Engadget | 2013-07-18 00:00:00 UTC ]
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[ Publishing Perspectives | 2013-07-17 00:00:00 UTC ]
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